The number of brands in sour milk products, such as kefir, will continue to rise in supermarkets over the forecast period. This will enable new consumers to take notice of these products.
While brands with innovative concepts and new flavours are expected to develop, most of the sales growth will continue to be driven by cheaper brands. The decrease in the middle class during the pandemic and lack of employment opportunities in the country will continue to characterise the Ecuadorian economy, at least during the first few years of the forecast period.
The staged return to face-to-face classes during 2022 is set to continue providing a boon to sales of yoghurt as it is a popular product in school lunch boxes. However, 2023 is expected to be the first year when society will have made a full return to normality from the start of the year.
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Understand the latest market trends and future growth opportunities for the Yoghurt and Sour Milk Drinks industry in Ecuador with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Yoghurt and Sour Milk Drinks industry in Ecuador, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of sour milk products and yoghurt. Note: Plant-based yoghurt and sour milk products should be excluded from this category and tracked under plant-based yoghurt.See All of Our Definitions
This report originates from Passport, our Yoghurt and Sour Milk Drinks research and analysis database.
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