Gum is set to witness moderate decline in retail volume terms as demand subsides over the forecast period. Lifestyle and dietary changes driven by health and wellness and better for you snacking trends, will push consumers away from gum.
Leading gum manufacturers have been largely effective in innovating and creating new products with added value and functionality to their gum products. Nonetheless, the category cannot escape the fact that the consumer base is shrinking amidst an unprecedented demographic decline.
Wrigley doo is set to remain the clear and undisputed leader within gum over the forecast period. As an innovative player, Wrigley will continue to consolidate its lead, leaving gum as one of the most concentrated snacks categories in terms of market share.
Files are delivered directly into your account soon after payment is received and any tax certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Gum industry in Bosnia and Herzegovina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Gum industry in Bosnia and Herzegovina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This report originates from Passport, our Gum research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!