Euromonitor International
- Item successfully added to cart!
  
  Your cart is empty
  
  Check Out View Cart

Country Report

Nappies/Diapers/Pants in

Nappies/Diapers/Pants in Ireland

17 pages, Apr 2018

US$990

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Falling birth rate and demographics to impact forecast period

Despite having the second highest birth rate in the EU, Ireland’s birth rate declined over the review period. However, nappies/diapers/pants witnessed low but positive volume and value growth in 2017.

Flushability and sustainability

Ireland is one the world leaders for introducing social and environmental legislation. It was the first to introduce the plastic bag levy, a smoking ban and in 2017 introduced the sugar tax.

Online sales increasingly important

Irish consumers are increasingly time-constrained and digitally fluent. A 2016 study by the Irish Government into online purchasing habits found that local consumers spend an average of EUR7.

COMPETITIVE LANDSCAPE

Traditional consumer behaviour evident

Nappies/diapers/pants continued to be dominated by multinational Procter & Gamble, with its brand Pampers. Irish consumers are traditionally loyal to early leaders and brands that are either indigenous or have a physical presence in the country.

Private label steadily gains share

Private label continued to steadily gain value share, and this looks set to continue over the forecast period. Tesco’s private label nappies have proven particularly popular with some cost-conscious Irish consumers.

Corporate social responsibility and sustainability key for brand image

In July 2017, Procter & Gamble and the Angelli Group announced the Embrace initiative. This is a public-private initiative dedicated to recycling more hygiene products to alleviate the environmental burden of incineration and landfill.

Files are delivered directly into your account within a few minutes of purchase.

Samples

Nappies/Diapers/Pants Market Sample Report Nappies/Diapers/Pants Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples: FAQs about samples

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Nappies/Diapers/Pants industry in Ireland with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Nappies/Diapers/Pants industry in Ireland, our research will save you time and money while empowering you to make informed, profitable decisions.

The Nappies/Diapers/Pants in Ireland market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Nappies/Diapers/Pants in Ireland?
What are the major brands in Ireland?
How are decreasing birth rates in developed economies impact the sales of nappies/diapers/pants?
Which countries offer the biggest potential for environmentally friendly nappies/diapers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tissue and Hygiene market research database.

Want to find out more about this report?

Request more information

Nappies/Diapers/Pants in Ireland - Category analysis

HEADLINES

PROSPECTS

Falling birth rate and demographics to impact forecast period

Flushability and sustainability

Online sales increasingly important

COMPETITIVE LANDSCAPE

Traditional consumer behaviour evident

Private label steadily gains share

Corporate social responsibility and sustainability key for brand image

CATEGORY DATA

Table 1 Retail Sales of Nappies/Diapers/Pants by Category: Value 2012-2017
Table 2 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2013-2017
Table 4 LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2014-2017
Table 5 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2017-2022
Table 6 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2017-2022

Tissue and Hygiene in Ireland - Industry Overview

EXECUTIVE SUMMARY

A good year but challenges remain

Consumer demand for sustainability increases in 2017

Irish consumers remain loyal to leading brands

Internet retailing an increasingly important channel

Cautious optimism despite obstacles

MARKET INDICATORS

Table 7 Birth Rates 2012-2017
Table 8 Infant Population 2012-2017
Table 9 Female Population by Age 2012-2017
Table 10 Total Population by Age 2012-2017
Table 11 Households 2012-2017
Table 12 Forecast Infant Population 2017-2022
Table 13 Forecast Female Population by Age 2017-2022
Table 14 Forecast Total Population by Age 2017-2022
Table 15 Forecast Households 2017-2022

MARKET DATA

Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2012-2017
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2012-2017
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2013-2017
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2014-2017
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2012-2017
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2012-2017
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2017
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2017-2022
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2017-2022

Megatrends

Country Report

Nappies/Diapers/Pants in Ireland

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Falling birth rate and demographics to impact forecast period

Flushability and sustainability

Online sales increasingly important

COMPETITIVE LANDSCAPE

Traditional consumer behaviour evident

Private label steadily gains share

Corporate social responsibility and sustainability key for brand image

Samples

Overview

Why buy this report?

Samples: FAQs about samples

Want to find out more about this report?

Table of Contents

Nappies/Diapers/Pants in Ireland - Category analysis

HEADLINES

PROSPECTS

Falling birth rate and demographics to impact forecast period

Flushability and sustainability

Online sales increasingly important

COMPETITIVE LANDSCAPE

Traditional consumer behaviour evident

Private label steadily gains share

Corporate social responsibility and sustainability key for brand image

CATEGORY DATA

Tissue and Hygiene in Ireland - Industry Overview

EXECUTIVE SUMMARY

A good year but challenges remain

Consumer demand for sustainability increases in 2017

Irish consumers remain loyal to leading brands

Internet retailing an increasingly important channel

Cautious optimism despite obstacles

MARKET INDICATORS

MARKET DATA

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

Complete Catalogue

Country Reports

Strategy Reports

Recently Viewed

Complete Catalogue

Country Reports

Strategy Reports