Yoghurt and Sour Milk Products in Austria

September 2021
USD 1,195
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Overview:

Understand the latest market trends and future growth opportunities for the Yoghurt and Sour Milk Drinks industry in Austria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.

If you're in the Yoghurt and Sour Milk Drinks industry in Austria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Yoghurt and Sour Milk Drinks in Austria report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Yoghurt and Sour Milk Drinks in Austria?
  • Which are the leading brands in Yoghurt and Sour Milk Drinks in Austria?
  • How are products distributed in Yoghurt and Sour Milk Drinks in Austria?
  • How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
  • What are the key health and wellness concerns driving, or challenging, sales in Yoghurt and Sour Milk Drinks?
  • How significant are vegan and vegetarian dietary requirements in determining sales growth in Austria?
  • How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
  • Where is future growth expected to be most dynamic?
  • How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?

Yoghurt and Sour Milk Products in Austria - Category analysis

KEY DATA FINDINGS

Relaxing of lockdown measures to dampen retail sales
Health and wellness trend boosts demand
Leaders engage in new product development
Performance set to improve as forecast period progresses
Domestic products to retain strong position
Positive outlook for kefir
Table 1 Sales of Yoghurt and Sour Milk Products by Category: Volume 2016-2021
Table 2 Sales of Yoghurt and Sour Milk Products by Category: Value 2016-2021
Table 3 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2016-2021
Table 4 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2016-2021
Table 5 Sales of Flavoured Yoghurt by Flavour: Rankings 2016-2021
Table 6 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2017-2021
Table 7 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2018-2021
Table 8 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2016-2021
Table 9 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2021-2026
Table 10 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2021-2026
Table 11 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2021-2026
Table 12 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2021-2026

Dairy Products and Alternatives in Austria - Industry Overview

Dairy products and alternatives in 2021: The big picture
Key trends in 2021
Competitive landscape
Channel developments
What next for dairy products and alternatives?
Table 13 Sales of Dairy Products and Alternatives by Category: Value 2016-2021
Table 14 Sales of Dairy Products and Alternatives by Category: % Value Growth 2016-2021
Table 15 NBO Company Shares of Dairy Products and Alternatives: % Value 2017-2021
Table 16 LBN Brand Shares of Dairy Products and Alternatives: % Value 2018-2021
Table 17 Penetration of Private Label by Category: % Value 2016-2021
Table 18 Distribution of Dairy Products and Alternatives by Format: % Value 2016-2021
Table 19 Forecast Sales of Dairy Products and Alternatives by Category: Value 2021-2026
Table 20 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2021-2026

DISCLAIMER

Summary 1 Research Sources

Yoghurt and Sour Milk Drinks

This is the aggregation of sour milk products and yoghurt. Note: Plant-based yoghurt and sour milk products should be excluded from this category and tracked under plant-based yoghurt.

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Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Yoghurt and Sour Milk Drinks research and analysis database.

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