The Saudi Government is working to reduce tobacco usage through legislation and taxation, as well as moves such as the introduction of treatment services like anti-smoking clinics run by trained medical staff, which aim to help people quit smoking as well as providing counselling and follow-up services. In 2018, the Saudi market felt the impact of the previous year’s introduction of a 100% excise tax on tobacco.
The end of the review period saw the Saudi Government maintain its efforts to curb tobacco usage in the country and warn of its harmful effects on health. In 2019, the Ministry of Health launched the Global Adult Tobacco Survey (GATS) in cooperation with the General Authority for Statistics and under the supervision of the World Health Organization (WHO) and the Center for Disease Control and Prevention.
The introduction of the new excise tax on tobacco in 2017 had a significant impact on the competitive environment in Saudi Arabia at the end of the review period, particularly in cigarettes. Having lost the lead to British American Tobacco in the year of the tax’s introduction, as its premium brand, Marlboro, saw sales hit hard, Philip Morris fell further behind in 2018.
Government moves to reduce tobacco consumption are exerting a growing influence on the distribution landscape. Convenience stores and tobacco specialists stores that are less than 100 sqm in size are no longer allowed to sell tobacco products.
The Saudi tobacco market is set to see value growth in both current and constant terms over the forecast period, though smoking tobacco is the only category expected to see volumes rise, as it benefits from the growing popularity of shisha amongst young adults. All other categories are forecast to see volumes fall as a result of restrictive legislation, rising prices and increasing consumer health-consciousness.
You have no recently viewed reports.
Why not browse through our Featured or Trending Reports to see what we have to offer?
Delivery: Files are delivered directly into your account within a few minutes of purchase.
Discover the latest market trends and uncover sources of future market growth for the Tobacco industry in Saudi Arabia with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Tobacco industry in Saudi Arabia, our research will save you time and money while empowering you to make informed, profitable decisions.
When you purchase this report, you also get the data and the content from these category reports in Saudi Arabia for free:
The Tobacco in Saudi Arabia market research report includes:
Our market research reports answer questions such as:
Why buy this report?
This industry report originates from Passport, our Tobacco market research database.