Locally made products, underlining their Irish origins, are expected to flourish over the forecast period. Not only will they continue to be associated with high quality, but their prices will also remain competitive with both private label and multinational brands, due to lower logistics costs.
During the forecast period, it is expected that categories in which sales are dominated by products that are generally regarded as healthier options will generate strong sales growth. Specifically, sales growth in plain yoghurt and sour milk products is set to continue outpacing growth in most other categories of yoghurt and sour milk products over the forecast period with this set to be part of the wider health and wellness trend that is sweeping packaged food in Ireland.
E-commerce performed well during the pandemic as consumers sought to minimise the chances of coming into contact with the COVID-19 virus. As such they increasingly relied on online sales channels as a way of avoiding shopping in crowded stores.
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Understand the latest market trends and future growth opportunities for the Yoghurt and Sour Milk Products industry in Ireland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Yoghurt and Sour Milk Products industry in Ireland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of sour milk products and yoghurt. Note: Plant-based yoghurt and sour milk products should be excluded from this category and tracked under plant-based yoghurt.See All of Our Definitions
This report originates from Passport, our Yoghurt and Sour Milk Products research and analysis database.
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