Consumer Health in the United Kingdom

Consumer Health in the United Kingdom

EXECUTIVE SUMMARY

Physical and mental wellbeing is on the British agenda

Health and wellness slowly re-shapes consumer health industry

Price-conscious consumers reach for private label

British purchase supplements through specialist non-grocery retailers and e-commerce

Health and wellness and Brexit will shape consumer health industry

MARKET INDICATORS

Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2014-2019
Table 2 Life Expectancy at Birth 2014-2019

MARKET DATA

Table 3 Sales of Consumer Health by Category: Value 2014-2019
Table 4 Sales of Consumer Health by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Consumer Health: % Value 2015-2019
Table 6 LBN Brand Shares of Consumer Health: % Value 2016-2019
Table 7 Penetration of Private Label in Consumer Health by Category: % Value 2014-2019
Table 8 Distribution of Consumer Health by Format: % Value 2014-2019
Table 9 Distribution of Consumer Health by Format and Category: % Value 2019
Table 10 Forecast Sales of Consumer Health by Category: Value 2019-2024
Table 11 Forecast Sales of Consumer Health by Category: % Value Growth 2019-2024

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventative medicine

Switches

DEFINITIONS

SOURCES

Summary 1 Research Sources

Analgesics in the United Kingdom

HEADLINES

PROSPECTS

Better controls for further regulations

Topicals remain popular, despite increased demand for efficacy

Raising awareness thanks to technology

COMPETITIVE LANDSCAPE

Private label gains shelf space

Reckitt Benckiser dominates but challenged by new alternatives to pain treatment

CATEGORY DATA

Table 12 Sales of Analgesics by Category: Value 2014-2019
Table 13 Sales of Analgesics by Category: % Value Growth 2014-2019
Table 14 NBO Company Shares of Analgesics: % Value 2015-2019
Table 15 LBN Brand Shares of Analgesics: % Value 2016-2019
Table 16 Forecast Sales of Analgesics by Category: Value 2019-2024
Table 17 Forecast Sales of Analgesics by Category: % Value Growth 2019-2024

Cough, Cold and Allergy (Hay Fever) Remedies in the United Kingdom

HEADLINES

PROSPECTS

NHS guidelines could potentially hinder category performance in the long run

As seasons shift, so do purchasing habits

Antihistamines steal the spotlight from decongestants

COMPETITIVE LANDSCAPE

GSK Consumer Healthcare and Reckitt Benckiser Group Plc (RB) lead category

Consumers keep paying a high price for faster symptom relief

CATEGORY DATA

Table 18 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2014-2019
Table 19 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2014-2019
Table 20 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2015-2019
Table 21 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2016-2019
Table 22 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2019-2024
Table 23 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2019-2024

Dermatologicals in the United Kingdom

HEADLINES

PROSPECTS

NHS cost-cutting on Rx for minor health concerns continues to influence OTC sales

Seasonality remains as one of the biggest drivers of dermatologicals

Paediatric dermatologicals continues to see growth from natural brands

COMPETITIVE LANDSCAPE

Brand activity rises as competition intensifies within antifungal treatments

Lack of brand innovation and product development within antiseptics, cold sore and hair loss treatments

CATEGORY DATA

Table 24 Sales of Dermatologicals by Category: Value 2014-2019
Table 25 Sales of Dermatologicals by Category: % Value Growth 2014-2019
Table 26 NBO Company Shares of Dermatologicals: % Value 2015-2019
Table 27 LBN Brand Shares of Dermatologicals: % Value 2016-2019
Table 28 LBN Brand Shares of Hair Loss Treatments: % Value 2016-2019
Table 29 Forecast Sales of Dermatologicals by Category: Value 2019-2024
Table 30 Forecast Sales of Dermatologicals by Category: % Value Growth 2019-2024

Dietary Supplements in the United Kingdom

HEADLINES

PROSPECTS

Nootropics on the rise as consumers want to improve mental performance and reduce stress

Healthy ageing is on the agenda in the UK

Probiotics are on the rise as the importance of gut health increases

COMPETITIVE LANDSCAPE

Vitabiotics dominates dietary supplements space

Holland & Barrett boosts online sales with its subscription box

Symprove disrupts probiotics in the UK

CATEGORY DATA

Table 31 Sales of Dietary Supplements by Category: Value 2014-2019
Table 32 Sales of Dietary Supplements by Category: % Value Growth 2014-2019
Table 33 Sales of Dietary Supplements by Positioning: % Value 2014-2019
Table 34 NBO Company Shares of Dietary Supplements: % Value 2015-2019
Table 35 LBN Brand Shares of Dietary Supplements: % Value 2016-2019
Table 36 Forecast Sales of Dietary Supplements by Category: Value 2019-2024
Table 37 Forecast Sales of Dietary Supplements by Category: % Value Growth 2019-2024

Digestive Remedies in the United Kingdom

HEADLINES

PROSPECTS

NHS self-care guidance to have positive effect on sales of digestive remedies

MHRA review causes uncertainty for laxative growth

No-deal Brexit to cause senna shortage

COMPETITIVE LANDSCAPE

Bayer Plc launches Rennie Liquid to compete with Gaviscon

Gaviscon’s new campaign is set to boost sales from millennial consumers

Functional food popularity set to disrupt market

CATEGORY DATA

Table 38 Sales of Digestive Remedies by Category: Value 2014-2019
Table 39 Sales of Digestive Remedies by Category: % Value Growth 2014-2019
Table 40 NBO Company Shares of Digestive Remedies: % Value 2015-2019
Table 41 LBN Brand Shares of Digestive Remedies: % Value 2016-2019
Table 42 Forecast Sales of Digestive Remedies by Category: Value 2019-2024
Table 43 Forecast Sales of Digestive Remedies by Category: % Value Growth 2019-2024

Eye Care in the United Kingdom

HEADLINES

PROSPECTS

Eye care goes free from

Hay fever on the rise

Gel drops gain share

COMPETITIVE LANDSCAPE

Boots UK Ltd hones in on wellness trend

Brands struggle to differentiate

Optrex’s support of NHS self-care guidance gives it pharmacy advantage

CATEGORY DATA

Table 44 Sales of Eye Care by Category: Value 2014-2019
Table 45 Sales of Eye Care by Category: % Value Growth 2014-2019
Table 46 NBO Company Shares of Eye Care: % Value 2015-2019
Table 47 LBN Brand Shares of Eye Care: % Value 2016-2019
Table 48 Forecast Sales of Eye Care by Category: Value 2019-2024
Table 49 Forecast Sales of Eye Care by Category: % Value Growth 2019-2024

Herbal/Traditional Products in the United Kingdom

HEADLINES

PROSPECTS

Herbal/Traditional remedies gain popularity in consumers’ eyes

Natural alternatives to traditional drowsy antihistamines

Herbal/Traditional tonics soar in the UK

COMPETITIVE LANDSCAPE

Snoooze set to disrupt sleep aids

Health and wellness trend influences medication choices in the UK

CATEGORY DATA

Table 50 Sales of Herbal/Traditional Products by Category: Value 2014-2019
Table 51 Sales of Herbal/Traditional Products by Category: % Value Growth 2014-2019
Table 52 NBO Company Shares of Herbal/Traditional Products: % Value 2015-2019
Table 53 LBN Brand Shares of Herbal/Traditional Products: % Value 2016-2019
Table 54 Forecast Sales of Herbal/Traditional Products by Category: Value 2019-2024
Table 55 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2019-2024

NRT Smoking Cessation Aids in the United Kingdom

HEADLINES

PROSPECTS

Smoking population continues to stagnate as health assumes priority

Public trust in e-cigarettes rises, supported by new studies

Opportunity to target smokers with combined NRT solutions

COMPETITIVE LANDSCAPE

Leading players maintain market dominance, but should not remain complacent

Private label not swayed by lack of consumer loyalty

CATEGORY DATA

Table 56 Sales of NRT Smoking Cessation Aids by Category: Value 2014-2019
Table 57 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2014-2019
Table 58 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2015-2019
Table 59 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2016-2019
Table 60 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2019-2024
Table 61 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2019-2024

Paediatric Consumer Health in the United Kingdom

HEADLINES

PROSPECTS

Parents willing to pay more for their child’s health

Paediatric vitamins and dietary supplements is second fastest growing subcategory

Paediatric dermatologicals continues to see growth from natural brands

COMPETITIVE LANDSCAPE

Paediatric consumer health remains dominated by large players

CATEGORY DATA

Table 62 Sales of Paediatric Consumer Health by Category: Value 2014-2019
Table 63 Sales of Paediatric Consumer Health by Category: % Value Growth 2014-2019
Table 64 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2016-2019
Table 65 NBO Company Shares of Paediatric Consumer Health: % Value 2015-2019
Table 66 LBN Brand Shares of Paediatric Consumer Health: % Value 2016-2019
Table 67 Forecast Sales of Paediatric Consumer Health by Category: Value 2019-2024
Table 68 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2019-2024

Sleep Aids in the United Kingdom

HEADLINES

PROSPECTS

Increased awareness of link between sleep and good health set to boost sleep aids

Insomnia rates on the rise

Consumer attitudes to sleep boost gentler products

COMPETITIVE LANDSCAPE

Nytol appeals to both the pharmacist and consumer in its new campaign

Snoooze sets to disrupt sleep aids

Consumers adopt a holistic approach to sleep

CATEGORY DATA

Table 69 Sales of Sleep Aids: Value 2014-2019
Table 70 Sales of Sleep Aids: % Value Growth 2014-2019
Table 71 NBO Company Shares of Sleep Aids: % Value 2015-2019
Table 72 LBN Brand Shares of Sleep Aids: % Value 2016-2019
Table 73 Forecast Sales of Sleep Aids: Value 2019-2024
Table 74 Forecast Sales of Sleep Aids: % Value Growth 2019-2024

Sports Nutrition in the United Kingdom

HEADLINES

PROSPECTS

Blurring lines between protein/energy bars and confectionery

Sports protein RTD as an alternative to soft drinks

Plant-based protein powders are here to stay

COMPETITIVE LANDSCAPE

Grenade energy/protein bars compete in grocery retailers with countlines

Acquisition of PhD Nutrition by Science in Sport opens sales opportunities in international markets

Maximuscle extends its range to meet consumer demands for everyday fitness

CATEGORY DATA

Table 75 Sales of Sports Nutrition by Category: Value 2014-2019
Table 76 Sales of Sports Nutrition by Category: % Value Growth 2014-2019
Table 77 NBO Company Shares of Sports Nutrition: % Value 2015-2019
Table 78 LBN Brand Shares of Sports Nutrition: % Value 2016-2019
Table 79 Forecast Sales of Sports Nutrition by Category: Value 2019-2024
Table 80 Forecast Sales of Sports Nutrition by Category: % Value Growth 2019-2024

Vitamins in the United Kingdom

HEADLINES

PROSPECTS

Multivitamins leads the way as consumers look for all-encompassing solutions

The “sunshine” vitamin is the most popular among all vitamins in the UK

Millennials take responsibility for their health and increase vitamins intake

COMPETITIVE LANDSCAPE

Holland & Barrett is the place “to go” for vitamin supplements

Vitabiotics taps into the menopause and brain health with its products

Pfizer and GSK joint venture will shake up consumer health

CATEGORY DATA

Table 81 Sales of Vitamins by Category: Value 2014-2019
Table 82 Sales of Vitamins by Category: % Value Growth 2014-2019
Table 83 Sales of Multivitamins by Positioning: % Value 2014-2019
Table 84 NBO Company Shares of Vitamins: % Value 2015-2019
Table 85 LBN Brand Shares of Vitamins: % Value 2016-2019
Table 86 Forecast Sales of Vitamins by Category: Value 2019-2024
Table 87 Forecast Sales of Vitamins by Category: % Value Growth 2019-2024

Weight Management and Wellbeing in the United Kingdom

HEADLINES

PROSPECTS

OTC obesity and weight loss supplements lose share as healthy diets and healthy weight loss takes the lead

Meal replacement products are healthier alternatives for weight loss

Supplement nutrition drinks grow as ageing population seeks products to satisfy nutritional needs

COMPETITIVE LANDSCAPE

SlimFast acquired by Glanbia re-shapes its portfolio

Soylent aims to dominate the UK

Approved by nutritionist Huel operates in meal replacement and supplement nutrition drinks categories

CATEGORY DATA

Table 88 Sales of Weight Management and Wellbeing by Category: Value 2014-2019
Table 89 Sales of Weight Management and Wellbeing by Category: % Value Growth 2014-2019
Table 90 NBO Company Shares of Weight Management and Wellbeing: % Value 2015-2019
Table 91 LBN Brand Shares of Weight Management and Wellbeing: % Value 2016-2019
Table 92 Forecast Sales of Weight Management and Wellbeing by Category: Value 2019-2024
Table 93 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2019-2024

Wound Care in the United Kingdom

HEADLINES

PROSPECTS

Despite category maturity, the UK remains a major market for wound care

Healthier lifestyles also lead to more wound care treatments

Innovating for more targeted treatments

COMPETITIVE LANDSCAPE

Private label brands dominate the wound care landscape

Beiersdorf continues dominating brand landscape with Elastoplast

CATEGORY DATA

Table 94 Sales of Wound Care by Category: Value 2014-2019
Table 95 Sales of Wound Care by Category: % Value Growth 2014-2019
Table 96 NBO Company Shares of Wound Care: % Value 2015-2019
Table 97 LBN Brand Shares of Wound Care: % Value 2016-2019
Table 98 Forecast Sales of Wound Care by Category: Value 2019-2024
Table 99 Forecast Sales of Wound Care by Category: % Value Growth 2019-2024

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