Nappies/diapers/pants is set to see a stagnant performance in both current value (constant 2022 prices) and volume sales over the forecast period. This will be due to a continued decline in the national birth rate, thanks to improving female education, the increasing use of contraception and the greater participation of women in the workforce.
While Saudi consumers are prolific users of disposable nappies/diapers/pants, the launch of Vision 2030, a new strategic roadmap that places an emphasis on sustainable development, is expected to facilitate the adoption of sustainable practices by manufacturers during the forecast period. These are expected to take the form of investments in recyclable packaging and nappies/diapers/pants that are made from biodegradable, plant-based, chlorine-free materials.
Nappies/diapers/pants are sold largely via retail stores, such as hypermarkets, supermarkets and health and beauty specialists. However, e-commerce continued to increase its share of overall value sales in 2022, thanks to the introduction of faster delivery services, which in some cases, allowed parents to order and receive their orders within the hour.
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Understand the latest market trends and future growth opportunities for the Nappies/Diapers/Pants industry in Saudi Arabia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Nappies/Diapers/Pants
This is the aggregation of nappies, diapers and pants
See All of Our DefinitionsThis report originates from Passport, our Nappies/Diapers/Pants research and analysis database.
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