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Country Report

Nappies/Diapers/Pants in

Nappies/Diapers/Pants in Chile

Mar 2021

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Coronavirus (COVID-19) sees fewer outdoor occasions and continuation of falling birth rate to hit sales

Despite being a first necessity item for all households with a baby, the category in Chile continued to see consumption limited by the decreasing birth rate. Even with high stockpiling during the early stages of both the social unrest from October 2019 and the Coronavirus (COVID-19) pandemic, the ongoing health crisis and economic recession are expected to see consumers delay starting a family until the pandemic subsides and they return to normal daily activities.

The economic fallout of COVID-19 sees cost-benefit relations emerge as the key consideration for budget-conscious consumers

The financial impact of the pandemic, underpinned by the effects of lockdown, mandatory quarantine and curfew measures to curb the spread of infections, is shaping consumer behaviour. High unemployment rates and lower consumer incomes and household budgets are seeing consumers move towards more sophisticated and convenient purchasing decisions, with cost-benefit relations becoming the most important consideration.

Parent’s Choice private label performs strongly despite global supply chain issues

The economic impact of COVID-19 increased the importance and retail volume and value shares of private label in nappies/diapers/pants in 2020. Largely driven by Walmart’s Parent’s Choice, ranked fourth in both retail volume and value share terms, the private label offer is improving in terms of quality.

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Nappies/Diapers/Pants Market Sample Report Nappies/Diapers/Pants Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples: FAQs about samples

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Nappies/Diapers/Pants industry in Chile with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Nappies/Diapers/Pants industry in Chile, our research will save you time and money while empowering you to make informed, profitable decisions.

The Nappies/Diapers/Pants in Chile market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Nappies/Diapers/Pants in Chile?
What are the major brands in Chile?
How are decreasing birth rates in developed economies impact the sales of nappies/diapers/pants?
Which countries offer the biggest potential for environmentally friendly nappies/diapers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tissue and Hygiene market research database.

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Nappies/Diapers/Pants in Chile - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Coronavirus (COVID-19) sees fewer outdoor occasions and continuation of falling birth rate to hit sales

The economic fallout of COVID-19 sees cost-benefit relations emerge as the key consideration for budget-conscious consumers

Parent’s Choice private label performs strongly despite global supply chain issues

RECOVERY AND OPPORTUNITIES

Companies look to differentiate their offer to lure consumers in a declining category

Disposable pants bucks the trend as parents value convenience, practicality and age flexibility

E-commerce set to gain further ground as more consumers seek convenience, promotions and safety through digital channels

CATEGORY DATA

Table 1 Retail Sales of Nappies/Diapers/Pants by Category: Value 2015-2020
Table 2 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2016-2020
Table 4 LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2017-2020
Table 5 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2020-2025
Table 6 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2020-2025

Tissue and Hygiene in Chile - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on tissue and hygiene

COVID-19 country impact

Company response

Retailing shift

What next for tissue and hygiene?

Chart 1 Tissue and Hygiene Value Sales Growth Scenarios: 2018-2025
Chart 2 Tissue and Hygiene Impact of Drivers on Value Sales: 2018-2025

MARKET INDICATORS

Table 7 Birth Rates 2015-2020
Table 8 Infant Population 2015-2020
Table 9 Female Population by Age 2015-2020
Table 10 Total Population by Age 2015-2020
Table 11 Households 2015-2020
Table 12 Forecast Infant Population 2020-2025
Table 13 Forecast Female Population by Age 2020-2025
Table 14 Forecast Total Population by Age 2020-2025
Table 15 Forecast Households 2020-2025

MARKET DATA

Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2015-2020
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2015-2020
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2016-2020
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2017-2020
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2015-2020
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2015-2020
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2020
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2020-2025
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2020-2025

Megatrends

Country Report

Nappies/Diapers/Pants in Chile

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Coronavirus (COVID-19) sees fewer outdoor occasions and continuation of falling birth rate to hit sales

The economic fallout of COVID-19 sees cost-benefit relations emerge as the key consideration for budget-conscious consumers

Parent’s Choice private label performs strongly despite global supply chain issues

Samples

Overview

Why buy this report?

Samples: FAQs about samples

Want to find out more about this report?

Table of Contents

Nappies/Diapers/Pants in Chile - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Coronavirus (COVID-19) sees fewer outdoor occasions and continuation of falling birth rate to hit sales

The economic fallout of COVID-19 sees cost-benefit relations emerge as the key consideration for budget-conscious consumers

Parent’s Choice private label performs strongly despite global supply chain issues

RECOVERY AND OPPORTUNITIES

Companies look to differentiate their offer to lure consumers in a declining category

Disposable pants bucks the trend as parents value convenience, practicality and age flexibility

E-commerce set to gain further ground as more consumers seek convenience, promotions and safety through digital channels

CATEGORY DATA

Tissue and Hygiene in Chile - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on tissue and hygiene

COVID-19 country impact

Company response

Retailing shift

What next for tissue and hygiene?

MARKET INDICATORS

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

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