Consumer health will perform well in 2022, due to the main fact that the pandemic is coming to an end, and consumers are returning to their pre pandemic routines. OTC categories remain in high demand as consumers continue to seek treatment for seasonal and environmental illness.
In 2022, consumer health in Kuwait is performing well as the industry is witnessing strong growth due to the country’s interest to strengthen healthcare and ensure that supply and demand needs are met. This trend is set to continue in 2023 as well.
Kuwaitis of the baby boomer generation usually prefer a combination of traditional home remedies, in combination with medications prescribed by their doctors, who are usually accessed via local government health clinics. For example, many older Kuwaitis are in the habit of taking palm water, which they believe relieves some digestive ailments.
Kuwait has a very well-developed public health system and public health insurance is mandatory for every individual who is resident in the country. The public health care system requires out-of-pocket payment for visiting primary health care centres and the clinics of hospitals.
Kuwait is a very small and well-connected country with a modern road network and this affords very easy access to the country’s ports, making the distribution of consumer health products efficient and convenient as there are very few obstacles. However, all medical products need to be approved by the Ministry of Health, while all imported goods are required to undergo stringent checks.
The licencing department of the Food and Drug Administration of the Ministry of Health heavily regulates the importation of vitamins and dietary supplements that are extracted from natural sources. Within this context, importers must provide the FDA with detailed documentation that states the product’s ingredients and the sources of these ingredients, as well as details of how the product have been manufactured.
In contrast to the strict control exercised over OTC medicines, there are few regulations relating to vitamins and dietary supplements. Similarly, the retail distribution of these products is not strictly controlled and they are available through various retail channels, including health food shops, supermarkets and internet retailing, although sales are still dominated by chemists/pharmacies and drugstores/parapharmacies and this is because consumers generally wish to consult with an experienced and qualified sales professional before purchasing these products.
Over the forecast period, there is a strong positive outlook for consumer health as Kuwait’s vision to strengthen the country includes its healthcare sector as well. The government plans to introduce a wide variety of pharmaceutical, and health and wellness products to not only treat illnesses but also encourage preventative care, which will benefit categories such as vitamin and dietary supplements.
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Understand the latest market trends and future growth opportunities for the Consumer Health industry in Kuwait with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:
If you're in the Consumer Health industry in Kuwait, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
It is the aggregation of OTC, Vitamins and Dietary Supplements (VDS), Sports Nutrition, and Weight Management and WellbeingSee All of Our Definitions
This report originates from Passport, our Consumer Health research and analysis database.
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