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Learn moreDec 2020
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In 2020, tea is set to be one of the few winners benefitting from the emergence of the COVID-19 crisis in Costa Rica. Importantly, tea was not significantly impacted by the closing of on-trade channels for several months in the country, since most consumers searching for hot drinks in such outlets prefer to purchase coffee.
In 2020, fruit/herbal tea is set to post the strongest growth in retail volume and current value terms, followed by green tea. In Costa Rica, the demand for functional teas in line with the growing health and wellness trend, such as green tea, chamomile and ginger (amongst others), is expected to increase consumption opportunities, and therefore help these offerings post the most dynamic growth rates across all off-trade channels.
Besides the rising availability of affordable private label proposals in Costa Rica, such as Walmart’s Great Value line, new developments drive value growth in 2020 due to rising interest in value-added proposals. For example, Grupo Nutresa SA recently entered tea with its leading top-of-mind brand Tosh.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Tea industry in Costa Rica with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Tea industry in Costa Rica, our research will save you time and money while empowering you to make informed, profitable decisions.
The Tea in Costa Rica market research report includes:
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Why buy this report?
This industry report originates from Passport, our Hot Drinks market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.