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Country Report

Retail Tissue in

Retail Tissue in Uruguay

Mar 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Toilet paper comprises highest volume share

Toilet paper remained as the biggest category in volume terms within retail tissue in Uruguay in 2018. Despite changes in toilet paper over the review period, this product is considered essential by local consumers, and consequently it is purchased for daily use.

Many other retail tissue products are perceived as unnecessary

While toilet paper is consider an essential product in Uruguay by most consumers, other retail tissue products are not considered necessary. Traditionally, many of these products were substituted with cloth and were used repeatedly before being disposed of.

COMPETITIVE LANDSCAPE

Industria Papelera Uruguay Sociedad Anónima continues to lead retail tissue

Industria Papelera Uruguay Sociedad Anónima retained its leadership of retail tissue, despite losing value share to smaller players in 2018. The player offers different products across retail tissue, with a wide portfolio.

Kimberly-Clark is main competitor to IPUSA

Kimberly-Clark Uruguay is the main competitor to IPUSA within retail tissue in the country, ranking second, but holding low value share. The company offers well-known brands Kleenex and Scott, although Kleenex suffered declining value sales in 2018.

Limited competition in retail tissue

Retail tissue continued to be dominated by IPUSA, with Kimberly-Clark Uruguay positioned as the main competitor locally. Besides these two companies, there is limited competition.

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Samples

Retail Tissue Market Sample Report Retail Tissue Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Retail Tissue industry in Uruguay with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Retail Tissue industry in Uruguay, our research will save you time and money while empowering you to make informed, profitable decisions.

The Retail Tissue in Uruguay market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Retail Tissue in Uruguay?
What are the major brands in Uruguay?
What is the performance of pocket handkerchiefs vs boxed facial tissues?
What are the key new product launches in the tissues market?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tissue and Hygiene market research database.

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Retail Tissue in Uruguay - Category analysis

HEADLINES

PROSPECTS

Toilet paper comprises highest volume share

Many other retail tissue products are perceived as unnecessary

COMPETITIVE LANDSCAPE

Industria Papelera Uruguay Sociedad Anónima continues to lead retail tissue

Kimberly-Clark is main competitor to IPUSA

Limited competition in retail tissue

CATEGORY DATA

Table 1 Retail Sales of Tissue by Category: Value 2013-2018
Table 2 Retail Sales of Tissue by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Retail Tissue: % Value 2014-2018
Table 4 LBN Brand Shares of Retail Tissue: % Value 2015-2018
Table 5 Forecast Retail Sales of Tissue by Category: Value 2018-2023
Table 6 Forecast Retail Sales of Tissue by Category: % Value Growth 2018-2023

Tissue and Hygiene in Uruguay - Industry Overview

EXECUTIVE SUMMARY

Changes in population impact tissue and hygiene value sales

Economic situation impacts tissue and hygiene value sales

Industria Papelera Uruguay Sociedad Anónima leads tissue and hygiene

Pañaleras emerge as alternative store for consumers

Tissue and hygiene predicted to record stable current value growth

MARKET INDICATORS

Table 7 Birth Rates 2013-2018
Table 8 Infant Population 2013-2018
Table 9 Female Population by Age 2013-2018
Table 10 Total Population by Age 2013-2018
Table 11 Households 2013-2018
Table 12 Forecast Infant Population 2018-2023
Table 13 Forecast Female Population by Age 2018-2023
Table 14 Forecast Total Population by Age 2018-2023
Table 15 Forecast Households 2018-2023

MARKET DATA

Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2013-2018
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2013-2018
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2014-2018
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2015-2018
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2013-2018
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2013-2018
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2018
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2018-2023
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2018-2023

Megatrends

Country Report

Retail Tissue in Uruguay

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Toilet paper comprises highest volume share

Many other retail tissue products are perceived as unnecessary

COMPETITIVE LANDSCAPE

Industria Papelera Uruguay Sociedad Anónima continues to lead retail tissue

Kimberly-Clark is main competitor to IPUSA

Limited competition in retail tissue

Samples

Overview

Why buy this report?

Samples: FAQs about samples

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Table of Contents

Retail Tissue in Uruguay - Category analysis

HEADLINES

PROSPECTS

Toilet paper comprises highest volume share

Many other retail tissue products are perceived as unnecessary

COMPETITIVE LANDSCAPE

Industria Papelera Uruguay Sociedad Anónima continues to lead retail tissue

Kimberly-Clark is main competitor to IPUSA

Limited competition in retail tissue

CATEGORY DATA

Tissue and Hygiene in Uruguay - Industry Overview

EXECUTIVE SUMMARY

Changes in population impact tissue and hygiene value sales

Economic situation impacts tissue and hygiene value sales

Industria Papelera Uruguay Sociedad Anónima leads tissue and hygiene

Pañaleras emerge as alternative store for consumers

Tissue and hygiene predicted to record stable current value growth

MARKET INDICATORS

MARKET DATA

DEFINITIONS

SOURCES

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