Forecourt retailers are seeing renewed custom again, following the slump in the channel during the era of COVID-19. This rebound reflects consumers’ return to on-the-go shopping and is set to see further growth over the forecast period – following a slight decline due to the rising price of petrol as a result of inflation, and due to consumers’ need to minimise their spending whilst at forecourt retailers.
Developments in flavours and textures will continue to play key roles in ongoing trends and developments. From new flavour combinations to ingredient swapping and sugar reduction, innovation in yoghurt will continue to drive growth in the category.
Inclusive and regardless of developments expected, we do not anticipate any major changes to consumer preferences in yoghurt per se. Forecast period projections indicate that flavoured yoghurt will overtake plain yoghurt, to hold a majority share by the end of the forecast period.
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This is the aggregation of sour milk products and yoghurt. Note: Plant-based yoghurt and sour milk products should be excluded from this category and tracked under plant-based yoghurt.
See All of Our DefinitionsThis report originates from Passport, our Yoghurt and Sour Milk Products research and analysis database.
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