The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
Learn moreEuromonitor addresses your unique questions and challenges across all B2B and B2C industries and geographies through custom, tailor-made research projects, designed to your specific goals.
Learn moreNov 2020
US$2,650Added to Cart
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
Consumer health in 2020 was both boosted and challenged by the impact of COVID-19 on consumer behaviour and retail channels. March and April saw extreme spikes in demand as consumers stockpiled products from nearly every category, particularly systematic analgesics and cough, cough, and allergy (hay fever) products.
An initial 30-day restriction on all non-essential travel across the Canada-US border was implemented on 21 March 2020, which has been subsequently extended a number of times. While international flights are still operating, air travel into the country by anyone other than Canadian residents, the immediate family members of Canadian residents, or US citizens has been prohibited since 18 March, with these restrictions being further tightened on 21 March to bar any US citizen not travelling on essential business.
The 2020 competitive environment saw market leaders such as Johnson & Johnson increase their presence, although smaller competitors, primarily natural brands, also grew their profiles as consumers flocked online and purchased alternative products if familiar ones were unavailable. For example, Canadian start-up Satya Organic Skin Care saw its Satya Organic Eczema Relief Stick sell out at online retailer Well.
Most consumer health retail channels such as supermarkets, hypermarkets and drug store/parapharmacies were declared essential businesses in Canadian provinces and territories and remained open during the lockdown period from March to May, when several regions began phased re-openings. Many consumer health retailers introduced special shopping hours during the lockdown.
Growth in 2021 is expected to be lower as a repeat of the 2020 spike in COVID-19 lockdown buying is not expected. However, the regular cold/flu season and continued wariness over COVID-19 among consumers will boost sales during early 2021.
Files are delivered directly into your account within a few minutes of purchase.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Delivery: Files are delivered directly into your account within a few minutes of purchase.
Overview
Discover the latest market trends and uncover sources of future market growth for the Consumer Health industry in Canada with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Consumer Health industry in Canada, our research will save you time and money while empowering you to make informed, profitable decisions.
When you purchase this report, you also get the data and the content from these category reports in Canada for free:
The Consumer Health in Canada market research report includes:
Our market research reports answer questions such as:
Why buy this report?
This industry report originates from Passport, our Consumer Health market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.