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Country Report

Consumer Health in

Consumer Health in Spain

Nov 2018

US$2,650

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Executive Summary

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During 2018, the Spanish economy continued to recover and with it the unemployment rate declined (according to Euromonitor International’s estimates). The recovery in the employment rate resulted in Spaniards being more willing to spend extra money on taking care of themselves.

Looking young, healthy and fashionable is an increasingly popular social value in ageing Spain. This new social value is resulting in Spaniards increasingly looking to pursue a healthy lifestyle and to age healthily, especially those Spaniards in their 40s and 50s.

Johnson & Johnson continued to lead Spanish consumer health in 2018. The company continued to benefit from its leading position in some categories of Spanish consumer health, such as combination products - cough, cold and allergy (hay fever) remedies and also NRT smoking cessation aids.

According to the OECD, Spain is the country with the highest number of pharmacies per 100,000 within the organisation. In fact, Spain has almost double the average.

The Spanish healthcare system allows products with the same active ingredient to be both reimbursed and not reimbursed. This fact is set to continue dragging down the potential growth of OTC ranges, as in a number of cases – especially amongst the older population who traditionally have limited resources – consumers prefer to get a prescription and obtain the same active ingredient at a subsidised price.

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Consumer Health Sample Report Consumer Health Sample Data

Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Consumer Health industry in Spain with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Consumer Health industry in Spain, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Spain for free:

The Consumer Health in Spain market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Consumer Health in Spain?
What are the major brands in Spain?
What are the main trends in OTC Healthcare?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

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Consumer Health in Spain

ANALYSIS

Executive Summary

Reasonable growth, but below expectations
Health is the new wealth
Johnson & Johnson continues to lead consumer health
Sales of OTC medicines fail to take off online
Spanish regulation continues to limit sales

Appendix

OTC registration and classification
Vitamins and dietary supplements: registration and classification
Self-medication/self-care and preventive medicine
Switches

Definitions

Sources

Summary 1 Research Sources

DATAGRAPHICS

Market Sizes

Sales of Consumer Health
Sales Performance of Consumer Health
Sales of Consumer Health by Category

Distribution

Channel Distribution for Consumer Health

Competitive Landscape

Company Shares of Consumer Health
Company Share Performance in Consumer Health
Retail Sales Performance by Company
Market Concentration of Consumer Health by Company
Brand Shares of Consumer Health
Brand Share Performance in Consumer Health
Retail Sales Performance by Brand
Market Concentration of Consumer Health by Brand

CONTEXT

International Contex

Consumer Health Retail Sales by Region
Consumer Health in Spain

FMCG Index

Consumer Health vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Spain vs Other Geographies
Households with a Disposable Income Over USD25,000 - Spain

Analgesics in Spain

ANALYSIS

Headlines

Prospects

Lifestyles shift to support sales of analgesics
Systemic analgesics on the decline
Population ageing expected to influence sales

Competitive Landscape

International companies lead sales
Dalsy continues to lead

DATAGRAPHICS

Market Sizes

Sales of Analgesics
Sales Performance of Analgesics
Sales of Analgesics by Category

Distribution

Channel Distribution for Analgesics

Competitive Landscape

Company Shares of Analgesics
Company Share Performance in Analgesics
Retail Sales Performance by Company
Market Concentration of Analgesics by Company
Brand Shares of Analgesics
Brand Share Performance in Analgesics
Retail Sales Performance by Brand
Market Concentration of Analgesics by Brand

CONTEXT

International Contex

Analgesics Retail Sales by Region
Analgesics in Spain

FMCG Index

Analgesics vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Spain vs Other Geographies
Households with a Disposable Income Over USD25,000 - Spain

Cough, Cold and Allergy (Hay Fever) Remedies in Spain

ANALYSIS

Headlines

Prospects

Climate change presents an opportunity for growth
Flu incidence will continue shaping category performance
Allergies are increasingly a problem

Competitive Landscape

Low level of innovation
High level of fragmentation
Maturity of category holds back growth

DATAGRAPHICS

Market Sizes

Sales of Cough, Cold and Allergy (Hay Fever) Remedies
Sales Performance of Cough, Cold and Allergy (Hay Fever) Remedies
Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category

Distribution

Channel Distribution for Cough, Cold and Allergy (Hay Fever) Remedies

Competitive Landscape

Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies
Company Share Performance in Cough, Cold and Allergy (Hay Fever) Remedies
Retail Sales Performance by Company
Market Concentration of Cough, Cold and Allergy (Hay Fever) Remedies by Company
Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies
Brand Share Performance in Cough, Cold and Allergy (Hay Fever) Remedies
Retail Sales Performance by Brand
Market Concentration of Cough, Cold and Allergy (Hay Fever) Remedies by Brand
Private Label in Cough, Cold and Allergy (Hay Fever) Remedies

CONTEXT

International Contex

Cough, Cold and Allergy (Hay Fever) Remedies Retail Sales by Region
Cough, Cold and Allergy (Hay Fever) Remedies in Spain

FMCG Index

Cough, Cold and Allergy (Hay Fever) Remedies vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Spain vs Other Geographies
Households with a Disposable Income Over USD25,000 - Spain

Dermatologicals in Spain

ANALYSIS

Headlines

Prospects

A stronger economy is not enough to generate higher growth
Ageing population influences the category at both ends
Climate to shape forecast projections

Competitive Landscape

Fragmentation defines the competitive landscape
Activity within antiparasitics/lice treatments
Private label consolidates its position

DATAGRAPHICS

Market Sizes

Sales of Dermatologicals
Sales Performance of Dermatologicals
Sales of Dermatologicals by Category

Distribution

Channel Distribution for Dermatologicals

Competitive Landscape

Company Shares of Dermatologicals
Company Share Performance in Dermatologicals
Retail Sales Performance by Company
Market Concentration of Dermatologicals by Company
Brand Shares of Dermatologicals
Brand Share Performance in Dermatologicals
Retail Sales Performance by Brand
Market Concentration of Dermatologicals by Brand
Private Label in Dermatologicals

CONTEXT

International Contex

Dermatologicals Retail Sales by Region
Dermatologicals in Spain

FMCG Index

Dermatologicals vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Spain vs Other Geographies
Households with a Disposable Income Over USD25,000 - Spain

Dietary Supplements in Spain

ANALYSIS

Headlines

Prospects

Alternative treatments sought
Health trends to shape sales
Female consumers key to success

Competitive Landscape

Probiotics are behind the performance of dietary supplements
High level of fragmentation
Private label

DATAGRAPHICS

Market Sizes

Sales of Dietary Supplements
Sales Performance of Dietary Supplements
Sales of Dietary Supplements by Category

Competitive Landscape

Company Shares of Dietary Supplements
Company Share Performance in Dietary Supplements
Retail Sales Performance by Company
Market Concentration of Dietary Supplements by Company
Brand Shares of Dietary Supplements
Brand Share Performance in Dietary Supplements
Retail Sales Performance by Brand
Market Concentration of Dietary Supplements by Brand
Private Label in Dietary Supplements

CONTEXT

International Contex

Dietary Supplements Retail Sales by Region
Dietary Supplements in Spain

FMCG Index

Dietary Supplements vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Spain vs Other Geographies
Households with a Disposable Income Over USD25,000 - Spain

Digestive Remedies in Spain

ANALYSIS

Headlines

Prospects

Digestive ailments on the rise
Exercise as a remedy for digestion issues impedes category growth
Increasing competition from alternatives

Competitive Landscape

No change at the top
Johnson & Johnson increases its presence
Private label and competition from generics

DATAGRAPHICS

Market Sizes

Sales of Digestive Remedies
Sales Performance of Digestive Remedies
Sales of Digestive Remedies by Category

Distribution

Channel Distribution for Digestive Remedies

Competitive Landscape

Company Shares of Digestive Remedies
Company Share Performance in Digestive Remedies
Retail Sales Performance by Company
Market Concentration of Digestive Remedies by Company
Brand Shares of Digestive Remedies
Brand Share Performance in Digestive Remedies
Retail Sales Performance by Brand
Market Concentration of Digestive Remedies by Brand

CONTEXT

International Contex

Digestive Remedies Retail Sales by Region
Digestive Remedies in Spain

FMCG Index

Digestive Remedies vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Spain vs Other Geographies
Households with a Disposable Income Over USD25,000 - Spain

Eye Care in Spain

ANALYSIS

Headlines

Prospects

Growing prevalence of eye problems is set to support sales
Improving economic situation supports sales
Switches could influence sales

Competitive Landscape

A year of consolidation
Local players have only a small presence
No private label

DATAGRAPHICS

Market Sizes

Sales of Eye Care
Sales Performance of Eye Care
Sales of Eye Care by Category

Distribution

Channel Distribution for Eye Care

Competitive Landscape

Company Shares of Eye Care
Company Share Performance in Eye Care
Retail Sales Performance by Company
Market Concentration of Eye Care by Company
Brand Shares of Eye Care
Brand Share Performance in Eye Care
Retail Sales Performance by Brand
Market Concentration of Eye Care by Brand

CONTEXT

International Contex

Eye Care Retail Sales by Region
Eye Care in Spain

FMCG Index

Eye Care vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Spain vs Other Geographies
Households with a Disposable Income Over USD25,000 - Spain

Herbal/Traditional Products in Spain

ANALYSIS

Headlines

Prospects

Herbal products to continue with growth
Strong presence of medicated confectionery
Sports support sales

Competitive Landscape

No major changes in the competitive landscape
Uriach-Aquilea ranks second
Population ageing to support sales

DATAGRAPHICS

Market Sizes

Sales of Herbal/Traditional Products
Sales Performance of Herbal/Traditional Products
Sales of Herbal/Traditional Products by Category

Distribution

Channel Distribution for Herbal/Traditional Products

Competitive Landscape

Company Shares of Herbal/Traditional Products
Company Share Performance in Herbal/Traditional Products
Retail Sales Performance by Company
Market Concentration of Herbal/Traditional Products by Company
Brand Shares of Herbal/Traditional Products
Brand Share Performance in Herbal/Traditional Products
Retail Sales Performance by Brand
Market Concentration of Herbal/Traditional Products by Brand
Private Label in Herbal/Traditional Products

CONTEXT

International Contex

Herbal/Traditional Products Retail Sales by Region
Herbal/Traditional Products in Spain

FMCG Index

Herbal/Traditional Products vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Spain vs Other Geographies
Households with a Disposable Income Over USD25,000 - Spain

NRT Smoking Cessation Aids in Spain

ANALYSIS

Headlines

Prospects

New reimbursed treatments spell trouble
Healthier lifestyles alongside a decline in smoking
Sales supported by a rise in disposable incomes

Competitive Landscape

Low number of companies present
Absence of private label
Perrigo España makes its presence felt

DATAGRAPHICS

Market Sizes

Sales of NRT Smoking Cessation Aids
Sales Performance of NRT Smoking Cessation Aids
Sales of NRT Smoking Cessation Aids by Category

Distribution

Channel Distribution for NRT Smoking Cessation Aids

Competitive Landscape

Company Shares of NRT Smoking Cessation Aids
Company Share Performance in NRT Smoking Cessation Aids
Retail Sales Performance by Company
Market Concentration of NRT Smoking Cessation Aids by Company
Brand Shares of NRT Smoking Cessation Aids
Brand Share Performance in NRT Smoking Cessation Aids
Market Concentration of NRT Smoking Cessation Aids by Brand

CONTEXT

International Contex

NRT Smoking Cessation Aids Retail Sales by Region
NRT Smoking Cessation Aids in Spain

FMCG Index

NRT Smoking Cessation Aids vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Spain vs Other Geographies
Households with a Disposable Income Over USD25,000 - Spain

Paediatric Consumer Health in Spain

ANALYSIS

Headlines

Prospects

Spanish healthcare system to limit growth
Shrinking consumer base
The same categories support growth
New ailments to support sales

Competitive Landscape

In the hands of a few
OTC dermatological sales are strong

DATAGRAPHICS

Market Sizes

Sales of Paediatric Consumer Health
Sales Performance of Paediatric Consumer Health
Sales of Paediatric Consumer Health by Category

Distribution

Channel Distribution for Paediatric Consumer Health

Competitive Landscape

Company Shares of Paediatric Consumer Health
Company Share Performance in Paediatric Consumer Health
Retail Sales Performance by Company
Market Concentration of Paediatric Consumer Health by Company
Brand Shares of Paediatric Consumer Health
Brand Share Performance in Paediatric Consumer Health
Retail Sales Performance by Brand
Market Concentration of Paediatric Consumer Health by Brand
Private Label in Paediatric Consumer Health

CONTEXT

International Contex

Paediatric Consumer Health Retail Sales by Region
Paediatric Consumer Health in Spain

FMCG Index

Paediatric Consumer Health vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Spain vs Other Geographies
Households with a Disposable Income Over USD25,000 - Spain

Sleep Aids in Spain

ANALYSIS

Headlines

Prospects

Spaniards continue to suffer from sleeping disorders
Growing popularity of herbal products is set to support sales

Competitive Landscape

One clear leader
Few major competitors
Competition is increasing

DATAGRAPHICS

Market Sizes

Sales of Sleep Aids
Sales Performance of Sleep Aids

Distribution

Channel Distribution for Sleep Aids

Competitive Landscape

Company Shares of Sleep Aids
Company Share Performance in Sleep Aids
Retail Sales Performance by Company
Market Concentration of Sleep Aids by Company
Brand Shares of Sleep Aids
Brand Share Performance in Sleep Aids
Retail Sales Performance by Brand
Market Concentration of Sleep Aids by Brand

CONTEXT

International Contex

Sleep Aids Retail Sales by Region
Sleep Aids in Spain

FMCG Index

Sleep Aids vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Spain vs Other Geographies
Households with a Disposable Income Over USD25,000 - Spain

Sports Nutrition in Spain

ANALYSIS

Headlines

Prospects

Running fuels sports nutrition sales
Health trends support sales
Internet devours retail

Competitive Landscape

Internet players continue to gain ground
Other players to join internet retailing
Reaching saturation point?

DATAGRAPHICS

Market Sizes

Sales of Sports Nutrition
Sales Performance of Sports Nutrition
Sales of Sports Nutrition by Category

Distribution

Channel Distribution for Sports Nutrition

Competitive Landscape

Company Shares of Sports Nutrition
Company Share Performance in Sports Nutrition
Retail Sales Performance by Company
Market Concentration of Sports Nutrition by Company
Brand Shares of Sports Nutrition
Brand Share Performance in Sports Nutrition
Retail Sales Performance by Brand
Market Concentration of Sports Nutrition by Brand
Private Label in Sports Nutrition

CONTEXT

International Contex

Sports Nutrition Retail Sales by Region
Sports Nutrition in Spain

FMCG Index

Sports Nutrition vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Spain vs Other Geographies
Households with a Disposable Income Over USD25,000 - Spain

Vitamins in Spain

ANALYSIS

Headlines

Prospects

Spanish traditions continue to limit sales
Women to continue to purchase the most vitamins
Diet trends to support sales

Competitive Landscape

Bayer Hispania continues to lead
Pfizer Consumer Healthcare has a strong presence
Mercadona leads private label sales

DATAGRAPHICS

Market Sizes

Sales of Vitamins
Sales Performance of Vitamins
Sales of Vitamins by Category

Competitive Landscape

Company Shares of Vitamins
Company Share Performance in Vitamins
Retail Sales Performance by Company
Market Concentration of Vitamins by Company
Brand Shares of Vitamins
Brand Share Performance in Vitamins
Retail Sales Performance by Brand
Market Concentration of Vitamins by Brand
Private Label in Vitamins

CONTEXT

International Contex

Vitamins Retail Sales by Region
Vitamins in Spain

FMCG Index

Vitamins vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Spain vs Other Geographies
Households with a Disposable Income Over USD25,000 - Spain

Weight Management and Wellbeing in Spain

ANALYSIS

Headlines

Prospects

Increasing importance of self-image
Weight management to be reimbursed?
Blurred lines between weight management and sports nutrition pose a threat

Competitive Landscape

No change at the top
Competition is intensifying within weight loss supplements

DATAGRAPHICS

Market Sizes

Sales of Weight Management and Wellbeing
Sales Performance of Weight Management and Wellbeing
Sales of Weight Management and Wellbeing by Category

Distribution

Channel Distribution for Weight Management and Wellbeing

Competitive Landscape

Company Shares of Weight Management and Wellbeing
Company Share Performance in Weight Management and Wellbeing
Retail Sales Performance by Company
Market Concentration of Weight Management and Wellbeing by Company
Brand Shares of Weight Management and Wellbeing
Brand Share Performance in Weight Management and Wellbeing
Retail Sales Performance by Brand
Market Concentration of Weight Management and Wellbeing by Brand

CONTEXT

International Contex

Weight Management and Wellbeing Retail Sales by Region
Weight Management and Wellbeing in Spain

FMCG Index

Weight Management and Wellbeing vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Spain vs Other Geographies
Households with a Disposable Income Over USD25,000 - Spain

Wound Care in Spain

ANALYSIS

Headlines

Prospects

New technologically advanced solutions to support sales
Growing participation in sporting activities is driving innovation
Feet issues concentrate sales

Competitive Landscape

Beiersdorf SA Spain continues to lead
Private label continues to have a strong presence
“Others” still have a strong presence

DATAGRAPHICS

Market Sizes

Sales of Wound Care
Sales Performance of Wound Care
Sales of Wound Care by Category

Distribution

Channel Distribution for Wound Care

Competitive Landscape

Company Shares of Wound Care
Company Share Performance in Wound Care
Retail Sales Performance by Company
Market Concentration of Wound Care by Company
Brand Shares of Wound Care
Brand Share Performance in Wound Care
Retail Sales Performance by Brand
Market Concentration of Wound Care by Brand
Private Label in Wound Care

CONTEXT

International Contex

Wound Care Retail Sales by Region
Wound Care in Spain

FMCG Index

Wound Care vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Spain vs Other Geographies
Households with a Disposable Income Over USD25,000 - Spain

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Megatrends

Country Report

Consumer Health in Spain

New Report Guarantee

Executive Summary

New Report Guarantee

Samples

Overview

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Table of Contents

Consumer Health in Spain

ANALYSIS

Executive Summary

Appendix

Definitions

Sources

DATAGRAPHICS

Market Sizes

Distribution

Competitive Landscape

CONTEXT

International Contex

FMCG Index

Socioeconomic Context

Analgesics in Spain

ANALYSIS

Headlines

Prospects

Competitive Landscape

DATAGRAPHICS

Market Sizes

Distribution

Competitive Landscape

CONTEXT

International Contex

FMCG Index

Socioeconomic Context

Cough, Cold and Allergy (Hay Fever) Remedies in Spain

ANALYSIS

Headlines

Prospects

Competitive Landscape

DATAGRAPHICS

Market Sizes

Distribution

Competitive Landscape

CONTEXT

International Contex

FMCG Index

Socioeconomic Context

Dermatologicals in Spain

ANALYSIS

Headlines

Prospects

Competitive Landscape

DATAGRAPHICS

Market Sizes

Distribution

Competitive Landscape

CONTEXT

International Contex

FMCG Index

Socioeconomic Context

Dietary Supplements in Spain

ANALYSIS

Headlines

Prospects

Competitive Landscape

DATAGRAPHICS

Market Sizes

Competitive Landscape

CONTEXT

International Contex

FMCG Index

Socioeconomic Context

Digestive Remedies in Spain

ANALYSIS

Headlines