Executive Summary

Sep 2019
PROSPECTS
Sales of yoghurt expected to be driven by new flavours and innovations

Yoghurt and sour milk products is predicted to continue witnessing healthy growth in Algeria over the forecast period. As traditional products are reaching maturity, growth is expected to be driven by other more dynamic and innovative areas of dairy such as pro- and pre-biotic yoghurt, enriched and fortified yoghurt, drinking yoghurt in other pack sizes, and unusual flavours for spoonable flavoured yoghurt.

Economic uncertainty a threat to growth, with consumers likely to trade down

Yoghurt and sour milk products is expected to register slower value and volume growth over the forecast period in comparison with the review period. Ongoing economic uncertainty is set to continue impacting household incomes and the cost of imported materials, with unemployment also set to rise.

Drinking yoghurt remains an area with strong potential thanks to healthy image

Drinking yoghurt is expected to remain the most dynamic category over the forecast period with these products offering consumers both health benefits and convenience. Several yoghurt producers also introduced pourable plastic bottles towards the end of the review period, which are easy to store in small fridges.

COMPETITIVE LANDSCAPE
Laiterie Soummam looks for expansion as it invests in new dairy farm

Laiterie Soummam remained the clear leader in yoghurt and sour milk products in 2019. This can be attributed to the ongoing popularity of its brands, with the company using more raw milk than powder milk in its products.

Danone sees slight recovery after suffering due to shift in production processes

Danone Djurdjura, which was ranked second behind Soummam earlier in the review period, had dropped to fourth place by the end of the review period. Danone cannot compete with Soummam in terms of either production capacity or distribution.

Hodna sees strong growth thanks to marketing investment and new product launches

Hodna Lait witnessed the largest increase in value share in 2019 with it offering popular brands both in yoghurt and in sour milk products. The company focused on promoting the health benefits of its products at the end of the review period, with it using a range of media, including social media, to put its message across.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Yoghurt and Sour Milk Products industry in Algeria with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Yoghurt and Sour Milk Products industry in Algeria, our research will save you time and money while empowering you to make informed, profitable decisions.

The Yoghurt and Sour Milk Products in Algeria market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Yoghurt and Sour Milk Products in Algeria?
  • What are the major brands in Algeria?
  • Which variety of yoghurt is performing better – spoonable or drinking?
  • In the wake of recent controversies, what does the future hold for functional probiotic products?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Yoghurt and Sour Milk Products in Algeria - Category analysis

HEADLINES

PROSPECTS

Sales of yoghurt expected to be driven by new flavours and innovations
Economic uncertainty a threat to growth, with consumers likely to trade down
Drinking yoghurt remains an area with strong potential thanks to healthy image

COMPETITIVE LANDSCAPE

Laiterie Soummam looks for expansion as it invests in new dairy farm
Danone sees slight recovery after suffering due to shift in production processes
Hodna sees strong growth thanks to marketing investment and new product launches

CATEGORY DATA

Table 1 Sales of Yoghurt and Sour Milk Products by Category: Volume 2014-2019
Table 2 Sales of Yoghurt and Sour Milk Products by Category: Value 2014-2019
Table 3 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2014-2019
Table 4 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2015-2019
Table 6 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2016-2019
Table 7 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2014-2019
Table 8 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2019-2024
Table 9 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2019-2024
Table 10 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2019-2024
Table 11 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2019-2024

Packaged Food in Algeria - Industry Overview

EXECUTIVE SUMMARY

Low disposable income levels threaten packaged food
Demand for quick, convenient meals boosts value sales for packaged goods
The ban on imports is positive news for domestic players
Independent small grocers are the leading distribution channel, benefiting from an extensive presence in Algeria
Demographic trends will drive growth in packaged food consumption over the forecast period

FOODSERVICE

Sales to Foodservice
Packaged food volume sales to foodservice will increase as busy consumers eat out more often
A rise in chained players will boost value sales
Foodservice volume sales are set to remain low despite an increase in consumers
Category Data
Table 12 Foodservice Sales of Packaged Food by Category: Volume 2014-2019
Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2019-2024
Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2019-2024

MARKET DATA

Table 16 Sales of Packaged Food by Category: Volume 2014-2019
Table 17 Sales of Packaged Food by Category: Value 2014-2019
Table 18 Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 19 Sales of Packaged Food by Category: % Value Growth 2014-2019
Table 20 GBO Company Shares of Packaged Food: % Value 2015-2019
Table 21 NBO Company Shares of Packaged Food: % Value 2015-2019
Table 22 LBN Brand Shares of Packaged Food: % Value 2016-2019
Table 23 Penetration of Private Label by Category: % Value 2014-2019
Table 24 Distribution of Packaged Food by Format: % Value 2014-2019
Table 25 Distribution of Packaged Food by Format and Category: % Value 2019
Table 26 Forecast Sales of Packaged Food by Category: Volume 2019-2024
Table 27 Forecast Sales of Packaged Food by Category: Value 2019-2024
Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2019-2024
Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2019-2024

SOURCES

Summary 1 Research Sources