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Country Report

Yoghurt and Sour Milk Products in

Yoghurt and Sour Milk Products in Mexico

Sep 2018

US$990

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Product innovation expected to continue driving category value

Sales of yoghurt are likely to observe further product innovation over the forecast period as companies develop more sophisticated products that might add value to the category. Examples of this observed over the review period include the premiumisation of products by focusing on protein content, and the inclusion of grains, honey, and healthy toppings that include nuts, seeds, chocolate and dried fruit, among other healthy ingredients.

Greek yoghurt gains share among other yoghurt alternatives

Over the review period, Greek yoghurt continued gaining share within sales of yoghurt, as it is widely perceived as healthier and tastier than other products. The good performance of Greek yoghurt, despite being higher priced than most alternatives, is explained by the noticeable increase in availability, as many companies launched their own Greek yoghurt brands.

COMPETITIVE LANDSCAPE

Grupo Lala leads sales of yoghurt

In 2018, sales of yoghurt were led by Grupo Lala SAB de CV, also the leading player in drinking milk products. The company has a well-developed distribution network with national coverage, and has a wide product portfolio that includes milk, yoghurt, cheese and cream among others.

Product differentiation is strongly determined by price

In 2018, the offer of yoghurt is clearly differentiated by price band. Premium positioning includes Greek yoghurt versions, imported brands, some fruited brands, and most yoghurts with a functional positioning.

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Samples

Yoghurt and Sour Milk Drinks Sample Report Yoghurt and Sour Milk Drinks Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples: FAQs about samples

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Yoghurt and Sour Milk Products industry in Mexico with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Yoghurt and Sour Milk Products industry in Mexico, our research will save you time and money while empowering you to make informed, profitable decisions.

The Yoghurt and Sour Milk Products in Mexico market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Yoghurt and Sour Milk Products in Mexico?
What are the major brands in Mexico?
Which variety of yoghurt is performing better – spoonable or drinking?
In the wake of recent controversies, what does the future hold for functional probiotic products?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

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Yoghurt and Sour Milk Products in Mexico - Category analysis

HEADLINES

PROSPECTS

Product innovation expected to continue driving category value

Greek yoghurt gains share among other yoghurt alternatives

COMPETITIVE LANDSCAPE

Grupo Lala leads sales of yoghurt

Product differentiation is strongly determined by price

CATEGORY DATA

Table 1 Sales of Yoghurt and Sour Milk Products by Category: Volume 2013-2018
Table 2 Sales of Yoghurt and Sour Milk Products by Category: Value 2013-2018
Table 3 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2013-2018
Table 4 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2013-2018
Table 5 Sales of Flavoured Yoghurt by Flavour: Rankings 2013-2018
Table 6 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2014-2018
Table 7 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2015-2018
Table 8 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2013-2018
Table 9 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2018-2023
Table 10 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2018-2023
Table 11 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2018-2023
Table 12 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2018-2023

Packaged Food in Mexico - Industry Overview

EXECUTIVE SUMMARY

Packaged food registers sustained growth

More people eating outside of the home shapes the offer of products

International trade policy is a source of uncertainty

Modern retailers favour packaged over unpackaged food

Positive performance expected

FOODSERVICE

Sales to Foodservice

Bread to remain the most important category in terms of volume
Leaders in retail sales of packaged food to dominate sales to foodservice as well
Client service to stir competition within sales to foodservice

Consumer Foodservice

Online ordering and delivery services gain relevance
Independent restaurants to remain tough competitors
Good prospects for consumer foodservice

CATEGORY DATA

Table 13 Foodservice Sales of Packaged Food by Category: Volume 2013-2018
Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023
Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

MARKET DATA

Table 17 Sales of Packaged Food by Category: Volume 2013-2018
Table 18 Sales of Packaged Food by Category: Value 2013-2018
Table 19 Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 20 Sales of Packaged Food by Category: % Value Growth 2013-2018
Table 21 GBO Company Shares of Packaged Food: % Value 2014-2018
Table 22 NBO Company Shares of Packaged Food: % Value 2014-2018
Table 23 LBN Brand Shares of Packaged Food: % Value 2015-2018
Table 24 Penetration of Private Label by Category: % Value 2013-2018
Table 25 Distribution of Packaged Food by Format: % Value 2013-2018
Table 26 Distribution of Packaged Food by Format and Category: % Value 2018
Table 27 Forecast Sales of Packaged Food by Category: Volume 2018-2023
Table 28 Forecast Sales of Packaged Food by Category: Value 2018-2023
Table 29 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023
Table 30 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

Megatrends

Country Report

Yoghurt and Sour Milk Products in Mexico

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Executive Summary

New Report Guarantee

PROSPECTS

Product innovation expected to continue driving category value

Greek yoghurt gains share among other yoghurt alternatives

COMPETITIVE LANDSCAPE

Grupo Lala leads sales of yoghurt

Product differentiation is strongly determined by price

Samples

Overview

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Samples: FAQs about samples

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Table of Contents

Yoghurt and Sour Milk Products in Mexico - Category analysis

HEADLINES

PROSPECTS

Product innovation expected to continue driving category value

Greek yoghurt gains share among other yoghurt alternatives

COMPETITIVE LANDSCAPE

Grupo Lala leads sales of yoghurt

Product differentiation is strongly determined by price

CATEGORY DATA

Packaged Food in Mexico - Industry Overview

EXECUTIVE SUMMARY

Packaged food registers sustained growth

More people eating outside of the home shapes the offer of products

International trade policy is a source of uncertainty

Modern retailers favour packaged over unpackaged food

Positive performance expected

FOODSERVICE

Sales to Foodservice

Consumer Foodservice

CATEGORY DATA

MARKET DATA

DEFINITIONS

SOURCES

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