Gum in Slovenia

June 2021

Gum is expected to be the worst-performing category in snacks over 2021. Chewing gum is usually consumed outside the home. With restrictions on consumer movement, socialising and widespread work-from-home measures continuing into 2021, the need for chewing gum for breath freshening purposes remains less of a priority for the typical consumer. Reduced in-person school and kindergarten time also continues to stifle sales of bubble gum in 2021. The reduced need for pocket money, distance learning a

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Overview:

Understand the latest market trends and future growth opportunities for the Gum industry in Slovenia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.

If you're in the Gum industry in Slovenia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Gum in Slovenia report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Gum in Slovenia?
  • Which are the leading brands in Gum in Slovenia?
  • How are products distributed in Gum in Slovenia?
  • How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
  • What are the key health and wellness concerns driving, or challenging, sales in Gum?
  • How significant are vegan and vegetarian dietary requirements in determining sales growth in Slovenia?
  • How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
  • Where is future growth expected to be most dynamic?
  • How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?

Gum in Slovenia - Category analysis

KEY DATA FINDINGS

2021 DEVELOPMENTS

Slower sales decline as normalisation starts to create more consumption opportunities
Healthy eating trend offers space to HW chewing gum but dampens the demand for bubble gum
Wrigley cedes some ground to smaller brands, but remains the dominant player

PROSPECTS AND OPPORTUNITIES

Dependence on declining population of children expected to limit the demand for bubble gum
Normalisation expected to revive visibility and impulse purchases
Manufacturers required to respond to health awareness trend with new health-positioned products

CATEGORY DATA

Table 1 Sales of Gum by Category: Volume 2016-2021 Table 2 Sales of Gum by Category: Value 2016-2021 Table 3 Sales of Gum by Category: % Volume Growth 2016-2021 Table 4 Sales of Gum by Category: % Value Growth 2016-2021 Table 5 NBO Company Shares of Gum: % Value 2017-2021 Table 6 LBN Brand Shares of Gum: % Value 2018-2021 Table 7 Distribution of Gum by Format: % Value 2016-2021 Table 8 Forecast Sales of Gum by Category: Volume 2021-2026 Table 9 Forecast Sales of Gum by Category: Value 2021-2026 Table 10 Forecast Sales of Gum by Category: % Volume Growth 2021-2026 Table 11 Forecast Sales of Gum by Category: % Value Growth 2021-2026

Snacks in Slovenia - Industry Overview

EXECUTIVE SUMMARY

Snacks in 2021: The big picture
Key trends in 2021
Competitive landscape
Channel developments
What next for snacks?

MARKET DATA

Table 12 Sales of Snacks by Category: Volume 2016-2021 Table 13 Sales of Snacks by Category: Value 2016-2021 Table 14 Sales of Snacks by Category: % Volume Growth 2016-2021 Table 15 Sales of Snacks by Category: % Value Growth 2016-2021 Table 16 NBO Company Shares of Snacks: % Value 2017-2021 Table 17 LBN Brand Shares of Snacks: % Value 2018-2021 Table 18 Penetration of Private Label by Category: % Value 2016-2021 Table 19 Distribution of Snacks by Format: % Value 2016-2021 Table 20 Forecast Sales of Snacks by Category: Volume 2021-2026 Table 21 Forecast Sales of Snacks by Category: Value 2021-2026 Table 22 Forecast Sales of Snacks by Category: % Volume Growth 2021-2026 Table 23 Forecast Sales of Snacks by Category: % Value Growth 2021-2026

DISCLAIMER

SOURCES

Summary 1 Research Sources
The following categories and subcategories are included:

Gum

  • Bubble Gum
  • Chewing Gum
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This report originates from Passport, our Gum research and analysis database.

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