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Country Report

Nappies/Diapers/Pants in

Nappies/Diapers/Pants in Costa Rica

May 2021

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Steady performance in 2020 due to economic constraints created by the pandemic

During 2020, Costa Rica continued to record much lower per capita consumption of nappies/diapers/pants than more developed markets. As such, the category continues to have room to grow.

Buying patterns during 2020 dependent on income and job security leading to dichotomy of stockpiling or a switch out of the category to more cost-efficient options

While those households able to afford to do so stocked up on nappies/diapers/pants during the peak of the pandemic, many households had to rein in their spending and actively sought out more cost-efficient options. For the latter group, this often meant a switch out of the category entirely to washable cloth nappies, especially as many people had more time to wash these products due to government restrictions on their movements.

Kimberly-Clark and Procter & Gamble retain lead and engage in promotional activities to ensure continued sales since the pandemic

Huggies (Kimberly-Clark) and Pampers (Procter & Gamble) continued to lead thanks to their wide range of products in 2020. Huggies is present with a wide range of products in all sizes as well as training and swimming pants.

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Samples

Nappies/Diapers/Pants Market Sample Report Nappies/Diapers/Pants Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples: FAQs about samples

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Nappies/Diapers/Pants industry in Costa Rica with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Nappies/Diapers/Pants industry in Costa Rica, our research will save you time and money while empowering you to make informed, profitable decisions.

The Nappies/Diapers/Pants in Costa Rica market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Nappies/Diapers/Pants in Costa Rica?
What are the major brands in Costa Rica?
How are decreasing birth rates in developed economies impact the sales of nappies/diapers/pants?
Which countries offer the biggest potential for environmentally friendly nappies/diapers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tissue and Hygiene market research database.

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Nappies/Diapers/Pants in Costa Rica - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Steady performance in 2020 due to economic constraints created by the pandemic

Buying patterns during 2020 dependent on income and job security leading to dichotomy of stockpiling or a switch out of the category to more cost-efficient options

Kimberly-Clark and Procter & Gamble retain lead and engage in promotional activities to ensure continued sales since the pandemic

RECOVERY AND OPPORTUNITIES

Sales pick up in line with recovery in household incomes and consumer confidence

Nappies/diapers/pants witnesses greater polarisation, segmentation and innovation

Popularity of natural materials and complete baby care solutions grow

CATEGORY DATA

Table 1 Retail Sales of Nappies/Diapers/Pants by Category: Value 2015-2020
Table 2 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2016-2020
Table 4 LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2017-2020
Table 5 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2020-2025
Table 6 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2020-2025

Tissue and Hygiene in Costa Rica - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on tissue and hygiene

COVID-19 country impact

Company response

Retailing shift

What next for tissue and hygiene?

MARKET INDICATORS

Table 7 Birth Rates 2015-2020
Table 8 Infant Population 2015-2020
Table 9 Female Population by Age 2015-2020
Table 10 Total Population by Age 2015-2020
Table 11 Households 2015-2020
Table 12 Forecast Infant Population 2020-2025
Table 13 Forecast Female Population by Age 2020-2025
Table 14 Forecast Total Population by Age 2020-2025
Table 15 Forecast Households 2020-2025

MARKET DATA

Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2015-2020
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2015-2020
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2016-2020
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2017-2020
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2015-2020
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2015-2020
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2020
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2020-2025
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2020-2025

Megatrends

Country Report

Nappies/Diapers/Pants in Costa Rica

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Steady performance in 2020 due to economic constraints created by the pandemic

Buying patterns during 2020 dependent on income and job security leading to dichotomy of stockpiling or a switch out of the category to more cost-efficient options

Kimberly-Clark and Procter & Gamble retain lead and engage in promotional activities to ensure continued sales since the pandemic

Samples

Overview

Why buy this report?

Samples: FAQs about samples

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Table of Contents

Nappies/Diapers/Pants in Costa Rica - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Steady performance in 2020 due to economic constraints created by the pandemic

Buying patterns during 2020 dependent on income and job security leading to dichotomy of stockpiling or a switch out of the category to more cost-efficient options

Kimberly-Clark and Procter & Gamble retain lead and engage in promotional activities to ensure continued sales since the pandemic

RECOVERY AND OPPORTUNITIES

Sales pick up in line with recovery in household incomes and consumer confidence

Nappies/diapers/pants witnesses greater polarisation, segmentation and innovation

Popularity of natural materials and complete baby care solutions grow

CATEGORY DATA

Tissue and Hygiene in Costa Rica - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on tissue and hygiene

COVID-19 country impact

Company response

Retailing shift

What next for tissue and hygiene?

MARKET INDICATORS

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

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