Sales of retail tissue will stabilise in the coming years with this mature category seeing low, but healthy growth during the forecast period. Retail tissue is a well-established industry with strong local manufacturing potential and intense competition.
Boxed facial tissues should demonstrate above average performance in the forecast period. Unlike standard tissues, boxed facial tissues have several different usage occasions outside of the seasonal flu and cold period.
Private label are expected to witness solid growth during the forecast period as increasingly price-sensitive consumers turn to the combination of good quality and value for money that now characterises many of the products offered by private label players. Major retailers, such as Iki, Maxima and Rimi are expanding private label tissue lines, in some cases offering three layers of decent quality toilet paper.
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Understand the latest market trends and future growth opportunities for the Retail Tissue industry in Lithuania with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Retail Tissue industry in Lithuania, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Retail Tissue
This report originates from Passport, our Retail Tissue research and analysis database.
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