Influenced by the threat from COVID-19, people have been paying more attention to their health and immunity. As such they seek out health and wellness attributes in the tea they consume and this trend will likely remain a key sales driver over the forecast period.
In instant tea, the older generation of products come loaded with sugar with the only real health benefit being the presence of vitamin C and as such the country’s increasingly health-conscious consumers are losing interest in these products. Consumers are also calling for better quality and with this in mind a new generation of instant tea is seen to have some potential.
A gradual recovery in the on-trade consumption of tea is expected to be seen over the forecast period as foodservice outlets return to full capacity. It is anticipated that foodservice volume sales of tea will return to pre-COVID-19 levels by 2024.
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Understand the latest market trends and future growth opportunities for the Tea industry in Czech Republic with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Tea industry in Czech Republic, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, and Other Tea.See All of Our Definitions
This report originates from Passport, our Tea research and analysis database.
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