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Country Report

Retail Tissue in

Retail Tissue in the Czech Republic

Mar 2021

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Higher growth across retail tissue as price-conscious consumers turn to private label in 2020

All categories of retail tissue recorded stronger retail value growth in 2020 compared to 2019 as these products were some of the most sought after during the COVID-19 pandemic. Toilet paper, facial tissues and paper towels saw demand quickly increase as the initial outbreak encouraged stockpiling, building on their already strong foundations and high popularity prior to the country’s lockdown in March 2020.

dm-Drogerie Markt seeks to capitalise on demand for more sophisticated tissue products in 2020

Private label player dm-Drogerie Markt sro focused on product development in 2020 in a bid to appeal to a wider consumer base and further expand on its steady value growth over the review period. Responding to prior strong growth in demand for 3- and 4-ply variants of retail tissue products and with an emphasis on interesting new designs, the company launched a new 4-ply version of its sanft & sicher toilet paper, 3-ply soft & siche boxed facial tissues and a 3-ply variant of its saugstark & sicher range of kitchen towels.

Competition remains intense as private label players benefit from wide ranges and value-for-money positioning

Competition within retail tissue remained intense in 2020 as multinational, domestic and private label players all vied for position. While Essity retained the overall lead in value terms, a slight decline in the player’s share led to a narrowing of the gap between itself and private label player Ahold in second position.

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Samples

Retail Tissue Market Sample Report Retail Tissue Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples: FAQs about samples

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Overview

Discover the latest market trends and uncover sources of future market growth for the Retail Tissue industry in Czech Republic with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Retail Tissue industry in Czech Republic, our research will save you time and money while empowering you to make informed, profitable decisions.

The Retail Tissue in Czech Republic market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Retail Tissue in Czech Republic?
What are the major brands in Czech Republic?
What is the performance of pocket handkerchiefs vs boxed facial tissues?
What are the key new product launches in the tissues market?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tissue and Hygiene market research database.

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Retail Tissue in the Czech Republic - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Higher growth across retail tissue as price-conscious consumers turn to private label in 2020

dm-Drogerie Markt seeks to capitalise on demand for more sophisticated tissue products in 2020

Competition remains intense as private label players benefit from wide ranges and value-for-money positioning

RECOVERY AND OPPORTUNITIES

Demand set to normalise as continued focus on health and hygiene drives steady value growth over the forecast period

Performance and sustainability expected to drive product development over the forecast period

Larger pack sizes set to become more common as consumers shop less frequently post-COVID-19

CATEGORY DATA

Table 1 Retail Sales of Tissue by Category: Value 2015-2020
Table 2 Retail Sales of Tissue by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Retail Tissue: % Value 2016-2020
Table 4 LBN Brand Shares of Retail Tissue: % Value 2017-2020
Table 5 Forecast Retail Sales of Tissue by Category: Value 2020-2025
Table 6 Forecast Retail Sales of Tissue by Category: % Value Growth 2020-2025

Tissue and Hygiene in the Czech Republic - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on tissue and hygiene

COVID-19 country impact

Company response

Retailing shift

What next for tissue and hygiene?

Chart 1 Retail Tissue and Hygiene Value Sales Growth Scenarios: 2018-2025
Chart 2 Retail Tissue and Hygiene Impact of Drivers on Value Sales: 2018-2025

MARKET INDICATORS

Table 7 Birth Rates 2015-2020
Table 8 Infant Population 2015-2020
Table 9 Female Population by Age 2015-2020
Table 10 Total Population by Age 2015-2020
Table 11 Households 2015-2020
Table 12 Forecast Infant Population 2020-2025
Table 13 Forecast Female Population by Age 2020-2025
Table 14 Forecast Total Population by Age 2020-2025
Table 15 Forecast Households 2020-2025

MARKET DATA

Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2015-2020
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2015-2020
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2016-2020
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2017-2020
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2015-2020
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2015-2020
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2020
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2020-2025
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2020-2025

Megatrends

Country Report

Retail Tissue in the Czech Republic

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Higher growth across retail tissue as price-conscious consumers turn to private label in 2020

dm-Drogerie Markt seeks to capitalise on demand for more sophisticated tissue products in 2020

Competition remains intense as private label players benefit from wide ranges and value-for-money positioning

Samples

Overview

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Samples: FAQs about samples

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Table of Contents

Retail Tissue in the Czech Republic - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Higher growth across retail tissue as price-conscious consumers turn to private label in 2020

dm-Drogerie Markt seeks to capitalise on demand for more sophisticated tissue products in 2020

Competition remains intense as private label players benefit from wide ranges and value-for-money positioning

RECOVERY AND OPPORTUNITIES

Demand set to normalise as continued focus on health and hygiene drives steady value growth over the forecast period

Performance and sustainability expected to drive product development over the forecast period

Larger pack sizes set to become more common as consumers shop less frequently post-COVID-19

CATEGORY DATA

Tissue and Hygiene in the Czech Republic - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on tissue and hygiene

COVID-19 country impact

Company response

Retailing shift

What next for tissue and hygiene?

MARKET INDICATORS

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

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