Due to market saturation and maturity of most vitamin ranges, vitamins as a whole will see slower growth over the forecast period. A declining population will also dampen volume demand.
Vitamin B is set to maintain its popularity over the forecast period, as a result of stable and significant consumer demand. It is set to remain popular both among those taking other medications and those who are taking vitamin B to maintain good health of their nervous system, especially B1, B6, and B12 vitamins.
In terms of multivitamins, the product area is mature, with little room for further growth. As a result, product innovation is key for continued growth.
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Understand the latest market trends and future growth opportunities for the Vitamins industry in North Macedonia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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This is the aggregation of multivitamins and single vitamins.See All of Our Definitions
This report originates from Passport, our Vitamins research and analysis database.
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