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Country Report

Yoghurt and Sour Milk Products in

Yoghurt and Sour Milk Products in Finland

Aug 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Finding growth opportunities

Yoghurt and sour milk products in Finland is a mature category. Yoghurt in particular will continue to face competition from quark as a result of the protein boom.

Concerns about sugar content

Over the review period the leading manufacturers, particularly Valio and Arla, significantly reduced the sugar content of their yoghurts. In 2018, new launches with no added white sugar or sweeteners heralded a new trend.

Lactose-free products attract a wider audience

Most of the new yoghurts launched in 2018 were lactose-free. For example, Valio launched Valio Lempeä plain yoghurt, which is positioned as similar to Turkish and Greek yoghurt but has a less acidic taste and is free from lactose.

COMPETITIVE LANDSCAPE

Finding profitable niches is the way forward

Competition in yoghurt and sour milk products in Finland is fierce, with the category offering a wide choice of products. As a result, it is difficult to gain share and challenge the leading companies, such as the domestic dairy giant Valio.

Strong new product development needed to help boost sales

Free from dairy yoghurts continued to grow in 2018 as they catered for the ongoing health and wellness trend and rise in veganism. In particular, the launch of Oddlygood oat-based “gurts” by the dairy giant Valio was significant.

Ecological packaging innovations setting a new bar

By the end of 2018, all of Valio’s gable top carton packaging will be made completely from plant-based materials, including the screw cap, thus lowering its carbon footprint by 50% compared to conventional packaging. Other players, particularly Arla, which has already developed environmentally-friendlier organic milk carton packaging, are expected to innovate further to tackle consumers’ environmental concerns.

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Samples

Yoghurt and Sour Milk Drinks Sample Report Yoghurt and Sour Milk Drinks Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples: FAQs about samples

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Yoghurt and Sour Milk Products industry in Finland with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Yoghurt and Sour Milk Products industry in Finland, our research will save you time and money while empowering you to make informed, profitable decisions.

The Yoghurt and Sour Milk Products in Finland market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Yoghurt and Sour Milk Products in Finland?
What are the major brands in Finland?
Which variety of yoghurt is performing better – spoonable or drinking?
In the wake of recent controversies, what does the future hold for functional probiotic products?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

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Yoghurt and Sour Milk Products in Finland - Category analysis

HEADLINES

PROSPECTS

Finding growth opportunities

Concerns about sugar content

Lactose-free products attract a wider audience

COMPETITIVE LANDSCAPE

Finding profitable niches is the way forward

Strong new product development needed to help boost sales

Ecological packaging innovations setting a new bar

CATEGORY DATA

Table 1 Sales of Yoghurt and Sour Milk Products by Category: Volume 2013-2018
Table 2 Sales of Yoghurt and Sour Milk Products by Category: Value 2013-2018
Table 3 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2013-2018
Table 4 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2013-2018
Table 5 Sales of Flavoured Yoghurt by Flavour: Rankings 2013-2018
Table 6 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2014-2018
Table 7 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2015-2018
Table 8 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2013-2018
Table 9 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2018-2023
Table 10 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2018-2023
Table 11 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2018-2023
Table 12 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2018-2023

Packaged Food in Finland - Industry Overview

EXECUTIVE SUMMARY

Finnish packaged food market performs strongly in 2018 despite maturity

Producers continue responding to influential consumer trends

Intense competition fuels innovation and adoption of new strategies

No major changes observed in packaged food distribution

Positive market development set to continue over 2018-2023

FOODSERVICE

Sales to Foodservice

Growth in packaged food volume sales to foodservice players remains stable
Meat substitutes retains strong potential for growth in foodservice sales
Foodservice demand for free from products set to continue rising

Consumer Foodservice

Intense competition drives foodservice operators to adopt new differentiation strategies
Positive development of fast food set to continue over 2018-2013
Foodservice operators increasingly favour locally sourced ingredients

CATEGORY DATA

Table 13 Foodservice Sales of Packaged Food by Category: Volume 2013-2018
Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023
Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

MARKET DATA

Table 17 Sales of Packaged Food by Category: Volume 2013-2018
Table 18 Sales of Packaged Food by Category: Value 2013-2018
Table 19 Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 20 Sales of Packaged Food by Category: % Value Growth 2013-2018
Table 21 GBO Company Shares of Packaged Food: % Value 2014-2018
Table 22 NBO Company Shares of Packaged Food: % Value 2014-2018
Table 23 LBN Brand Shares of Packaged Food: % Value 2015-2018
Table 24 Penetration of Private Label by Category: % Value 2013-2018
Table 25 Distribution of Packaged Food by Format: % Value 2013-2018
Table 26 Distribution of Packaged Food by Format and Category: % Value 2018
Table 27 Forecast Sales of Packaged Food by Category: Volume 2018-2023
Table 28 Forecast Sales of Packaged Food by Category: Value 2018-2023
Table 29 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023
Table 30 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

Megatrends

Country Report

Yoghurt and Sour Milk Products in Finland

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Finding growth opportunities

Concerns about sugar content

Lactose-free products attract a wider audience

COMPETITIVE LANDSCAPE

Finding profitable niches is the way forward

Strong new product development needed to help boost sales

Ecological packaging innovations setting a new bar

Samples

Overview

Why buy this report?

Samples: FAQs about samples

Want to find out more about this report?

Table of Contents

Yoghurt and Sour Milk Products in Finland - Category analysis

HEADLINES

PROSPECTS

Finding growth opportunities

Concerns about sugar content

Lactose-free products attract a wider audience

COMPETITIVE LANDSCAPE

Finding profitable niches is the way forward

Strong new product development needed to help boost sales

Ecological packaging innovations setting a new bar

CATEGORY DATA

Packaged Food in Finland - Industry Overview

EXECUTIVE SUMMARY

Finnish packaged food market performs strongly in 2018 despite maturity

Producers continue responding to influential consumer trends

Intense competition fuels innovation and adoption of new strategies

No major changes observed in packaged food distribution

Positive market development set to continue over 2018-2023

FOODSERVICE

Sales to Foodservice

Consumer Foodservice

CATEGORY DATA

MARKET DATA

SOURCES

Why buy this report?

Want to find out more about this report?

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