In an attempt to boost sales, producers of wound care products will increasingly need to engage in focused research and launch a wider range of more sophisticated and innovative products that best address consumers’ changing demands. Products that stop bleeding, accelerate skin and wound healing, and even prevent a visit to a doctor or hospital, are valued by consumers, and moving forward it will be necessary to keep up with the active lifestyles of consumers.
Smart wireless bandages could help heal chronic wounds. Chronic wounds are an unpleasant experience for patients, as they are difficult to heal, and are painful and uncomfortable.
Sticking plasters/adhesive bandages looks set to remain the largest wound care category in retail volume and current value terms over the forecast period. Affordable, convenient, and sufficient for most minor cuts and abrasions, these products have a presence in most households in the US.
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Understand the latest market trends and future growth opportunities for the Wound Treatments industry in USA with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Wound Treatments industry in USA, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Wound Treatments
This is the aggregation of sticking plasters/adhesive bandages, first aid kits, and gauze, tape, and other wound care. Exclude products that prevent foot blisters and anti-scarring only variants.
See All of Our DefinitionsThis report originates from Passport, our Wound Treatments research and analysis database.
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