Fragile stability in terms of the country’s currency – the Azerbaijani manat is unofficially fixed to the US dollar – and gradual economic recovery with expected 2.5% GDP growth, brought benefits to the consumer health industry in 2019.
Consumers increased their purchases of pharmaceuticals in 2019, as they increasingly demonstrated a preventative approach to health care. A trend towards adoption of European beauty standards was also evident in the market.
The consumer health environment in Azerbaijan is saturated. The industry is populated by both local and international brands.
More modern healthcare specialist retailers, primarily drugstores/parapharmacies, consolidated their leading positions at the expense of chemists/pharmacies in 2019. The extensive penetration of parapharmacies is supported by the Ministry of Health’s stricter controls on outlets selling medicines in Azerbaijan.
The performance of the consumer health market in Azerbaijan is expected to reflect the growing trend among consumers towards a preventative approach to healthcare in the country. Mandatory price regulation is predicted to affect the competitive landscape by making it less viable for brands/products with premium claims to operate in the country.
You have no recently viewed reports.
Why not browse through our Featured or Trending Reports to see what we have to offer?
Discover the latest market trends and uncover sources of future market growth for the Consumer Health industry in Azerbaijan with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Consumer Health industry in Azerbaijan, our research will save you time and money while empowering you to make informed, profitable decisions.
When you purchase this report, you also get the data and the content from these category reports in Azerbaijan for free:
The Consumer Health in Azerbaijan market research report includes:
Our market research reports answer questions such as:
Why buy this report?
This industry report originates from Passport, our Consumer Health market research database.