Retail sales of retail tissue are set to see a steady performance in current value terms (constant 2022 prices) throughout the forecast period. Growth will be driven by a continued rise in the population and the return of international tourism, particularly for holy pilgrimages, following the relaxation of travel restrictions related to COVID-19.
Retail tissue is expected to see increasing segmentation during the forecast period, as manufacturers design new products for specific usage occasions. This is likely to include items with antibacterial and disinfection properties, in line with growing consumer hygiene concerns.
While bricks-and-mortar stores, led by supermarkets and hypermarkets, will remain the dominant channel for buying tissue products, sales via e-commerce are expected to continue to grow over the forecast period. The channel is particularly suited to bulky products, such as boxed facial tissues or paper towels, for which home delivery is especially convenient.
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Understand the latest market trends and future growth opportunities for the Retail Tissue industry in Saudi Arabia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Retail Tissue industry in Saudi Arabia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This report originates from Passport, our Retail Tissue research and analysis database.
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