Wound care is set to maintain steady retail volume and current value growth throughout the forecast period. Saudi Vision 2030 Quality of Life has the objective of creating a healthy and vibrant society, aiming to raise the number of physically active individuals in the Kingdom from 13% to 40%.
Private label lines from key pharmacies and health and personal care stores are expected to continue growing their exclusive product ranges during the forecast period. These are likely to become more popular, especially as the average unit prices in wound care continue to rise, and consumers are seeking cheaper alternatives.
E-commerce saw dynamic growth in sales in wound care over the review period, but its share of sales remained at a very low level even at the end of the review period. Although growth is set to continue moving forward, it is not expected to have a significant negative impact on the share of the dominant pharmacies channel.
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Understand the latest market trends and future growth opportunities for the Wound Treatments industry in Saudi Arabia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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If you're in the Wound Treatments industry in Saudi Arabia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Wound Treatments
This is the aggregation of sticking plasters/adhesive bandages, first aid kits, and gauze, tape, and other wound care. Exclude products that prevent foot blisters and anti-scarring only variants.
See All of Our DefinitionsThis report originates from Passport, our Wound Treatments research and analysis database.
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