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Tobacco in Hong Kong, China

July 2022
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USD 2,450
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Overview:

Understand the latest market trends and future growth opportunities for the Tobacco industry in Hong Kong, China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:

  • Cigarettes
  • Cigars, Cigarillos and Smoking Tobacco
  • Smokeless Tobacco, E-Vapour Products and Heated Tobacco

If you're in the Tobacco industry in Hong Kong, China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Tobacco in Hong Kong, China report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Tobacco in Hong Kong, China?
  • Which are the leading brands in Tobacco in Hong Kong, China?
  • How are products distributed in Tobacco in Hong Kong, China?
  • Which category is the most heavily taxed in Hong Kong, China?
  • How is the operating environment for Tobacco changing?
  • What are the current legislative restrictions applicable to the sale of Tobacco products in Hong Kong, China?
  • How has COVID-19 impacted demand?
  • How have national lockdown and enforced home seclusion following COVID-19 impacted sales?
  • Where is future growth expected to be most dynamic?
Download Table of Contents

Tobacco in Hong Kong, China

Tobacco in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for tobacco?
Legislation
Legislative overview
Summary 1 Legislation Summary at a Glance
Minimum legal smoking age
Smoking prevalence
Tar levels
Health warnings
Plain packaging
Advertising and sponsorship
Point-of-sale display bans
Smoking in public places
Low ignition propensity (LIP) cigarette regulation
Flavoured tobacco product ban
Reduced harm
Vapour products

PRODUCTION/IMPORTS/EXPORTS

Table 1 Number of Adult Smokers by Gender 2016-2021
Table 2 Sales of Tobacco by Category: Volume 2016-2021
Table 3 Sales of Tobacco by Category: Value 2016-2021
Table 4 Sales of Tobacco by Category: % Volume Growth 2016-2021
Table 5 Sales of Tobacco by Category: % Value Growth 2016-2021
Table 6 Forecast Sales of Tobacco by Category: Volume 2021-2026
Table 7 Forecast Sales of Tobacco by Category: Value 2021-2026
Table 8 Forecast Sales of Tobacco by Category: % Volume Growth 2021-2026
Table 9 Forecast Sales of Tobacco by Category: % Value Growth 2021-2026

DISCLAIMER

Summary 2 Research Sources

Cigarettes in Hong Kong, China

KEY DATA FINDINGS

Mid-price and economy cigarettes gain ground during pandemic
Growing popularity of flavour capsule cigarettes
Japanese-style cigarettes gaining traction
Cigarettes set to experience increase in 2023 and stabilise in the long term
Greater diversification in flavour capsules
Growing competition within flavour capsules to add dynamism to cigarettes
Taxation rates
Table 10 Taxation and Duty Levies 2016-2021
Average cigarette pack price breakdown
Summary 3 Average Cigarette Pack Price Breakdown: Brand Examples
Table 11 Sales of Cigarettes: Volume 2016-2021
Table 12 Sales of Cigarettes by Category: Value 2016-2021
Table 13 Sales of Cigarettes: % Volume Growth 2016-2021
Table 14 Sales of Cigarettes by Category: % Value Growth 2016-2021
Table 15 Sales of Cigarettes by Blend: % Volume 2016-2021
Table 16 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2016-2021
Table 17 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2016-2021
Table 18 Sales of Cigarettes by Pack Size: % Volume 2016-2021
Table 19 Sales of Cigarettes by Price Band: % Volume 2016-2021
Table 20 NBO Company Shares of Cigarettes: % Volume 2017-2021
Table 21 LBN Brand Shares of Cigarettes: % Volume 2018-2021
Table 22 Sales of Cigarettes by Distribution Format: % Volume 2016-2021
Table 23 Illicit Trade Estimate of Cigarettes: Volume 2016-2021
Table 24 Forecast Sales of Cigarettes: Volume 2021-2026
Table 25 Forecast Sales of Cigarettes by Category: Value 2021-2026
Table 26 Forecast Sales of Cigarettes: % Volume Growth 2021-2026
Table 27 Forecast Sales of Cigarettes by Category: % Value Growth 2021-2026
Table 28 Forecast Sales of Cigarettes by Blend: % Volume 2021-2026
Table 29 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2021-2026
Table 30 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2021-2026
Table 31 Forecast Sales of Cigarettes by Pack Size: % Volume 2021-2026
Table 32 Forecast Sales of Cigarettes by Price Band: % Volume 2021-2026

Cigars, Cigarillos and Smoking Tobacco in Hong Kong, China

KEY DATA FINDINGS

Sales of cigars and cigarillos continue to drop in 2021, amid COVID-19
E-commerce continues to thrive by providing a safe and convenient channel to purchase cigars
Cuban cigars continue to dominate sales, while New World cigars rise from a niche positioning
Cigars and cigarillos set to rebound in 2023 when border with Mainland China reopens
Physical stores will remain vital for cigar smokers due to need for in-person experience
A more diverse consumer base is emerging
Table 33 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2016-2021
Table 34 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2016-2021
Table 35 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2016-2021
Table 36 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2016-2021
Table 37 Sales of Cigars by Size: % Volume 2016-2021
Table 38 Sales of Cigarillos by Price Platform 2016-2021
Table 39 NBO Company Shares of Cigars and Cigarillos: % Volume 2017-2021
Table 40 LBN Brand Shares of Cigars and Cigarillos: % Volume 2018-2021
Table 41 NBO Company Shares of Cigars: % Volume 2017-2021
Table 42 LBN Brand Shares of Cigars: % Volume 2018-2021
Table 43 NBO Company Shares of Cigarillos: % Volume 2017-2021
Table 44 LBN Brand Shares of Cigarillos: % Volume 2018-2021
Table 45 Distribution of Cigars and Cigarillos by Format: % Volume 2016-2021
Table 46 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2021-2026
Table 47 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2021-2026
Table 48 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2021-2026
Table 49 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2021-2026

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Hong Kong, China

KEY DATA FINDINGS

Rechargeable and cartridges continue to grow, replacing single-use products
Iqos, with its flagship model, continues to lead tobacco heating devices
Consumer sophistication shapes competitive landscape
Sales of e-vapour products and heated tobacco products set to drop in 2022 in line with ban
Optimism over future of e-vapour products and heated tobacco products despite challenges
Illicit trade in e-vapour products expected to grow
Table 50 Number of Adult Vapers 2016-2021
Table 51 Sales of Tobacco Heating Devices: Volume 2016-2021
Table 52 Sales of Tobacco Heating Devices: % Volume Growth 2016-2021
Table 53 Sales of Heated Tobacco: Volume 2016-2021
Table 54 Sales of Heated Tobacco: % Volume Growth 2016-2021
Table 55 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2016-2021
Table 56 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2016-2021
Table 57 Sales of E-Liquids by Nicotene Strength: % Value 2019-2021
Table 58 NBO Company Shares of E-Vapour Products: % Value 2017-2021
Table 59 LBN Brand Shares of E-Vapour Products: % Value 2018-2021
Table 60 NBO Company Shares of Tobacco Heating Devices: % Volume 2017-2021
Table 61 LBN Brand Shares of Tobacco Heating Devices: % Volume 2018-2021
Table 62 NBO Company Shares of Heated Tobacco: % Volume 2017-2021
Table 63 LBN Brand Shares of Heated Tobacco: % Volume 2018-2021
Table 64 Distribution of E-Vapour Products by Format: % Value 2016-2021
Table 65 Distribution of Tobacco Heating Devices by Format: % Volume 2016-2021
Table 66 Distribution of Heated Tobacco by Format: % Volume 2016-2021
Table 67 Forecast Sales of Tobacco Heating Devices: Volume 2021-2026
Table 68 Forecast Sales of Tobacco Heating Devices: % Volume Growth 2021-2026
Table 69 Forecast Sales of Heated Tobacco: Volume 2021-2026
Table 70 Forecast Sales of Heated Tobacco: % Volume Growth 2021-2026
Table 71 Forecast Sales of Tobacco Free Oral Nicotine by Category: % Value Growth 2021-2026
Table 72 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2021-2026
Table 73 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2021-2026
Table 74 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2021-2026
The following categories and subcategories are included:

Tobacco

      • Fine Cut Cigarettes
  • Cigarettes (Illicit+Legal)
      • Cigars
      • Cigarillos
      • Pipe Tobacco
      • Fine Cut Tobacco
      • Chewing Tobacco
          • Loose US-Style Moist Snuff
          • Portion US-Style Moist Snuff
        • Swedish-Style Snus
        • Closed System Single Use
          • Closed System Rechargeable (including starter kits)
          • Closed System Cartridges
        • Open Vaping Systems Charging and Vapourising Devices
        • E-liquids
      • Tobacco Heating Devices
      • Heated Tobacco
      • Nicotine Pouches

Tobacco

Passport Tobacco covers the seven major tobacco categories: Cigarettes, Cigars & Cigarillos, Smoking tobacco (made up of Pipe tobacco and RYO tobacco), Smokeless Tobacco (snuff and chewing tobacco), E-Vapour Products (closed and open); Heated Tobacco; and Tobacco Free Oral Nicotine. Smoking paraphernalia such as pipes, rolling papers, lighters or matches, etc., are not included, nor are nicotine replacement therapy (NRT) products, which are part of Euromonitor's Passport Consumer Healthcare database.

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This report originates from Passport, our Tobacco research and analysis database.

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