Tobacco in Thailand

June 2021
USD 2,450
Request More Information

Delivery:

Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).

Overview:

Understand the latest market trends and future growth opportunities for the Tobacco industry in Thailand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:

  • Cigarettes
  • Cigars, Cigarillos and Smoking Tobacco
  • Smokeless Tobacco, E-Vapour Products and Heated Tobacco

If you're in the Tobacco industry in Thailand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Tobacco in Thailand report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Tobacco in Thailand?
  • Which are the leading brands in Tobacco in Thailand?
  • How are products distributed in Tobacco in Thailand?
  • Which category is the most heavily taxed in Thailand?
  • How is the operating environment for Tobacco changing?
  • What are the current legislative restrictions applicable to the sale of Tobacco products in Thailand?
  • How has COVID-19 impacted demand?
  • How have national lockdown and enforced home seclusion following COVID-19 impacted sales?
  • Where is future growth expected to be most dynamic?

Tobacco in Thailand

EXECUTIVE SUMMARY

COVID-19 impact on tobacco
COVID-19 country impact
Company response
Retailing shift
What next for tobacco?

OPERATING ENVIRONMENT

Legislation
Legislative overview Summary 1 Legislation Summary at a Glance
Minimum legal smoking age
Smoking prevalence
Plain packaging
Point-of-sale display bans
Smoking in public places
Flavoured tobacco product ban
Vapour products

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

Table 1 Number of Adult Smokers by Gender 2015-2020

MARKET DATA

Table 2 Sales of Tobacco by Category: Volume 2015-2020 Table 3 Sales of Tobacco by Category: Value 2015-2020 Table 4 Sales of Tobacco by Category: % Volume Growth 2015-2020 Table 5 Sales of Tobacco by Category: % Value Growth 2015-2020 Table 6 Forecast Sales of Tobacco by Category: Volume 2020-2025 Table 7 Forecast Sales of Tobacco by Category: Value 2020-2025 Table 8 Forecast Sales of Tobacco by Category: % Volume Growth 2020-2025 Table 9 Forecast Sales of Tobacco by Category: % Value Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Summary 2 Research Sources

Cigarettes in Thailand

KEY DATA FINDINGS

2020 IMPACT

COVID-19 creates health concerns among smokers while rising unemployment also hurts demand
Economy band cigarettes continue to thrive thanks to tax advantage and introduction of plain packaging
Little change in the competitive landscape as Philip Morris extends its dominance

RECOVERY AND OPPORTUNITIES

Economy cigarettes set for tax hike in 2021
The recovery of Thailand’s tourism industry and economy should boost sales of cigarettes
Rising health awareness expected to have a negative impact on sales

TAXATION AND PRICING

Taxation rates
Table 10 Taxation and Duty Levies 2015-2020
Average cigarette pack price breakdown
Summary 3 Average Cigarette Pack Price Breakdown: Brand Examples

CATEGORY DATA

Table 11 Sales of Cigarettes: Volume 2015-2020 Table 12 Sales of Cigarettes by Category: Value 2015-2020 Table 13 Sales of Cigarettes: % Volume Growth 2015-2020 Table 14 Sales of Cigarettes by Category: % Value Growth 2015-2020 Table 15 Sales of Cigarettes by Blend: % Volume 2015-2020 Table 16 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2015-2020 Table 17 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2015-2020 Table 18 Sales of Cigarettes by Pack Size: % Volume 2015-2020 Table 19 Sales of Cigarettes by Price Band: % Volume 2015-2020 Table 20 NBO Company Shares of Cigarettes: % Volume 2016-2020 Table 21 LBN Brand Shares of Cigarettes: % Volume 2017-2020 Table 22 Sales of Cigarettes by Distribution Format: % Volume 2015-2020 Table 23 Illicit Trade Estimate of Cigarettes: Volume 2015-2020 Table 24 Forecast Sales of Cigarettes: Volume 2020-2025 Table 25 Forecast Sales of Cigarettes by Category: Value 2020-2025 Table 26 Forecast Sales of Cigarettes: % Volume Growth 2020-2025 Table 27 Forecast Sales of Cigarettes by Category: % Value Growth 2020-2025 Table 28 Forecast Sales of Cigarettes by Blend: % Volume 2020-2025 Table 29 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2020-2025 Table 30 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2020-2025 Table 31 Forecast Sales of Cigarettes by Pack Size: % Volume 2020-2025 Table 32 Forecast Sales of Cigarettes by Price Band: % Volume 2020-2025

Cigars, Cigarillos and Smoking Tobacco in Thailand

KEY DATA FINDINGS

2020 IMPACT

A tough year for cigars and cigarillos as the government’s COVID-19 measures take their toll
Economic pressures favour fine cut tobacco
Competitive landscape remains stable despite the impact of COVID-19

RECOVERY AND OPPORTUNITIES

Economic recovery set to result in slower growth in fine cut tobacco
Short-term recovery expected to give way to stagnation as locals fail to embrace cigars and cigarillos
Cigars face uncertain future

CATEGORY DATA

Table 33 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2015-2020 Table 34 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2015-2020 Table 35 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2015-2020 Table 36 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2015-2020 Table 37 Sales of Cigars by Size: % Volume 2015-2020 Table 38 Sales of Cigarillos by Price Platform 2015-2020 Table 39 NBO Company Shares of Cigars and Cigarillos: % Volume 2016-2020 Table 40 LBN Brand Shares of Cigars and Cigarillos: % Volume 2017-2020 Table 41 NBO Company Shares of Cigars: % Volume 2016-2020 Table 42 LBN Brand Shares of Cigars: % Volume 2017-2020 Table 43 NBO Company Shares of Cigarillos: % Volume 2016-2020 Table 44 LBN Brand Shares of Cigarillos: % Volume 2017-2020 Table 45 NBO Company Shares of Smoking Tobacco: % Volume 2016-2020 Table 46 LBN Brand Shares of Smoking Tobacco: % Volume 2017-2020 Table 47 NBO Company Shares of Pipe Tobacco: % Volume 2016-2020 Table 48 LBN Brand Shares of Pipe Tobacco: % Volume 2017-2020 Table 49 NBO Company Shares of Fine Cut Tobacco: % Volume 2016-2020 Table 50 LBN Brand Shares of Fine Cut Tobacco: % Volume 2017-2020 Table 51 Distribution of Cigars and Cigarillos by Format: % Volume 2015-2020 Table 52 Distribution of Smoking Tobacco by Format: % Volume 2015-2020 Table 53 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2020-2025 Table 54 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2020-2025 Table 55 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2020-2025 Table 56 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2020-2025

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Thailand

2020 IMPACT

Local government reiterates the stance that it will continue to take concerning e-vapour products in Thailand

Tobacco Free Oral Nicotine in Thailand

2020 IMPACT

The following categories and subcategories are included:

Tobacco

Share:

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Tobacco research and analysis database.

NEW REPORT GUARANTEE

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE! Home Page