Arcor is expected to maintain its leadership in the gum category due to its wide portfolio of brands. For bubble gum, Arcor competes with Poosh!, Plutonita, and Cowboy, aiming to rival Bazooka and Bubbaloo.
The labelling law, which came into force in March 2022, mandates that multinational companies comply with the new regulations when selling gum products, while small and medium-sized companies will have to comply starting in June 2023. In the short term, the labelling law is anticipated to have a greater impact on bubble gum compared to chewing gum.
E-commerce gained traction during the review period due to the COVID-19 pandemic and mobility restrictions. Delivery applications such as Rappi and PedidosYa have partnered with leading kiosk chains in recent years, boosting online sales.
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Understand the latest market trends and future growth opportunities for the Gum industry in Argentina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Gum industry in Argentina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This report originates from Passport, our Gum research and analysis database.
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