A huge opportunity still remains for yoghurt producers in India, by launching new flavours or offering yoghurt as a guilt-free snack by adding toppings such as granola and nuts. Efforts to establish a strong health positioning for yoghurt and sour milk products face the challenge that many consumers consider taste to be a barrier to selecting health-orientated products.
Consumers in India are becoming increasingly health-conscious, and the pandemic has further bolstered the importance of preventative health in the minds of Indian consumers. This awareness is also due to the fact that there are rising numbers of cases of obesity and other lifestyle diseases.
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Understand the latest market trends and future growth opportunities for the Yoghurt and Sour Milk Drinks industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Yoghurt and Sour Milk Drinks industry in India, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of sour milk products and yoghurt. Note: Plant-based yoghurt and sour milk products should be excluded from this category and tracked under plant-based yoghurt.See All of Our Definitions
This report originates from Passport, our Yoghurt and Sour Milk Drinks research and analysis database.
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