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Consumer Health in Chile

September 2022
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USD 2,750
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Overview:

Understand the latest market trends and future growth opportunities for the Consumer Health industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:

  • Analgesics
  • Cough, Cold and Allergy Remedies
  • Digestive Remedies
  • Dermatologicals
  • NRT Smoking Cessation Aids
  • Sleep Aids
  • Eye Care
  • Wound Care
  • Vitamins
  • Dietary Supplements
  • Weight Management
  • Sports Nutrition
  • Herbal/Traditional Products
  • Paediatric Consumer Health

If you're in the Consumer Health industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Consumer Health in Chile report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Consumer Health in Chile?
  • Which are the leading brands in Consumer Health in Chile?
  • How are products distributed in Consumer Health in Chile?
  • How has the regulatory and operating environment for Consumer Health changed in Chile?
  • How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Consumer Health
  • How significant are wider health concerns and consumer awareness in determining sales?
  • Where is future growth expected to be most dynamic?
Download Table of Contents

Consumer Health in Chile

Consumer health in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for consumer health?
Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2017-2022
Table 2 Life Expectancy at Birth 2017-2022
Table 3 Sales of Consumer Health by Category: Value 2017-2022
Table 4 Sales of Consumer Health by Category: % Value Growth 2017-2022
Table 5 NBO Company Shares of Consumer Health: % Value 2018-2022
Table 6 LBN Brand Shares of Consumer Health: % Value 2019-2022
Table 7 Penetration of Private Label in Consumer Health by Category: % Value 2017-2022
Table 8 Distribution of Consumer Health by Format: % Value 2017-2022
Table 9 Distribution of Consumer Health by Format and Category: % Value 2022
Table 10 Forecast Sales of Consumer Health by Category: Value 2022-2027
Table 11 Forecast Sales of Consumer Health by Category: % Value Growth 2022-2027
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches

DISCLAIMER

DEFINITIONS

Summary 1 Research Sources

Analgesics in Chile

KEY DATA FINDINGS

Further growth for acetaminophen in 2022 underpinned by being most recommended analgesic to treat COVID-19 symptoms
Further strong declines for aspirin in 2022 due to increasing perception as limited suitability for those suffering from heart conditions
Laboratorio Chile to gain leadership of analgesics in 2022, with Bayer relying on aspirin
Greater awareness of active ingredients benefits bioequivalents and generics
Competitive pricing and promoting private label will be used by companies as strategies to strengthen position in category
Genomma Lab to boost its presence in Chilean analgesics from 2022
Herbal/traditional products expected to rise as preferred alternative
Table 12 Sales of Analgesics by Category: Value 2017-2022
Table 13 Sales of Analgesics by Category: % Value Growth 2017-2022
Table 14 NBO Company Shares of Analgesics: % Value 2018-2022
Table 15 LBN Brand Shares of Analgesics: % Value 2019-2022
Table 16 Forecast Sales of Analgesics by Category: Value 2022-2027
Table 17 Forecast Sales of Analgesics by Category: % Value Growth 2022-2027

Sleep Aids in Chile

KEY DATA FINDINGS

Despite volume drop in 2022, demand for sleep aids remains above pre-pandemic levels due to lingering stress and anxiety
Increasing awareness of methods to improve sleep habits
Laboratorio Esp Med Knop Ltda retains dominance of sleep aids
Natural ingredients boost alternative options
Product portfolio expansion to alternatives to build customer loyalty
Innovation and pricing strategies will be key over forecast period
Table 18 Sales of Sleep Aids: Value 2017-2022
Table 19 Sales of Sleep Aids: % Value Growth 2017-2022
Table 20 NBO Company Shares of Sleep Aids: % Value 2018-2022
Table 21 LBN Brand Shares of Sleep Aids: % Value 2019-2022
Table 22 Forecast Sales of Sleep Aids: Value 2022-2027
Table 23 Forecast Sales of Sleep Aids: % Value Growth 2022-2027

Cough, Cold and Allergy (Hay Fever) Remedies in Chile

KEY DATA FINDINGS

Cough, cold and allergy (hay fever) remedies experiences significant growth in 2022 following weak performance during pandemic
Medicated confectionery grows for second consecutive year but remains below pre-pandemic sales levels
Laboratorio Maver gains important share in consolidated competitive landscape
Natural ingredients continue to attract consumers
Proven efficient and cost-effective solutions valued
Possibility of reduced incomes offers growth opportunity for emerging brands and private label
Table 24 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2017-2022
Table 25 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2017-2022
Table 26 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2018-2022
Table 27 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2019-2022
Table 28 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2022-2027
Table 29 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2022-2027

Dermatologicals in Chile

KEY DATA FINDINGS

Positive value sales for antifungals in line with greater mobility, and return of patients to medical and dermatological consultations
Strong drop in demand for hair loss treatments in 2022
Beiersdorf strengthens leadership of dermatologicals, followed at a distance by Laboratorios Andrómaco
Habit persistence will boost forecast growth for antifungals
E-commerce and omnichannel approach to have a distinct advantage over competitors
Pricing strategies could be adopted by emerging brands to gain price-sensitive consumers’ attention
Table 30 Sales of Dermatologicals by Category: Value 2017-2022
Table 31 Sales of Dermatologicals by Category: % Value Growth 2017-2022
Table 32 NBO Company Shares of Dermatologicals: % Value 2018-2022
Table 33 LBN Brand Shares of Dermatologicals: % Value 2019-2022
Table 34 LBN Brand Shares of Hair Loss Treatments: % Value 2019-2022
Table 35 Forecast Sales of Dermatologicals by Category: Value 2022-2027
Table 36 Forecast Sales of Dermatologicals by Category: % Value Growth 2022-2027

Digestive Remedies in Chile

KEY DATA FINDINGS

Rise in out-of-home consumption occasions drives category growth in 2022
The rising importance of preventative digestive health
GlaxoSmithKline retains leadership of consolidated landscape while rivals gain share
Innovation, sustainability and promotions key elements for growth of digestive remedies
Ageing population and social normalisation set to ensure stable demand
Emergence of new brands and e-commerce presented as opportunity to massify category in line with reduced incomes in 2022-2023
Table 37 Sales of Digestive Remedies by Category: Value 2017-2022
Table 38 Sales of Digestive Remedies by Category: % Value Growth 2017-2022
Table 39 NBO Company Shares of Digestive Remedies: % Value 2018-2022
Table 40 LBN Brand Shares of Digestive Remedies: % Value 2019-2022
Table 41 Forecast Sales of Digestive Remedies by Category: Value 2022-2027
Table 42 Forecast Sales of Digestive Remedies by Category: % Value Growth 2022-2027

Eye Care in Chile

KEY DATA FINDINGS

Increasing visits to eye care practitioners due to easing of restrictions, while demand remains higher in 2022 due to prolonged exposure to digital screens
Air pollution continues to impact Chileans’ eye health
Pharmacies remains dominant distribution channel for eye care in Chile
Laboratorios Alcon strengthens leadership of consolidated competitive landscape
Increasing awareness of herbal and natural solutions
Target consumer base will expand in line with ageing population
Political and economic uncertainty may have short-term impact on demand but e-commerce growth shows that it can be a useful tool to attract consumers
Table 43 Sales of Eye Care by Category: Value 2017-2022
Table 44 Sales of Eye Care by Category: % Value Growth 2017-2022
Table 45 NBO Company Shares of Eye Care: % Value 2018-2022
Table 46 LBN Brand Shares of Eye Care: % Value 2019-2022
Table 47 Forecast Sales of Eye Care by Category: Value 2022-2027
Table 48 Forecast Sales of Eye Care by Category: % Value Growth 2022-2027

Wound Care in Chile

KEY DATA FINDINGS

Stable demand for wound care supported by rise in outdoor activities
Rising cases of diabetes increase demand for wound care
3M Chile SA retains dominance of wound care, while private label enjoys strong presence
Pricing strategies and promotions will be key to attract price-sensitive Chileans
New sales structure based on omnichannel strategy will mark near future
Supermarkets will continue to dominate distribution of wound care in Chile
Table 49 Sales of Wound Care by Category: Value 2017-2022
Table 50 Sales of Wound Care by Category: % Value Growth 2017-2022
Table 51 NBO Company Shares of Wound Care: % Value 2018-2022
Table 52 LBN Brand Shares of Wound Care: % Value 2019-2022
Table 53 Forecast Sales of Wound Care by Category: Value 2022-2027
Table 54 Forecast Sales of Wound Care by Category: % Value Growth 2022-2027

Sports Nutrition in Chile

KEY DATA FINDINGS

Sports nutrition suffers decline due to lower disposable incomes
Protein/energy bars continues to gain ground due to positive perception as healthy snack
Supermarkets and hypermarkets dominate distribution of sports nutrition in Chile
Convenient on-the-go formats continue to expand sports nutrition portfolios
Opportunity for emerging brands to gain space due to trend of larger sales formats
Opportunity for plant-based proteins
Table 55 Sales of Sports Nutrition by Category: Value 2017-2022
Table 56 Sales of Sports Nutrition by Category: % Value Growth 2017-2022
Table 57 NBO Company Shares of Sports Nutrition: % Value 2018-2022
Table 58 LBN Brand Shares of Sports Nutrition: % Value 2019-2022
Table 59 Forecast Sales of Sports Nutrition by Category: Value 2022-2027
Table 60 Forecast Sales of Sports Nutrition by Category: % Value Growth 2022-2027

Dietary Supplements in Chile

KEY DATA FINDINGS

Dietary supplements suffers declining demand influenced by economic factors in the country
Major direct sellers suffer declining sales, in part due to reactivation of other channels and unstable economic scenario
Herbalife Chile Ltda retains lead, while closest competitor MedCell gains ground
Omnichannel presence will remain key to driving growth in medium term
Players to continue to focus on quality but affordable dietary supplements
Environmental consciousness to continue to shape purchasing decisions
Table 61 Sales of Dietary Supplements by Category: Value 2017-2022
Table 62 Sales of Dietary Supplements by Category: % Value Growth 2017-2022
Table 63 Sales of Dietary Supplements by Positioning: % Value 2017-2022
Table 64 NBO Company Shares of Dietary Supplements: % Value 2018-2022
Table 65 LBN Brand Shares of Dietary Supplements: % Value 2019-2022
Table 66 Forecast Sales of Dietary Supplements by Category: Value 2022-2027
Table 67 Forecast Sales of Dietary Supplements by Category: % Value Growth 2022-2027

Vitamins in Chile

KEY DATA FINDINGS

Vitamin sales contract in 2022 influenced by economic situation and waning fear of COVID-19
Emergence of different formats to combat pill fatigue
MedCell retains leadership while Farmacias Ahumada enters with private label line
New opportunities with the rise of e-commerce
Chileans interested in better value for money, while players must continue to promote quality and sustainable products
Increasingly sophisticated consumers
Table 68 Sales of Vitamins by Category: Value 2017-2022
Table 69 Sales of Vitamins by Category: % Value Growth 2017-2022
Table 70 Sales of Multivitamins by Positioning: % Value 2017-2022
Table 71 NBO Company Shares of Vitamins: % Value 2018-2022
Table 72 LBN Brand Shares of Vitamins: % Value 2019-2022
Table 73 Forecast Sales of Vitamins by Category: Value 2022-2027
Table 74 Forecast Sales of Vitamins by Category: % Value Growth 2022-2027

Weight Management and Wellbeing in Chile

KEY DATA FINDINGS

Double-digit decline for weight management and wellbeing due to lower disposable incomes and raw material shortages in the country
Abbott retains leadership of weight management and wellbeing
Rising price sensitivity offers emerging brands and private label growth opportunities
Innovation, sustainability and promotions key elements for growth over forecast period
Omnichannel strategies will remain key growth drivers for weight management and wellbeing
Expanding consumer scope to drive growth for supplement nutrition drinks
Table 75 Sales of Weight Management and Wellbeing by Category: Value 2017-2022
Table 76 Sales of Weight Management and Wellbeing by Category: % Value Growth 2017-2022
Table 77 NBO Company Shares of Weight Management and Wellbeing: % Value 2018-2022
Table 78 LBN Brand Shares of Weight Management and Wellbeing: % Value 2019-2022
Table 79 Forecast Sales of Weight Management and Wellbeing by Category: Value 2022-2027
Table 80 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2022-2027

Herbal/Traditional Products in Chile

KEY DATA FINDINGS

Herbal/traditional products maintains important consumer niche in 2022
Alimentos Dos en Uno SA retains comfortable lead in 2022
Consumer awareness of preventative health boosts herbal/traditional products
Natural ingredients will continue to be of interest to local consumers
Products such as kombucha have potential to offer competition to category
Direct sellers can continue to promote category due to successful business model
Table 81 Sales of Herbal/Traditional Products by Category: Value 2017-2022
Table 82 Sales of Herbal/Traditional Products by Category: % Value Growth 2017-2022
Table 83 NBO Company Shares of Herbal/Traditional Products: % Value 2018-2022
Table 84 LBN Brand Shares of Herbal/Traditional Products: % Value 2019-2022
Table 85 Forecast Sales of Herbal/Traditional Products by Category: Value 2022-2027
Table 86 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2022-2027

Paediatric Consumer Health in Chile

KEY DATA FINDINGS

Growth of paediatric analgesics and paediatric cough/cold remedies closely related to return to in-person learning
Demand for paediatric vitamins and dietary supplements drops to below pre-pandemic levels in 2022
Bayer retains lead of fairly consolidated competitive landscape that also features local laboratories
Paediatric consumer health still offers further development potential in Chile
Low birth rate in Chile could hinder stronger growth for paediatric consumer health
Price is less of an important factor compared to professional medical opinion
Table 87 Sales of Paediatric Consumer Health by Category: Value 2017-2022
Table 88 Sales of Paediatric Consumer Health by Category: % Value Growth 2017-2022
Table 89 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2017-2022
Table 90 NBO Company Shares of Paediatric Consumer Health: % Value 2018-2022
Table 91 LBN Brand Shares of Paediatric Consumer Health: % Value 2019-2022
Table 92 Forecast Sales of Paediatric Consumer Health by Category: Value 2022-2027
Table 93 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2022-2027
The following categories and subcategories are included:

Consumer Health

    • Adult Mouth Care
          • Adult Acetaminophen
          • Adult Aspirin
          • Adult Combination Products - Analgesics
          • Adult Diclofenac
          • Adult Dipyrone
          • Adult Ibuprofen
          • Adult Ketoprofen
          • Adult Naproxen
          • Adult OTC Triptans
          • Paediatric Acetaminophen
          • Paediatric Aspirin
          • Paediatric Combination Products - Analgesics
          • Paediatric Dipyrone
          • Paediatric Ibuprofen
          • Paediatric Naproxen
          • Acetaminophen
          • Aspirin
          • Combination Products - Analgesics
          • Diclofenac
          • Dipyrone
          • Ibuprofen
          • Ketoprofen
          • Naproxen
          • OTC Triptans
      • Topical Analgesics/Anaesthetic
    • Sleep Aids
      • Antihistamines/Allergy Remedies (Systemic)
        • Paediatric Allergy Remedies
        • Paediatric Cough/Cold Remedies
      • Combination Products - Cough, Cold and Allergy (Hay Fever) Remedies
      • Cough Remedies
        • Nasal Sprays
        • Oral Decongestants
        • Inhalant Decongestants
        • Decongestant Rubs
        • Nasal Decongestant Drops
        • Nasal Decongestant Plasters
      • Medicated Confectionery
      • Pharyngeal Preparations
      • Medicated Shampoos
      • Topical Antifungals
      • Vaginal Antifungals
      • Hair Loss Treatments
      • Nappy (Diaper) Rash Treatments
      • Antiparasitics/Lice (Head and Body) Treatments
      • Antipruritics
      • Cold Sore Treatments
      • Haemorrhoid Treatments
      • Paediatric Dermatologicals
      • Topical Allergy Remedies/Antihistamines
      • Topical Germicidals/Antiseptics
        • Paediatric Diarrhoeal Remedies
        • Paediatric Indigestion and Heartburn Remedies
        • Paediatric Laxatives
        • Paediatric Motion Sickness Remedies
      • Diarrhoeal Remedies
      • IBS Treatments
        • Antacids
        • Antiflatulents
        • Digestive Enzymes
        • H2 Blockers
        • Proton Pump Inhibitors
      • Laxatives
      • Motion Sickness Remedies
    • Emergency Contraception
      • Allergy Eye Care
      • Standard Eye Care
      • NRT Gum
      • NRT Inhalators
      • NRT Lozenges
      • NRT Patches
      • Other NRT
      • First Aid Kits
      • Gauze, Tape and Other Wound Care
      • Sticking Plasters/Adhesive Bandages
      • Protein/Energy Bars
      • Sports Protein Powder
      • Sports Protein RTD
    • Sports Non-Protein Products
      • Combination Dietary Supplements
        • Aloe
        • Combination Herbal/Traditional Dietary Supplements
        • Cranberry
        • Echinacea
        • Evening Primrose Oil
        • Garlic
        • Ginkgo Biloba
        • Ginseng
        • St John's Wort
        • Other Herbal/Traditional Dietary Supplements
        • Co-Enzyme Q10
        • Combination Non-Herbal/Traditional Dietary Supplements
        • Eye Health Supplements
        • Fish Oils/Omega Fatty Acids
        • Glucosamine
          • Calcium Supplements
          • Mineral Supplements
        • Probiotic Supplements
        • Protein Supplements
        • Other Non-Herbal/Traditional Dietary Supplements
    • Paediatric Vitamins and Dietary Supplements
    • Tonics
      • Multivitamins
        • Vitamin A
        • Vitamin B
        • Vitamin C
        • Vitamin D
        • Vitamin E
        • Other Single Vitamins
    • Meal Replacement
    • OTC Obesity
    • Slimming Teas
    • Supplement Nutrition Drinks
    • Weight Loss Supplements
    • Herbal/Traditional Topical Analgesics
    • Herbal/Traditional Sleep Aids
    • Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies
    • Herbal/Traditional Digestive Remedies
    • Herbal/Traditional Dermatologicals
    • Herbal/Traditional Paediatric Dietary Supplements
    • Herbal/Traditional Dietary Supplements
    • Herbal/Traditional Tonics
    • Allergy Eye Care
    • Antihistamines/Allergy Remedies (Systemic)
    • Paediatric Allergy Remedies
    • Topical Allergy Remedies/Antihistamines
      • Paediatric Acetaminophen
      • Paediatric Aspirin
      • Paediatric Combination Products - Analgesics
      • Paediatric Dipyrone
      • Paediatric Ibuprofen
      • Paediatric Naproxen
      • Paediatric Allergy Remedies
      • Paediatric Cough/Cold Remedies
      • Paediatric Diarrhoeal Remedies
      • Paediatric Indigestion and Heartburn Remedies
      • Paediatric Laxatives
      • Paediatric Motion Sickness Remedies
    • Paediatric Dermatologicals
    • Nappy (Diaper) Rash Treatments
    • Paediatric Vitamins and Dietary Supplements

Consumer Health

It is the aggregation of OTC, Vitamins and Dietary Supplements (VDS), Sports Nutrition, and Weight Management and Wellbeing

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