Tobacco in Chile

Tobacco in Chile

EXECUTIVE SUMMARY

Ongoing volume contraction in cigarettes and temporary slowdown in illicit trade

Strong gains for e-vapour products though category remains niche

Significant variation in share consolidation between tobacco categories

Newsagent-tobacconists/kiosks popular due to widespread presence

Cigarette volume sales set to contract as consumers embrace more affordable alternatives

OPERATING ENVIRONMENT

Legislation

Legislative overview
Summary 1 Legislation Summary at a Glance

Minimum legal smoking age

Smoking prevalence

Tar levels

Health warnings

Plain packaging

Advertising and sponsorship

Advertising through media (television, radio, billboards, consumer press, trade press, cinema, etc)
Advertising through retail point-of-sale
Sponsorship of sporting/music events
Distribution of tobacco-branded gifts (eg cigarette-branded lighters, pens, etc)

Point-of-sale display bans

Smoking in public places

Low ignition propensity (LIP) cigarette regulation

Flavoured tobacco product ban

Reduced harm

Vapour products

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

Table 1 Number of Adult Smokers by Gender 2013-2018

MARKET DATA

Table 2 Sales of Tobacco by Category: Volume 2013-2018
Table 3 Sales of Tobacco by Category: Value 2013-2018
Table 4 Sales of Tobacco by Category: % Volume Growth 2013-2018
Table 5 Sales of Tobacco by Category: % Value Growth 2013-2018
Table 6 Forecast Sales of Tobacco by Category: Volume 2018-2023
Table 7 Forecast Sales of Tobacco by Category: Value 2018-2023
Table 8 Forecast Sales of Tobacco by Category: % Volume Growth 2018-2023
Table 9 Forecast Sales of Tobacco by Category: % Value Growth 2018-2023

SOURCES

Summary 2 Research Sources

Cigars, Cigarillos and Smoking Tobacco in Chile

HEADLINES

PROSPECTS

Ongoing march of fine cut tobacco

Cigarillos benefits from flavour appeal

Wider distribution for smoking tobacco thanks to expansion in tobacco specialists and broadening channel mix

COMPETITIVE LANDSCAPE

Increasing concentration in smoking tobacco

Nascent expansion of internet retailing widens consumer base

Flavour extensions and natural image appeal to increasingly adventurous audience

CATEGORY DATA

Table 10 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2013-2018
Table 11 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2013-2018
Table 12 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2013-2018
Table 13 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2013-2018
Table 14 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2013-2018
Table 15 Sales of Cigars by Size: % Volume 2013-2018
Table 16 Sales of Cigarillos by Price Platform 2013-2018
Table 17 NBO Company Shares of Cigars and Cigarillos: % Volume 2014-2018
Table 18 LBN Brand Shares of Cigars and Cigarillos: % Volume 2015-2018
Table 19 NBO Company Shares of Cigars: % Volume 2014-2018
Table 20 LBN Brand Shares of Cigars: % Volume 2015-2018
Table 21 NBO Company Shares of Cigarillos: % Volume 2014-2018
Table 22 LBN Brand Shares of Cigarillos: % Volume 2015-2018
Table 23 NBO Company Shares of Smoking Tobacco: % Volume 2014-2018
Table 24 LBN Brand Shares of Smoking Tobacco: % Volume 2015-2018
Table 25 NBO Company Shares of Pipe Tobacco: % Volume 2014-2018
Table 26 LBN Brand Shares of Pipe Tobacco: % Volume 2015-2018
Table 27 NBO Company Shares of Fine Cut Tobacco: % Volume 2014-2018
Table 28 LBN Brand Shares of Fine Cut Tobacco: % Volume 2015-2018
Table 29 Distribution of Cigars and Cigarillos by Format: % Volume 2013-2018
Table 30 Distribution of Smoking Tobacco by Format: % Volume 2013-2018
Table 31 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2018-2023
Table 32 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2018-2023
Table 33 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2018-2023
Table 34 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2018-2023

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Chile

HEADLINES

PROSPECTS

Illegal activity around nicotine e-liquids open vaping systems

Need for consumer education and industry regulation

Wider availability and visibility of e-vapour products via internet retailing

COMPETITIVE LANDSCAPE

Innovation remains key to sustaining consumer interest

Vapour products highly fragmented and attracting ongoing stream of new entrants

Possible entry of popular regional brands

CATEGORY INDICATORS

Table 35 Number of Adult Vapers 2013-2018

CATEGORY DATA

Table 36 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2013-2018
Table 37 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2013-2018
Table 38 Sales of E-Liquids by Nicotene Strength: % Value 2018
Table 39 NBO Company Shares of E-Vapour Products: % Value 2014-2018
Table 40 LBN Brand Shares of E-Vapour Products: % Value 2015-2018
Table 41 Distribution of E-Vapour Products by Format: % Value 2013-2018
Table 42 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2018-2023
Table 43 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2018-2023
Table 44 Forecast Sales of Tobacco Heating Devices: Volume 2018-2023
Table 45 Forecast Sales of Heated Tobacco: Volume 2018-2023
Table 46 Forecast Sales of Heated Tobacco: Value 2018-2023

Cigarettes in Chile

HEADLINES

PROSPECTS

Cigarette manufacturers focus on adding value amidst declining volume sales

Illicit trade continues growing due to entry of new brands from Bolivia and Paraguay

Plain packaging likely due to anticipated changes in the law

COMPETITIVE LANDSCAPE

Dominant British American Tobacco speaks out against dangers of plain packaging

Philip Morris remains only visible competitor to British American Tobacco

Illicit trade represents a significant problem for industry players

TAXATION AND PRICING

Taxation rates

Summary 3 Taxation and Duty Levies 2013-2018

Average cigarette pack price breakdown

Summary 4 Average Cigarette Pack Price Breakdown: Brand Examples

CATEGORY DATA

Table 47 Sales of Cigarettes: Volume 2013-2018
Table 48 Sales of Cigarettes by Category: Value 2013-2018
Table 49 Sales of Cigarettes: % Volume Growth 2013-2018
Table 50 Sales of Cigarettes by Category: % Value Growth 2013-2018
Table 51 Sales of Cigarettes by Blend: % Volume 2013-2018
Table 52 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2013-2018
Table 53 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2013-2018
Table 54 Sales of Cigarettes by Pack Size: % Volume 2013-2018
Table 55 Sales of Cigarettes by Price Band: % Volume 2013-2018
Table 56 NBO Company Shares of Cigarettes: % Volume 2014-2018
Table 57 LBN Brand Shares of Cigarettes: % Volume 2015-2018
Table 58 Sales of Cigarettes by Distribution Format: % Volume 2013-2018
Table 59 Illicit Trade Estimate of Cigarettes: Volume 2013-2018
Table 60 Forecast Sales of Cigarettes: Volume 2018-2023
Table 61 Forecast Sales of Cigarettes by Category: Value 2018-2023
Table 62 Forecast Sales of Cigarettes: % Volume Growth 2018-2023
Table 63 Forecast Sales of Cigarettes by Category: % Value Growth 2018-2023
Table 64 Forecast Sales of Cigarettes by Blend: % Volume 2018-2023
Table 65 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2018-2023
Table 66 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2018-2023
Table 67 Forecast Sales of Cigarettes by Pack Size: % Volume 2018-2023
Table 68 Forecast Sales of Cigarettes by Price Band: % Volume 2018-2023

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