Consumer Health in Costa Rica
Consumer health in 2022: The big picture
What next for consumer health?
Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2017-2022
Table 2 Life Expectancy at Birth 2017-2022
Table 3 Sales of Consumer Health by Category: Value 2017-2022
Table 4 Sales of Consumer Health by Category: % Value Growth 2017-2022
Table 5 NBO Company Shares of Consumer Health: % Value 2018-2022
Table 6 LBN Brand Shares of Consumer Health: % Value 2019-2022
Table 7 Distribution of Consumer Health by Format: % Value 2017-2022
Table 8 Distribution of Consumer Health by Format and Category: % Value 2022
Table 9 Forecast Sales of Consumer Health by Category: Value 2022-2027
Table 10 Forecast Sales of Consumer Health by Category: % Value Growth 2022-2027
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Summary 1 OTC: Switches 2020-2022
Summary 2 Research Sources
Analgesics in Costa Rica
Prices becomes more important than brand with promotions attracting consumers
Higher stress-levels cause headaches and a greater need for analgesics
Acetaminophen suggested at vaccination centres nationwide
Increased stress will continue to drive the category, but less mask wearing may alleviate headaches
Consumers are expected to continue seeking lower prices
Pharmacists still to play a role in product choice to provide guidance
Table 11 Sales of Analgesics by Category: Value 2017-2022
Table 12 Sales of Analgesics by Category: % Value Growth 2017-2022
Table 13 NBO Company Shares of Analgesics: % Value 2018-2022
Table 14 LBN Brand Shares of Analgesics: % Value 2019-2022
Table 15 Forecast Sales of Analgesics by Category: Value 2022-2027
Table 16 Forecast Sales of Analgesics by Category: % Value Growth 2022-2027
Cough, Cold and Allergy (Hay Fever) Remedies in Costa Rica
Cough and cold prevention hampers volume growth
Consumers self-medicate to avoid embarrassment in public
Omicron variant manifests itself as a common cold for many
Abolishment of mask mandate may contribute to wider spread of colds
Growth of generic options and promotions expected
Paediatric products to focus on ease of use when developing formats
Table 17 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2017-2022
Table 18 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2017-2022
Table 19 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2018-2022
Table 20 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2019-2022
Table 21 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2022-2027
Table 22 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2022-2027
Dermatologicals in Costa Rica
Topical antifungals continue to lead dermatologicals
Hair loss treatments face competition from shampoo marketing
Diaper rash treatments remains a stable category
Antiparasitic/lice may continue to grow with kids back to school
Paediatric dermatological products may have a presence
Product price will continue to be important factor
Table 23 Sales of Dermatologicals by Category: Value 2017-2022
Table 24 Sales of Dermatologicals by Category: % Value Growth 2017-2022
Table 25 NBO Company Shares of Dermatologicals: % Value 2018-2022
Table 26 LBN Brand Shares of Dermatologicals: % Value 2019-2022
Table 27 Forecast Sales of Dermatologicals by Category: Value 2022-2027
Table 28 Forecast Sales of Dermatologicals by Category: % Value Growth 2022-2027
Digestive Remedies in Costa Rica
Rising demand for acid reflux and IBS medication linked to stress
Popular brands purchased in a range of retail outlets
Bayer Centroamérica y El Caribe and GlaxoSmithKline de Costa Rica SA (GSK) continue to lead in 2022
As gut health gains popularity, kefir and kombucha may be considered substitutes for digestive remedies
Eating out patterns shift back to normal due to greater mobility
Consumers to remain price sensitive in short-term
Table 29 Sales of Digestive Remedies by Category: Value 2017-2022
Table 30 Sales of Digestive Remedies by Category: % Value Growth 2017-2022
Table 31 NBO Company Shares of Digestive Remedies: % Value 2018-2022
Table 32 LBN Brand Shares of Digestive Remedies: % Value 2019-2022
Table 33 Forecast Sales of Digestive Remedies by Category: Value 2022-2027
Table 34 Forecast Sales of Digestive Remedies by Category: % Value Growth 2022-2027
Wound Care in Costa Rica
Wound care sales strengthen in 2022 as consumers resume normal lifestyles
Children’s products boosted by film licensing
As mobility increases, category returns to normal growth
Price competition is expected to be stronger
First aid kits could grow in popularity
Paediatric wound care could attract more parents
Table 35 Sales of Wound Care by Category: Value 2017-2022
Table 36 Sales of Wound Care by Category: % Value Growth 2017-2022
Table 37 NBO Company Shares of Wound Care: % Value 2018-2022
Table 38 LBN Brand Shares of Wound Care: % Value 2019-2022
Table 39 Forecast Sales of Wound Care by Category: Value 2022-2027
Table 40 Forecast Sales of Wound Care by Category: % Value Growth 2022-2027
Sports Nutrition in Costa Rica
Sports nutrition sees robust growth as consumers return to sports and workout routines
Distribution and accessibility increase while supply problems continue
Consumer choices are being led by price
Retailers are key to educating sports nutrition consumers
Product availability and formats expand in sports nutrition
Vitalike is becoming an important retailer player
Table 41 Sales of Sports Nutrition by Category: Value 2017-2022
Table 42 Sales of Sports Nutrition by Category: % Value Growth 2017-2022
Table 43 NBO Company Shares of Sports Nutrition: % Value 2018-2022
Table 44 LBN Brand Shares of Sports Nutrition: % Value 2019-2022
Table 45 Forecast Sales of Sports Nutrition by Category: Value 2022-2027
Table 46 Forecast Sales of Sports Nutrition by Category: % Value Growth 2022-2027
Dietary Supplements in Costa Rica
Collagen continues to gain popularity
Other dietary supplements witness growth from CBD supplements
Omega 3 is popular supplement due to wide-ranging benefits
CBD growth is expected to continue
Education of the use of herbal supplements is becoming more widespread
Economic uncertainty may lead to diminished consumption, as supplements are often not considered a priority
Table 47 Sales of Dietary Supplements by Category: Value 2017-2022
Table 48 Sales of Dietary Supplements by Category: % Value Growth 2017-2022
Table 49 Sales of Dietary Supplements by Positioning: % Value 2017-2022
Table 50 NBO Company Shares of Dietary Supplements: % Value 2018-2022
Table 51 LBN Brand Shares of Dietary Supplements: % Value 2019-2022
Table 52 Forecast Sales of Dietary Supplements by Category: Value 2022-2027
Table 53 Forecast Sales of Dietary Supplements by Category: % Value Growth 2022-2027
Vitamins in Costa Rica
Immunity loses its appeal, but multivitamin demand remains strong
GNC launches value brand to entice price conscious consumers
Vitamin format is key to Costa Ricans
Multivitamins will remain popular as consumers new habits prevail
Vitamin manufacturers forge partnerships with sports nutrition retailers
Consumers are expected to opt for value brands and discounted prices
Table 54 Sales of Vitamins by Category: Value 2017-2022
Table 55 Sales of Vitamins by Category: % Value Growth 2017-2022
Table 56 Sales of Multivitamins by Positioning: % Value 2017-2022
Table 57 NBO Company Shares of Vitamins: % Value 2018-2022
Table 58 LBN Brand Shares of Vitamins: % Value 2019-2022
Table 59 Forecast Sales of Vitamins by Category: Value 2022-2027
Table 60 Forecast Sales of Vitamins by Category: % Value Growth 2022-2027
Weight Management and Wellbeing in Costa Rica
Consumption of weight loss supplements is mostly associated with sports
Slimming teas become more popular in regular grocery shopping outings
Prices are important in the category
Economic constraints will hurt the category
Supplement nutrition drinks are increasingly used by children
Value sales growth to slow in meal replacements
Table 61 Sales of Weight Management and Wellbeing by Category: Value 2017-2022
Table 62 Sales of Weight Management and Wellbeing by Category: % Value Growth 2017-2022
Table 63 NBO Company Shares of Weight Management and Wellbeing: % Value 2018-2022
Table 64 LBN Brand Shares of Weight Management and Wellbeing: % Value 2019-2022
Table 65 Forecast Sales of Weight Management and Wellbeing by Category: Value 2022-2027
Table 66 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2022-2027
Herbal/Traditional Products in Costa Rica
Herbal products have strategic placement in pharmacies
Herbal remedies suffer from lack of trust
Melatonin was missing from shelves in 2021
CBD is expecting a boom in forecast period
Melatonin to see stock levels return
Herbal remedies are expected to continue growing in popularity
Table 67 Sales of Herbal/Traditional Products: Value 2017-2022
Table 68 Sales of Herbal/Traditional Products: % Value Growth 2017-2022
Table 69 NBO Company Shares of Herbal/Traditional Products: % Value 2018-2022
Table 70 LBN Brand Shares of Herbal/Traditional Products: % Value 2019-2022
Table 71 Forecast Sales of Herbal/Traditional Products: Value 2022-2027
Table 72 Forecast Sales of Herbal/Traditional Products: % Value Growth 2022-2027
Paediatric Consumer Health in Costa Rica
Parents and carers trust brands suggested by their paediatricians and health advisors
Melatonin for kids is popular among affluent consumers
Multivitamin gummies continue to grow in popularity
Formats/flavours will continue to be an important factor in product success
Growth potential in paediatric digestive remedies
Multivitamins and supplements for prevention are expected to continue growing
Table 73 Sales of Paediatric Consumer Health by Category: Value 2017-2022
Table 74 Sales of Paediatric Consumer Health by Category: % Value Growth 2017-2022
Table 75 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2017-2022
Table 76 Forecast Sales of Paediatric Consumer Health by Category: Value 2022-2027
Table 77 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2022-2027