Tea in Belgium

November 2022
USD 1,195
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Overview:

Understand the latest market trends and future growth opportunities for the Tea industry in Belgium with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Tea industry in Belgium, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Tea in Belgium report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Tea in Belgium?
  • To what extent are health considerations impacting consumption of Tea in Belgium?
  • What are the traditional preferences in Tea in Belgium? To what extent are these tastes changing amidst increasing international influence and the growth of chained cafés?
  • How are changing demographics (for example, an ageing or predominantly young population) determining consumption of Tea in Belgium?
  • Which are the leading brands in Tea in Belgium?
  • How are products distributed in Tea in Belgium?
  • How is the rise of e-commerce changing the retail and competitive landscape?
  • Have home seclusion and social distancing measures following COVID-19 benefited sales of Tea?
  • Where is future growth expected to be most dynamic?

Tea in Belgium - Category analysis

KEY DATA FINDINGS

Retail volume sales continue to fall with tea remaining far less popular than coffee in Belgium
Switch to herbal tea continues thanks to immunity-boosting health properties of such drinks
Organic trend leads to greater premiumisation as consumers increasingly purchase via specialist stores
Penetration is expected to decline over the forecast period
Cold infusions expected to see greater interest due to greater number of consumption occasions
Premiumisation trend to boost interest in loose tea and tea pods
Table 1 Retail Sales of Tea by Category: Volume 2017-2022
Table 2 Retail Sales of Tea by Category: Value 2017-2022
Table 3 Retail Sales of Tea by Category: % Volume Growth 2017-2022
Table 4 Retail Sales of Tea by Category: % Value Growth 2017-2022
Table 5 NBO Company Shares of Tea: % Retail Value 2018-2022
Table 6 LBN Brand Shares of Tea: % Retail Value 2019-2022
Table 7 Forecast Retail Sales of Tea by Category: Volume 2022-2027
Table 8 Forecast Retail Sales of Tea by Category: Value 2022-2027
Table 9 Forecast Retail Sales of Tea by Category: % Volume Growth 2022-2027
Table 10 Forecast Retail Sales of Tea by Category: % Value Growth 2022-2027

Hot Drinks in Belgium - Industry Overview

Hot drinks in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for hot drinks?
Table 11 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2017-2022
Table 12 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2017-2022
Table 13 Retail Sales of Hot Drinks by Category: Volume 2017-2022
Table 14 Retail Sales of Hot Drinks by Category: Value 2017-2022
Table 15 Retail Sales of Hot Drinks by Category: % Volume Growth 2017-2022
Table 16 Retail Sales of Hot Drinks by Category: % Value Growth 2017-2022
Table 17 Foodservice Sales of Hot Drinks by Category: Volume 2017-2022
Table 18 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2017-2022
Table 19 Total Sales of Hot Drinks by Category: Total Volume 2017-2022
Table 20 Total Sales of Hot Drinks by Category: % Total Volume Growth 2017-2022
Table 21 NBO Company Shares of Hot Drinks: % Retail Value 2018-2022
Table 22 LBN Brand Shares of Hot Drinks: % Retail Value 2019-2022
Table 23 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2017-2022
Table 24 Retail Distribution of Hot Drinks by Format: % Volume 2017-2022
Table 25 Retail Distribution of Hot Drinks by Format and Category: % Volume 2022
Table 26 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2022-2027
Table 27 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2022-2027
Table 28 Forecast Retail Sales of Hot Drinks by Category: Volume 2022-2027
Table 29 Forecast Retail Sales of Hot Drinks by Category: Value 2022-2027
Table 30 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2022-2027
Table 31 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2022-2027
Table 32 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2022-2027
Table 33 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2022-2027
Table 34 Forecast Total Sales of Hot Drinks by Category: Total Volume 2022-2027
Table 35 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2022-2027

DISCLAIMER

Summary 1 Research Sources
The following categories and subcategories are included:

Tea

    • Loose Black Tea
    • Tea Bags Black
  • Fruit/Herbal Tea
  • Green Tea
  • Instant Tea
  • Other Tea

Tea

This is the aggregation of Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, and Other Tea.

See All of Our Definitions
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This report originates from Passport, our Tea research and analysis database.

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