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Learn moreAug 2020
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In 2020, the value growth of tobacco at constant 2019 prices is expected to see overall decline, as the modest impact of COVID-19. While the smoking habits of Portuguese consumers have not changed significantly as a result of home seclusion during the lockdown period, as they could still smoke at home, the main driver of this decline is the consumer shift away from cigarettes out of health concerns and also because of the rising cost due to continuous tax increases.
Large gatherings were banned from 2 March. This was followed by the country going into lockdown and travel being restricted from 13 March, with non-essential services stopped and schools closed from 18 March.
Despite the ongoing decline in cigarette volume sales in 2019, tobacco continued to witness a positive performance in value terms. The continued tax increases in Portugal, along with new product developments in e-vapour products and heated tobacco, boosted the industry’s positive performance.
With a wide range of tobacco products available, including cigarettes, cigars and cigarillos, smoking tobacco, e-vapour products and heated tobacco, and with extended opening hours, forecourt retailers continued to gain share in 2019 as a tobacco distribution channel. While players such as forecourt retailers, tobacco specialists or newsagent-tobacconists/kiosks maintain their preference for tobacco sales at the counter, on-trade operators tend to allow wholesalers/distributors to install tobacco vending machines on their premises instead of selling products directly to customers.
Tobacco in Portugal will see overall positive value growth in the forecast period as closed vaping systems, heated tobacco, cigarillos and pipe tobacco counter the decline in cigarettes. A continued fall in smoking prevalence in the country will see sales of cigarettes decline further in the forecast period.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Tobacco industry in Portugal with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Tobacco industry in Portugal, our research will save you time and money while empowering you to make informed, profitable decisions.
When you purchase this report, you also get the data and the content from these category reports in Portugal for free:
The Tobacco in Portugal market research report includes:
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This industry report originates from Passport, our Tobacco market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.