Euromonitor International
- Item successfully added to cart!
  
  Your cart is empty
  
  View Cart Check Out

Country Report

Tobacco in

Tobacco in Ecuador

Jun 2021

US$2,100

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

COVID-19 impact on tobacco

The social, economic and health effects of the COVID-19 crisis will be felt at every level for several years to come. However, the tobacco industry is expected to be less dramatically impacted in 2020 than other industries as nicotine consumers are habitual in a way that largely transcends environmental turmoil.

COVID-19 country impact

Mobility restrictions started to be introduced throughout Ecuador on 17 March 2020, with people only allowed to leave their homes to buy groceries, and a curfew in force between 14.00hrs and 05.

Company response

The Ecuadorian government and Philip Morris International, the major player in cigarette sales in Ecuador, has realised that the strong illicit trade affects both the company’s sales revenue as well as the government’s tax revenues, so has combined their efforts in 2020 and have focused on raising awareness of and tightening the controls on the illicit trade, which has been further worsened by the COVID-19 pandemic.

Retailing shift

In terms of retailing, e-commerce has been one of the clear winners of 2020. Third-party applications such as Rappi and Glovo have benefited with such services offering players the opportunity to access online sales without having to develop their own platform or portal.

What next for tobacco?

Post COVID-19, the primary challenge for tobacco brands in Ecuador will be to ensure that their own consumers have continuity of access to their brands to minimise the potential for consumers to switch to competing brands or, worse still, to down-trade to illicit products. Many will however be attracted to illicit trade purchases, as declining discretionary income levels further drive price sensitivity.

Files are delivered directly into your account within a few minutes of purchase.

Samples

Tobacco Sample Report Tobacco Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples: FAQs about samples

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Tobacco industry in Ecuador with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Tobacco industry in Ecuador, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Ecuador for free:

The Tobacco in Ecuador market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Production, imports by origin, exports by destination
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Tobacco in Ecuador?
What are the major brands in Ecuador?
Which sector of the tobacco products market is the largest by value sales in Ecuador?
Which sector of the tobacco products market has been growing the fastest, by volume and value, in Ecuador?
Which sector is the most heavily taxed in Ecuador?
Which companies dominate in the total tobacco market in Ecuador in terms of market share?
What is the distribution channel split for the tobacco products market in Ecuador?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tobacco market research database.

Want to find out more about this report?

Request more information

Tobacco in Ecuador

EXECUTIVE SUMMARY

COVID-19 impact on tobacco

COVID-19 country impact

Company response

Retailing shift

What next for tobacco?

OPERATING ENVIRONMENT

Legislation

Legislative overview
Summary 1 Summary at a Glance

Minimum legal smoking age

Smoking prevalence

Tar levels

Health warnings

Plain packaging

Advertising and sponsorship

Point-of-sale display bans

Smoking in public places

Low ignition propensity (LIP) cigarette regulation

Flavoured tobacco product ban

Reduced harm

Vapour products

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

Table 1 Number of Adult Smokers by Gender 2015-2020

MARKET DATA

Table 2 Sales of Tobacco by Category: Volume 2015-2020
Table 3 Sales of Tobacco by Category: Value 2015-2020
Table 4 Sales of Tobacco by Category: % Volume Growth 2015-2020
Table 5 Sales of Tobacco by Category: % Value Growth 2015-2020
Table 6 Forecast Sales of Tobacco by Category: Volume 2020-2025
Table 7 Forecast Sales of Tobacco by Category: Value 2020-2025
Table 8 Forecast Sales of Tobacco by Category: % Volume Growth 2020-2025
Table 9 Forecast Sales of Tobacco by Category: % Value Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Summary 2 Research Sources

Cigarettes in Ecuador

KEY DATA FINDINGS

2020 IMPACT

Travel restrictions and reduced socialising proves detrimental for cigarettes in 2020

Cash-strapped consumers turn to illicit cigarettes

Tabacalera Andina retains its near monopoly in 2020

RECOVERY AND OPPORTUNITIES

Slow recovery for cigarettes as health concerns continue growing

Illicit trade continues to threaten legal cigarettes in 2021 and beyond

Innovation required to combat taxation and illicit trade

TAXATION AND PRICING

Taxation rates

Summary 3 Taxation and Duty Levies 2014-2019

Average cigarette pack price breakdown

Summary 4 Average Cigarette Pack Price Breakdown: Brand Examples

CATEGORY DATA

Table 10 Sales of Cigarettes: Volume 2015-2020
Table 11 Sales of Cigarettes by Category: Value 2015-2020
Table 12 Sales of Cigarettes: % Volume Growth 2015-2020
Table 13 Sales of Cigarettes by Category: % Value Growth 2015-2020
Table 14 Sales of Cigarettes by Blend: % Volume 2015-2020
Table 15 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2015-2020
Table 16 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2015-2020
Table 17 Sales of Cigarettes by Pack Size: % Volume 2015-2020
Table 18 Sales of Cigarettes by Price Band: % Volume 2015-2020
Table 19 NBO Company Shares of Cigarettes: % Volume 2016-2020
Table 20 LBN Brand Shares of Cigarettes: % Volume 2017-2020
Table 21 Sales of Cigarettes by Distribution Format: % Volume 2015-2020
Table 22 Illicit Trade Estimate of Cigarettes: Volume 2015-2020
Table 23 Forecast Sales of Cigarettes: Volume 2020-2025
Table 24 Forecast Sales of Cigarettes by Category: Value 2020-2025
Table 25 Forecast Sales of Cigarettes: % Volume Growth 2020-2025
Table 26 Forecast Sales of Cigarettes by Category: % Value Growth 2020-2025
Table 27 Forecast Sales of Cigarettes by Blend: % Volume 2020-2025
Table 28 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2020-2025
Table 29 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2020-2025
Table 30 Forecast Sales of Cigarettes by Pack Size: % Volume 2020-2025
Table 31 Forecast Sales of Cigarettes by Price Band: % Volume 2020-2025

Cigars, Cigarillos and Smoking Tobacco in Ecuador

KEY DATA FINDINGS

2020 IMPACT

Restrictions on tourism and social gatherings result in plummeting sales

Economic difficulties result in increased illicit trade

Corporación Habanos continues to dominate cigars and cigarillos in 2020

RECOVERY AND OPPORTUNITIES

A full recovery heavily relies on the recovery of the tourism industry

Corporación Habanos continues to dominate over the forecast period

Ongoing economic concerns defer Ecuadorian consumers from purchasing cigars and cigarillos

CATEGORY DATA

Table 32 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2015-2020
Table 33 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2015-2020
Table 34 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2015-2020
Table 35 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2015-2020
Table 36 Sales of Cigars by Size: % Volume 2015-2020
Table 37 Sales of Cigarillos by Price Platform 2015-2020
Table 38 NBO Company Shares of Cigars and Cigarillos: % Volume 2016-2020
Table 39 LBN Brand Shares of Cigars and Cigarillos: % Volume 2017-2020
Table 40 NBO Company Shares of Cigars: % Volume 2016-2020
Table 41 LBN Brand Shares of Cigars: % Volume 2017-2020
Table 42 NBO Company Shares of Cigarillos: % Volume 2016-2020
Table 43 LBN Brand Shares of Cigarillos: % Volume 2017-2020
Table 44 Distribution of Cigars and Cigarillos by Format: % Volume 2015-2020
Table 45 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2020-2025
Table 46 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2020-2025
Table 47 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2020-2025
Table 48 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2020-2025

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Ecuador

KEY DATA FINDINGS

2020 IMPACT

Smokeless tobacco, e-vapour products and heated tobacco continues to suffer from lack of awareness

Closed vapour systems more impacted than open in 2020

Ongoing dynamism despite the COVID-19 pandemic

RECOVERY AND OPPORTUNITIES

Slow recovery expected over the forecast period

Established brands from larger companies will continue to perform well

Increasing consumer base in 2021 and beyond

CATEGORY INDICATORS

Table 49 Number of Adult Vapers 2015-2020

CATEGORY DATA

Table 50 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2015-2020
Table 51 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2015-2020
Table 52 Sales of E-Liquids by Nicotene Strength: % Value 2018-2020
Table 53 Distribution of E-Vapour Products by Format: % Value 2015-2020
Table 54 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2020-2025
Table 55 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2020-2025

Why buy this report?

Want to find out more about this report?

Request more information

Megatrends

Country Report

Tobacco in Ecuador

New Report Guarantee

Executive Summary

New Report Guarantee

COVID-19 impact on tobacco

COVID-19 country impact

Company response

Retailing shift

What next for tobacco?

Samples

Overview

Why buy this report?

Samples: FAQs about samples

Want to find out more about this report?

Table of Contents

Tobacco in Ecuador

EXECUTIVE SUMMARY

COVID-19 impact on tobacco

COVID-19 country impact

Company response

Retailing shift

What next for tobacco?

OPERATING ENVIRONMENT

Legislation

Minimum legal smoking age

Smoking prevalence

Tar levels

Health warnings

Plain packaging

Advertising and sponsorship

Point-of-sale display bans

Smoking in public places

Low ignition propensity (LIP) cigarette regulation

Flavoured tobacco product ban

Reduced harm

Vapour products

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Cigarettes in Ecuador

KEY DATA FINDINGS

2020 IMPACT

Travel restrictions and reduced socialising proves detrimental for cigarettes in 2020

Cash-strapped consumers turn to illicit cigarettes

Tabacalera Andina retains its near monopoly in 2020

RECOVERY AND OPPORTUNITIES

Slow recovery for cigarettes as health concerns continue growing

Illicit trade continues to threaten legal cigarettes in 2021 and beyond

Innovation required to combat taxation and illicit trade

TAXATION AND PRICING

Taxation rates

Average cigarette pack price breakdown

CATEGORY DATA

Cigars, Cigarillos and Smoking Tobacco in Ecuador

KEY DATA FINDINGS

2020 IMPACT

Restrictions on tourism and social gatherings result in plummeting sales

Economic difficulties result in increased illicit trade

Corporación Habanos continues to dominate cigars and cigarillos in 2020

RECOVERY AND OPPORTUNITIES

A full recovery heavily relies on the recovery of the tourism industry

Corporación Habanos continues to dominate over the forecast period

Ongoing economic concerns defer Ecuadorian consumers from purchasing cigars and cigarillos

CATEGORY DATA

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Ecuador

KEY DATA FINDINGS

2020 IMPACT

Smokeless tobacco, e-vapour products and heated tobacco continues to suffer from lack of awareness

Closed vapour systems more impacted than open in 2020

Ongoing dynamism despite the COVID-19 pandemic

RECOVERY AND OPPORTUNITIES

Slow recovery expected over the forecast period

Established brands from larger companies will continue to perform well

Increasing consumer base in 2021 and beyond