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Country Report

Tobacco in

Tobacco in Cameroon

Jun 2021

US$2,100

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

COVID-19 impact on tobacco

In 2020, unlike many other countries, Cameroon was only subject to a partial lockdown. This meant that, for the most part, access to products such as cigarettes and smoking tobacco was largely unaffected by the COVID-19 crisis, with grocery retailers and street vendors selling tobacco products permitted to remain open, but subject to curfews.

COVID-19 country impact

On 17 March 2020, the country’s air, land and sea borders were closed, except for cargo flights. On 31 March, the government instituted a partial lockdown, with schools closed and public gatherings limited to 50 people.

Company response

The COVID-19 pandemic reduced the threat from the illicit trade of tobacco products in 2020, which benefited British American Tobacco Plc and Philip Morris West Africa SARL which are the biggest companies present in cigarettes especially. The illicit tobacco trade was hindered in 2020 by the tightening of import regulation as authorities sought to prevent the spread of COVID-19 into the country across borders.

Retailing shift

Distribution associated with the nightlife scene in Cameroon was negatively impacted by the COVID-19 curfews placed on bars and nightclubs in 2020, predominantly affecting sales of cigars and cigarillos. Otherwise retailing distribution remained relatively constant in 2020, with most retail outlets unaffected by the curfews as grocery outlets and street vendors continued operating throughout the year.

What next for tobacco?

The legitimate sale of branded cigarettes will perform well over the forecast period. This is expected to support growth for Cameroonian and international companies alike, such as Philip Morris West Africa SARL, British American Tobacco Plc, and Japanese Tobacco as the COVID-19 pandemic has prompted the strengthening of border and import controls.

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Tobacco Sample Report Tobacco Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Tobacco industry in Cameroon with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Tobacco industry in Cameroon, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Cameroon for free:

The Tobacco in Cameroon market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Production, imports by origin, exports by destination
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Tobacco in Cameroon?
What are the major brands in Cameroon?
Which sector of the tobacco products market is the largest by value sales in Cameroon?
Which sector of the tobacco products market has been growing the fastest, by volume and value, in Cameroon?
Which sector is the most heavily taxed in Cameroon?
Which companies dominate in the total tobacco market in Cameroon in terms of market share?
What is the distribution channel split for the tobacco products market in Cameroon?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tobacco market research database.

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Tobacco in Cameroon

EXECUTIVE SUMMARY

COVID-19 impact on tobacco

COVID-19 country impact

Company response

Retailing shift

What next for tobacco?

OPERATING ENVIRONMENT

Legislation

Legislative overview
Summary 1 Legislation Summary at a Glance

Minimum legal smoking age

Smoking prevalence

Tar levels

Health warnings

Plain packaging

Advertising and sponsorship

Point-of-sale display bans

Smoking in public places

Low ignition propensity (LIP) cigarette regulation

Flavoured tobacco product ban

Reduced harm

Vapour products

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

Table 1 Number of Adult Smokers by Gender 2015-2020

MARKET DATA

Table 2 Sales of Tobacco by Category: Volume 2015-2020
Table 3 Sales of Tobacco by Category: Value 2015-2020
Table 4 Sales of Tobacco by Category: % Volume Growth 2015-2020
Table 5 Sales of Tobacco by Category: % Value Growth 2015-2020
Table 6 Forecast Sales of Tobacco by Category: Volume 2020-2025
Table 7 Forecast Sales of Tobacco by Category: Value 2020-2025
Table 8 Forecast Sales of Tobacco by Category: % Volume Growth 2020-2025
Table 9 Forecast Sales of Tobacco by Category: % Value Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Summary 2 Research Sources

Cigarettes in Cameroon

KEY DATA FINDINGS

2020 IMPACT

Rising price sensitive drives increase in stick sales as supermarkets expand offering

COVID-19 puts pressure on the illicit trade of cigarettes

International companies dominate sales in Cameroon as major players join the fight against COVID-19

RECOVERY AND OPPORTUNITIES

New brands look set to emerge in the coming years

Consumers cut back on smoking habit in the face of financial pressure

Health awareness makes it increasingly difficult to attract new smokers

TAXATION AND PRICING

Taxation rates

Summary 3 Taxation and Duty Levies 2015-2020

Average cigarette pack price breakdown

Summary 4 Average Cigarette Pack Price Breakdown: Brand Examples

CATEGORY DATA

Table 10 Sales of Cigarettes: Volume 2015-2020
Table 11 Sales of Cigarettes by Category: Value 2015-2020
Table 12 Sales of Cigarettes: % Volume Growth 2015-2020
Table 13 Sales of Cigarettes by Category: % Value Growth 2015-2020
Table 14 Sales of Cigarettes by Blend: % Volume 2015-2020
Table 15 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2015-2020
Table 16 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2015-2020
Table 17 Sales of Cigarettes by Pack Size: % Volume 2015-2020
Table 18 Sales of Cigarettes by Price Band: % Volume 2015-2020
Table 19 NBO Company Shares of Cigarettes: % Volume 2016-2020
Table 20 LBN Brand Shares of Cigarettes: % Volume 2017-2020
Table 21 Sales of Cigarettes by Distribution Format: % Volume 2015-2020
Table 22 Illicit Trade Estimate of Cigarettes: Volume 2015-2020
Table 23 Forecast Sales of Cigarettes: Volume 2020-2025
Table 24 Forecast Sales of Cigarettes by Category: Value 2020-2025
Table 25 Forecast Sales of Cigarettes: % Volume Growth 2020-2025
Table 26 Forecast Sales of Cigarettes by Category: % Value Growth 2020-2025
Table 27 Forecast Sales of Cigarettes by Blend: % Volume 2020-2025
Table 28 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2020-2025
Table 29 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2020-2025
Table 30 Forecast Sales of Cigarettes by Pack Size: % Volume 2020-2025
Table 31 Forecast Sales of Cigarettes by Price Band: % Volume 2020-2025

Cigars, Cigarillos and Smoking Tobacco in Cameroon

KEY DATA FINDINGS

2020 IMPACT

Closure of horeca outlets and limited consumer spending hits cigars and cigarillos hard

Sales of smoking tobacco boosted in times of economic hardship

COVID-19 travel restrictions limit availability of cigars

RECOVERY AND OPPORTUNITIES

Category continues to grow following steady upwards growth trajectory

Further tax rises on the horizon as authorities encourage consumers to quit smoking

Smoking tobacco continues to appeal to lower income consumers

CATEGORY DATA

Table 32 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2015-2020
Table 33 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2015-2020
Table 34 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2015-2020
Table 35 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2015-2020
Table 36 Sales of Cigars by Size: % Volume 2015-2020
Table 37 Sales of Cigarillos by Price Platform 2015-2020
Table 38 NBO Company Shares of Smoking Tobacco: % Volume 2016-2020
Table 39 LBN Brand Shares of Smoking Tobacco: % Volume 2017-2020
Table 40 NBO Company Shares of Pipe Tobacco: % Volume 2016-2020
Table 41 LBN Brand Shares of Pipe Tobacco: % Volume 2017-2020
Table 42 Distribution of Cigars and Cigarillos by Format: % Volume 2015-2020
Table 43 Distribution of Smoking Tobacco by Format: % Volume 2015-2020
Table 44 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2020-2025
Table 45 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2020-2025
Table 46 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2020-2025
Table 47 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2020-2025

Megatrends

Country Report

Tobacco in Cameroon

New Report Guarantee

Executive Summary

New Report Guarantee

COVID-19 impact on tobacco

COVID-19 country impact

Company response

Retailing shift

What next for tobacco?

Samples

Overview

Why buy this report?

Samples: FAQs about samples

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Table of Contents

Tobacco in Cameroon

EXECUTIVE SUMMARY

COVID-19 impact on tobacco

COVID-19 country impact

Company response

Retailing shift

What next for tobacco?

OPERATING ENVIRONMENT

Legislation

Minimum legal smoking age

Smoking prevalence

Tar levels

Health warnings

Plain packaging

Advertising and sponsorship

Point-of-sale display bans

Smoking in public places

Low ignition propensity (LIP) cigarette regulation

Flavoured tobacco product ban

Reduced harm

Vapour products

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Cigarettes in Cameroon

KEY DATA FINDINGS

2020 IMPACT

Rising price sensitive drives increase in stick sales as supermarkets expand offering

COVID-19 puts pressure on the illicit trade of cigarettes

International companies dominate sales in Cameroon as major players join the fight against COVID-19

RECOVERY AND OPPORTUNITIES

New brands look set to emerge in the coming years

Consumers cut back on smoking habit in the face of financial pressure

Health awareness makes it increasingly difficult to attract new smokers

TAXATION AND PRICING

Taxation rates

Average cigarette pack price breakdown

CATEGORY DATA

Cigars, Cigarillos and Smoking Tobacco in Cameroon

KEY DATA FINDINGS

2020 IMPACT

Closure of horeca outlets and limited consumer spending hits cigars and cigarillos hard

Sales of smoking tobacco boosted in times of economic hardship

COVID-19 travel restrictions limit availability of cigars

RECOVERY AND OPPORTUNITIES

Category continues to grow following steady upwards growth trajectory

Further tax rises on the horizon as authorities encourage consumers to quit smoking

Smoking tobacco continues to appeal to lower income consumers

CATEGORY DATA

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Cameroon

2020 IMPACT

Tobacco Free Oral Nicotine in Cameroon

2020 IMPACT

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