Nappies/diapers/pants will continue to post positive volume and current value (constant 2022 prices) growth over the forecast period. This will be fuelled by increasing economic stability, as the pandemic situation subsides.
While the use of disposable nappies/diapers has been expanding strongly in regional cities, rather than simply being concentrated in key urban areas like Metro Manila, cloth nappies/diapers, either traditional “lampin” cloths or more modern washable cloths, continue to be regarded as economical alternatives by some parents. Local associations also actively promote the use of cloth nappies/diapers by highlighting their environmental, economic and other benefits for mother and baby.
During the forecast period, the leading players are expected to boost their online presence, as consumers become more comfortable about shopping online. Here, online platforms such as Shopee and Lazada will play an important role, due to their ability to build brand awareness and drive consumers to trial new products, which may not be available, at least initially, in bricks-and-mortar outlets.
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Understand the latest market trends and future growth opportunities for the Nappies/Diapers/Pants industry in Philippines with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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This is the aggregation of nappies, diapers and pantsSee All of Our Definitions
This report originates from Passport, our Nappies/Diapers/Pants research and analysis database.
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