The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
Learn moreEuromonitor addresses your unique questions and challenges across all B2B and B2C industries and geographies through custom, tailor-made research projects, designed to your specific goals.
Learn moreNov 2020
US$2,650Added to Cart
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
The outbreak and development of Coronavirus (COVID-19) from early March 2020 halted the economic improvement in the country. Lockdown and other restrictions on business, education and cultural institutions and the population in general fed into rising unemployment, wage cuts and reduced disposable incomes as the government tried to contain the spread of the virus.
Cultural institutions and schools in Poland were closed from 12 March 2020, with borders closing three days later and an official epidemic declared in Poland on 20 March. This saw public gatherings limited to a maximum of two people and non-essential travel prohibited, with exemptions for shopping, buying medicines, visiting doctors, walking dogs, jogging, cycling and walking, but observing two metre social distancing when doing so, while the wearing of masks has been obligatory in public since the start of April.
The competitive landscape of consumer health is expected to remain highly fragmented, but stable over 2020 as a whole, with no changes in the rankings of the top 10 overall, and only marginal retail value share movements. The industry is populated by global giants, international players and domestic companies.
While the dominant distribution channel, chemists/pharmacies, remained operative through the COVID-19 crisis, the importance of e-commerce has increased significantly in consumer health. The popularity of pharmacies and their e-commerce platforms grew, especially in the initial stage of the introduction of government restrictions, as consumers tried to avoid shortages of products like cough/cold remedies, analgesics and vitamins and dietary supplements.
Overall, retail volume and value (at constant 2020 prices) sales are expected to continue to grow from the outset of the forecast period. However, in general, growth rates are projected to slow, as the positive impact of COVID-19 ebbs and more categories experience maturity.
Files are delivered directly into your account within a few minutes of purchase.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Delivery: Files are delivered directly into your account within a few minutes of purchase.
Overview
Discover the latest market trends and uncover sources of future market growth for the Consumer Health industry in Poland with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Consumer Health industry in Poland, our research will save you time and money while empowering you to make informed, profitable decisions.
When you purchase this report, you also get the data and the content from these category reports in Poland for free:
The Consumer Health in Poland market research report includes:
Our market research reports answer questions such as:
Why buy this report?
This industry report originates from Passport, our Consumer Health market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.