Cigarettes continued to account for most volume sales of tobacco in 2021. The 2020 COVID-19 restrictions led to decreased volume sales, as with people socialising less, they also smoked less.
Smuggling, and in particular cigarette smuggling, was at an all-time high in Ecuador in 2021, with contraband accounting for about two-thirds of cigarette volume sales. The borders are very permeable, which allows for the easy access of cigarettes from neighbouring countries.
The significant volume sales of contraband tobacco saw a significant casualty in 2021, with the closure of the Phillip Morris-owned Tabacalera Nacional Andina SA (TANASA) factory, which had a monopoly on legal cigarettes sales in Ecuador and had been operating in the country for almost 50 years. The TANASA plant had been operating at below 15% capacity for five years, with the factory operating at a loss.
The significant volume sales of contraband tobacco continued to negatively impact retail channels in 2021. In terms of licit volume sales, newsagent-tobacconists continued to account for most volume sales.
The outlook for tobacco is uncertain, due to several factors. Most importantly, authorities will have to gain control over illicit trade in tobacco products for players to make profits over the forecast period.
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Understand the latest market trends and future growth opportunities for the Tobacco industry in Ecuador with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:
If you're in the Tobacco industry in Ecuador, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Passport Tobacco covers the seven major tobacco categories: Cigarettes, Cigars & Cigarillos, Smoking tobacco (made up of Pipe tobacco and RYO tobacco), Smokeless Tobacco (snuff and chewing tobacco), E-Vapour Products (closed and open); Heated Tobacco; and Tobacco Free Oral Nicotine. Smoking paraphernalia such as pipes, rolling papers, lighters or matches, etc., are not included, nor are nicotine replacement therapy (NRT) products, which are part of Euromonitor's Passport Consumer Healthcare database.See All of Our Definitions
This report originates from Passport, our Tobacco research and analysis database.
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