Led by paper towels, all categories of retail tissue are projected to see moderate, but steady retail volume sales growth through the forecast period. Faster retail value (constant 2022 prices) than volume growth is expected, partly due to inflationary pressures.
While supply issues and rising costs of raw materials, production and transportation are expected to exert upward pressure on prices, new product development and innovation are also set to push up retail value sales. Retail tissue is anticipated to see more line extensions in paper towels and napkins, in particular, and special product designs and scents for toilet paper.
Brand owners are expected to remain very active in terms of promotions. They aim to use such initiatives to remain front-of-mind and gain the preference of consumers in an increasingly competitive environment.
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Understand the latest market trends and future growth opportunities for the Retail Tissue industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Retail Tissue industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Retail Tissue
This report originates from Passport, our Retail Tissue research and analysis database.
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