Following the emergence of the pandemic, heightened hygiene routines have become part of daily habits. Chewing gum is one snack that can form part of health-conscious consumers’ daily lifestyles, as it freshens the breath, while sugar-free options can help reduce the accumulation of plaque, and therefore teeth decay and cavity risks, claims often made by brands.
Producers of chewing gum are introducing a wider variety of flavours to meet consumers’ needs and maintain interest. The wider selection of flavours is helping to grab the interest of younger consumers in the United Arab Emirates.
Young children and teenagers are the main drivers of many snacks categories in the United Arab Emirates. This is particularly the case for bubble gum, which is mostly consumed by young consumers.
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Understand the latest market trends and future growth opportunities for the Gum industry in United Arab Emirates with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Gum
This report originates from Passport, our Gum research and analysis database.
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