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Country Report

Gum in

Gum in Romania

Jul 2021

US$990

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Samples

Gum Market Sample Report Gum Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Gum industry in Romania with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Gum industry in Romania, our research will save you time and money while empowering you to make informed, profitable decisions.

The Gum in Romania market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Gum in Romania?
What are the major brands in Romania?
How are more expensive “lifestyle” brands like Wrigley’s 5 performing?
Are consumers in developed markets moving from sugarised to sugar-free gum?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

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Gum in Romania - Category analysis

KEY DATA FINDINGS

2021 DEVELOPMENTS

Extended periods of home seclusion due to COVID-19 means consumers have less need to rely on gum

Convenience and easy packaging to use on-the-go fail to boost volume sales, as consumers have less need for on-the-go products in the first half of 2021

Mars Romania continues to dominate in 2021 thanks to its wide distribution across sales channels in the country

PROSPECTS AND OPPORTUNITIES

Value and volume growth is set to recover from 2022, as consumers require on-the-go purchases once more

The health and wellness trend is predicted to pick up, boosting sales of premium offerings across the forecast period, despite increased price-sensitivity

The offer of convenience will maintain the performance of gum across the forecast period

CATEGORY DATA

Table 1 Sales of Gum by Category: Volume 2016-2021
Table 2 Sales of Gum by Category: Value 2016-2021
Table 3 Sales of Gum by Category: % Volume Growth 2016-2021
Table 4 Sales of Gum by Category: % Value Growth 2016-2021
Table 5 Sales of Gum by Flavour: Rankings 2016-2021
Table 6 NBO Company Shares of Gum: % Value 2017-2021
Table 7 LBN Brand Shares of Gum: % Value 2018-2021
Table 8 Distribution of Gum by Format: % Value 2016-2021
Table 9 Forecast Sales of Gum by Category: Volume 2021-2026
Table 10 Forecast Sales of Gum by Category: Value 2021-2026
Table 11 Forecast Sales of Gum by Category: % Volume Growth 2021-2026
Table 12 Forecast Sales of Gum by Category: % Value Growth 2021-2026

Snacks in Romania - Industry Overview

EXECUTIVE SUMMARY

Snacks in 2021: The big picture

Key trends in 2021

Channel developments

What next for snacks?

Chart 1 Snacks Value Sales Growth Scenarios: 2019-2026
Chart 2 Snacks Impact of Drivers on Value Sales: 2019-2026

MARKET DATA

Table 13 Sales of Snacks by Category: Volume 2016-2021
Table 14 Sales of Snacks by Category: Value 2016-2021
Table 15 Sales of Snacks by Category: % Volume Growth 2016-2021
Table 16 Sales of Snacks by Category: % Value Growth 2016-2021
Table 17 NBO Company Shares of Snacks: % Value 2017-2021
Table 18 LBN Brand Shares of Snacks: % Value 2018-2021
Table 19 Penetration of Private Label by Category: % Value 2016-2021
Table 20 Distribution of Snacks by Format: % Value 2016-2021
Table 21 Forecast Sales of Snacks by Category: Volume 2021-2026
Table 22 Forecast Sales of Snacks by Category: Value 2021-2026
Table 23 Forecast Sales of Snacks by Category: % Volume Growth 2021-2026
Table 24 Forecast Sales of Snacks by Category: % Value Growth 2021-2026

Megatrends

Country Report

Gum in Romania

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Overview

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Table of Contents

Gum in Romania - Category analysis

KEY DATA FINDINGS

2021 DEVELOPMENTS

Extended periods of home seclusion due to COVID-19 means consumers have less need to rely on gum

Convenience and easy packaging to use on-the-go fail to boost volume sales, as consumers have less need for on-the-go products in the first half of 2021

Mars Romania continues to dominate in 2021 thanks to its wide distribution across sales channels in the country

PROSPECTS AND OPPORTUNITIES

Value and volume growth is set to recover from 2022, as consumers require on-the-go purchases once more

The health and wellness trend is predicted to pick up, boosting sales of premium offerings across the forecast period, despite increased price-sensitivity

The offer of convenience will maintain the performance of gum across the forecast period

CATEGORY DATA

Snacks in Romania - Industry Overview

EXECUTIVE SUMMARY

Snacks in 2021: The big picture

Key trends in 2021

Channel developments

What next for snacks?

MARKET DATA

DISCLAIMER

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

Recently Viewed

Megatrends

Country Report

Gum in Romania

New Report Guarantee

Samples

Overview

Why buy this report?

Samples FAQs about samples

Want to find out more about this report?

Table of Contents

Gum in Romania - Category analysis

KEY DATA FINDINGS

2021 DEVELOPMENTS

Extended periods of home seclusion due to COVID-19 means consumers have less need to rely on gum

Convenience and easy packaging to use on-the-go fail to boost volume sales, as consumers have less need for on-the-go products in the first half of 2021

Mars Romania continues to dominate in 2021 thanks to its wide distribution across sales channels in the country

PROSPECTS AND OPPORTUNITIES

Value and volume growth is set to recover from 2022, as consumers require on-the-go purchases once more

The health and wellness trend is predicted to pick up, boosting sales of premium offerings across the forecast period, despite increased price-sensitivity

The offer of convenience will maintain the performance of gum across the forecast period

CATEGORY DATA

Snacks in Romania - Industry Overview

EXECUTIVE SUMMARY

Snacks in 2021: The big picture

Key trends in 2021

Channel developments

What next for snacks?

MARKET DATA

DISCLAIMER

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

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