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Country Report

Wound Treatments in

Wound Care in the US

Oct 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

An ageing population remains key for wound care now and moving forward

In 2019, the US wound care market maintained steady growth similar to years prior. As the US population continues to age with baby boomers entering their elder years, this demographic will be key in wound care demand for the near future.

Experiential living driving demand among younger demographics

A common trend among millennials and Gen Z demographics is the propensity to being more physically active. This manifests in younger individuals to be engaging more with physical exercise and travelling.

COMPETITIVE LANDSCAPE

Johnson & Johnson Consumer Products remain on top in wound care

Johnson & Johnson Consumer Products maintained its position as the largest company in wound care in the US for 2019. The company’s Band-Aid brand remains synonymous with bandages and has kept relevance by releasing innovative products.

Welly premium bandage and first aid line launched in Target

Founded by the same entrepreneur that brought Method soap and Olly vitamins to great success, Eric Ryan launched new wound care brand Welly (Welly Health PBC) in 2019. Largely following a similar business model to his past successful entrepreneurial ventures, with Welly, Ryan aims to reinvent a historically complacent product category by rebranding to more modern consumer values.

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Wound Treatments Market Sample Report Wound Treatments Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Wound Treatments industry in USA with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Wound Treatments industry in USA, our research will save you time and money while empowering you to make informed, profitable decisions.

The Wound Treatments in USA market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Wound Treatments in USA?
What are the major brands in USA?
What novel technologies are being used in sticking plasters/adhesive bandages?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

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Wound Care in the US - Category analysis

HEADLINES

PROSPECTS

An ageing population remains key for wound care now and moving forward

Experiential living driving demand among younger demographics

COMPETITIVE LANDSCAPE

Johnson & Johnson Consumer Products remain on top in wound care

Welly premium bandage and first aid line launched in Target

CATEGORY DATA

Table 1 Sales of Wound Care by Category: Value 2014-2019
Table 2 Sales of Wound Care by Category: % Value Growth 2014-2019
Table 3 NBO Company Shares of Wound Care: % Value 2015-2019
Table 4 LBN Brand Shares of Wound Care: % Value 2016-2019
Table 5 Forecast Sales of Wound Care by Category: Value 2019-2024
Table 6 Forecast Sales of Wound Care by Category: % Value Growth 2019-2024

Consumer Health in the US - Industry Overview

EXECUTIVE SUMMARY

Consumer demand for naturals stimulates both growth and competition

Preventative health remains a key focus

Key brands in OTC maintain their dominance

New positionings drive growth in vitamins and dietary supplements (VDS)

Continued growth expected over the forecast period, with high variations across categories

MARKET INDICATORS

Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2014-2019
Table 8 Life Expectancy at Birth 2014-2019

MARKET DATA

Table 9 Sales of Consumer Health by Category: Value 2014-2019
Table 10 Sales of Consumer Health by Category: % Value Growth 2014-2019
Table 11 NBO Company Shares of Consumer Health: % Value 2015-2019
Table 12 LBN Brand Shares of Consumer Health: % Value 2016-2019
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2014-2019
Table 14 Distribution of Consumer Health by Format: % Value 2014-2019
Table 15 Distribution of Consumer Health by Format and Category: % Value 2019
Table 16 Forecast Sales of Consumer Health by Category: Value 2019-2024
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2019-2024

Megatrends

Country Report

Wound Care in the US

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

An ageing population remains key for wound care now and moving forward

Experiential living driving demand among younger demographics

COMPETITIVE LANDSCAPE

Johnson & Johnson Consumer Products remain on top in wound care

Welly premium bandage and first aid line launched in Target

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Overview

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Samples (FAQs about samples):

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Table of Contents

Wound Care in the US - Category analysis

HEADLINES

PROSPECTS

An ageing population remains key for wound care now and moving forward

Experiential living driving demand among younger demographics

COMPETITIVE LANDSCAPE

Johnson & Johnson Consumer Products remain on top in wound care

Welly premium bandage and first aid line launched in Target

CATEGORY DATA

Consumer Health in the US - Industry Overview

EXECUTIVE SUMMARY

Consumer demand for naturals stimulates both growth and competition

Preventative health remains a key focus

Key brands in OTC maintain their dominance

New positionings drive growth in vitamins and dietary supplements (VDS)

Continued growth expected over the forecast period, with high variations across categories

MARKET INDICATORS

MARKET DATA

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventative medicine

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DEFINITIONS

SOURCES

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