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Country Report

Consumer Health in

Consumer Health in Azerbaijan

Sep 2018

US$2,650

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Consumer health recorded retail current value sales growth in 2018. Recovery from macroeconomic instability, which was linked to monetary devaluations in 2015 and 2016, saw a partial recovery in disposable incomes and stimulated purchases.

Consumers increased their purchases of pharmaceuticals in 2018, driven by rising living standards and growing awareness of healthcare products. In addition, to economic stability and more familiarity with consumer health products, the health and wellness trend supported faster retail value sales growth at the end of the review period, compared with 2016 and 2017.

Consumer health is saturated in Azerbaijan. The industry is populated by both local and international brands.

More modern healthcare specialist retailers, primarily drugstores/parapharmacies, consolidated their leading position at the expense of chemists/pharmacies. The extensive penetration of parapharmacies is supported by the Ministry of Health’s stricter controls on outlets selling medicines in Azerbaijan.

Consumer health is expected to perform well over the forecast period. The key sales drivers of medicine in Azerbaijan are expected to be a positive natural birth rate and other demographic development and improving living standards, supported by higher disposable incomes.

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Consumer Health Sample Report Consumer Health Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Consumer Health industry in Azerbaijan with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Consumer Health industry in Azerbaijan, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Azerbaijan for free:

The Consumer Health in Azerbaijan market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Consumer Health in Azerbaijan?
What are the major brands in Azerbaijan?
What are the main trends in OTC Healthcare?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

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Consumer Health in Azerbaijan

ANALYSIS

Executive Summary

Price regulation affects value sales dynamics
Economic stability and consumer awareness support growth in 2018
Lower-priced and local brands gain ground
Drugstores/parapharmacies continues to grow in 2018
Consumer health is set to develop over the forecast period

Appendix

OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches

Sources

Summary 1 Research Sources

DATAGRAPHICS

Market Sizes

Sales of Consumer Health
Sales Performance of Consumer Health
Sales of Consumer Health by Category

Distribution

Channel Distribution for Consumer Health

Competitive Landscape

Company Shares of Consumer Health
Company Share Performance in Consumer Health
Retail Sales Performance by Company
Market Concentration of Consumer Health by Company
Brand Shares of Consumer Health
Brand Share Performance in Consumer Health
Retail Sales Performance by Brand
Market Concentration of Consumer Health by Brand

CONTEXT

International Context

Consumer Health Retail Sales by Region
Consumer Health in Azerbaijan

FMCG Index

Consumer Health vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Azerbaijan vs Other Geographies
Households with a Disposable Income Over USD25,000 - Azerbaijan

Analgesics in Azerbaijan

ANALYSIS

Headlines

Prospects

Price regulation amendments and economic stability support growth in 2018
Topical analgesics/anaesthetic sees the highest value growth
Drugstores/parapharmacies outperforms chemists/pharmacies

Competitive Landscape

Actavis Group leads due to a strong presence in OTC generics
International players dominate analgesics
New brands are likely to see only short-term success

DATAGRAPHICS

Market Sizes

Sales of Analgesics
Sales Performance of Analgesics
Sales of Analgesics by Category

Distribution

Channel Distribution for Analgesics

Competitive Landscape

Company Shares of Analgesics
Company Share Performance in Analgesics
Retail Sales Performance by Company
Market Concentration of Analgesics by Company
Brand Shares of Analgesics
Brand Share Performance in Analgesics
Retail Sales Performance by Brand
Market Concentration of Analgesics by Brand

CONTEXT

International Context

Analgesics Retail Sales by Region
Analgesics in Azerbaijan

FMCG Index

Analgesics vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Azerbaijan vs Other Geographies
Households with a Disposable Income Over USD25,000 - Azerbaijan

Cough, Cold and Allergy (Hay Fever) Remedies in Azerbaijan

ANALYSIS

Headlines

Prospects

Environmental factors support sales growth in 2018
Products with mixed ingredients benefit from softer price regulation in 2018
Drugstores/parapharmacies gains the upper hand

Competitive Landscape

Drogsan Illaclari and GSK Consumer Healthcare continue to lead in 2018
International brands hold sway
Higher-quality and added-value products stimulate value

DATAGRAPHICS

Market Sizes

Sales of Cough, Cold and Allergy (Hay Fever) Remedies
Sales Performance of Cough, Cold and Allergy (Hay Fever) Remedies
Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category

Distribution

Channel Distribution for Cough, Cold and Allergy (Hay Fever) Remedies

Competitive Landscape

Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies
Company Share Performance in Cough, Cold and Allergy (Hay Fever) Remedies
Retail Sales Performance by Company
Market Concentration of Cough, Cold and Allergy (Hay Fever) Remedies by Company
Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies
Brand Share Performance in Cough, Cold and Allergy (Hay Fever) Remedies
Retail Sales Performance by Brand
Market Concentration of Cough, Cold and Allergy (Hay Fever) Remedies by Brand

CONTEXT

International Context

Cough, Cold and Allergy (Hay Fever) Remedies Retail Sales by Region
Cough, Cold and Allergy (Hay Fever) Remedies in Azerbaijan

FMCG Index

Cough, Cold and Allergy (Hay Fever) Remedies vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Azerbaijan vs Other Geographies
Households with a Disposable Income Over USD25,000 - Azerbaijan

Dermatologicals in Azerbaijan

ANALYSIS

Headlines

Prospects

Environmental factors and consumer awareness support sales
Topical antifungals posts the fastest value growth in 2018
Drugstores/parapharmacies overtakes chemists/pharmacies

Competitive Landscape

Jelfa continues to lead dermatologicals
Local and international brand presence
Growing offer of products free from mandatory price regulation

DATAGRAPHICS

Market Sizes

Sales of Dermatologicals
Sales Performance of Dermatologicals
Sales of Dermatologicals by Category

Distribution

Channel Distribution for Dermatologicals

Competitive Landscape

Company Shares of Dermatologicals
Company Share Performance in Dermatologicals
Retail Sales Performance by Company
Market Concentration of Dermatologicals by Company
Brand Shares of Dermatologicals
Brand Share Performance in Dermatologicals
Retail Sales Performance by Brand
Market Concentration of Dermatologicals by Brand

CONTEXT

International Context

Dermatologicals Retail Sales by Region
Dermatologicals in Azerbaijan

FMCG Index

Dermatologicals vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Azerbaijan vs Other Geographies
Households with a Disposable Income Over USD25,000 - Azerbaijan

Digestive Remedies in Azerbaijan

ANALYSIS

Headlines

Prospects

Transient food preferences continue to support sales
Antiflatulents benefits from hectic eating habits
Drugstores/parapharmacies grows at the expense of chemists/pharmacies

Competitive Landscape

Sanofi-Aventis benefits from an extensive offer and consumer trust
International players dominate the competitive landscape
Economy and premium launches

DATAGRAPHICS

Market Sizes

Sales of Digestive Remedies
Sales Performance of Digestive Remedies
Sales of Digestive Remedies by Category

Distribution

Channel Distribution for Digestive Remedies

Competitive Landscape

Company Shares of Digestive Remedies
Company Share Performance in Digestive Remedies
Retail Sales Performance by Company
Market Concentration of Digestive Remedies by Company
Brand Shares of Digestive Remedies
Brand Share Performance in Digestive Remedies
Retail Sales Performance by Brand
Market Concentration of Digestive Remedies by Brand

CONTEXT

International Context

Digestive Remedies Retail Sales by Region
Digestive Remedies in Azerbaijan

FMCG Index

Digestive Remedies vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Azerbaijan vs Other Geographies
Households with a Disposable Income Over USD25,000 - Azerbaijan

Herbal/Traditional Products in Azerbaijan

ANALYSIS

Headlines

Prospects

Wide appeal of herbal/traditional products
Herbal/traditional dietary supplements sees the fastest value growth
Drugstores/parapharmacies gains leadership of distribution

Competitive Landscape

Herbapol Krakow leads a highly fragmented landscape
Local players use cost advantages to compete with international rivals
Local companies invest in new product development

DATAGRAPHICS

Market Sizes

Sales of Herbal/Traditional Products
Sales Performance of Herbal/Traditional Products
Sales of Herbal/Traditional Products by Category

Distribution

Channel Distribution for Herbal/Traditional Products

Competitive Landscape

Company Shares of Herbal/Traditional Products
Company Share Performance in Herbal/Traditional Products
Retail Sales Performance by Company
Market Concentration of Herbal/Traditional Products by Company
Brand Shares of Herbal/Traditional Products
Brand Share Performance in Herbal/Traditional Products
Retail Sales Performance by Brand
Market Concentration of Herbal/Traditional Products by Brand

CONTEXT

International Context

Herbal/Traditional Products Retail Sales by Region
Herbal/Traditional Products in Azerbaijan

FMCG Index

Herbal/Traditional Products vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Azerbaijan vs Other Geographies
Households with a Disposable Income Over USD25,000 - Azerbaijan

Paediatric Consumer Health in Azerbaijan

ANALYSIS

Headlines

Prospects

Key economic, health and demographic trends support paediatric remedies
Paediatric vitamins and dietary supplements sees fast value growth in 2018
Drugstores/parapharmacies consolidates position in paediatric consumer health

Competitive Landscape

Slovenian player leads paediatric vitamins and dietary supplements
International brands benefit from quality perception
Quality is the watchword for parents

DATAGRAPHICS

Market Sizes

Sales of Paediatric Consumer Health
Sales Performance of Paediatric Consumer Health
Sales of Paediatric Consumer Health by Category

Distribution

Channel Distribution for Paediatric Consumer Health

CONTEXT

International Context

Paediatric Consumer Health Retail Sales by Region
Paediatric Consumer Health in Azerbaijan

FMCG Index

Paediatric Consumer Health vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Azerbaijan vs Other Geographies
Households with a Disposable Income Over USD25,000 - Azerbaijan

Sports Nutrition in Azerbaijan

ANALYSIS

Headlines

Prospects

Health and wellness and fitness trends drive sales of sports nutrition
Promotion of sports and exercise supports faster growth of sports protein powder
Internet retailing of sports nutrition continues to develop and grow

Competitive Landscape

Optimum Nutrition retains a loyal consumer base
Weak domestic presence
On-the go eating habits influence development

DATAGRAPHICS

Market Sizes

Sales of Sports Nutrition
Sales Performance of Sports Nutrition
Sales of Sports Nutrition by Category

Distribution

Channel Distribution for Sports Nutrition

Competitive Landscape

Company Shares of Sports Nutrition
Company Share Performance in Sports Nutrition
Retail Sales Performance by Company
Market Concentration of Sports Nutrition by Company
Brand Shares of Sports Nutrition
Brand Share Performance in Sports Nutrition
Retail Sales Performance by Brand
Market Concentration of Sports Nutrition by Brand

CONTEXT

International Context

Sports Nutrition Retail Sales by Region
Sports Nutrition in Azerbaijan

FMCG Index

Sports Nutrition vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Azerbaijan vs Other Geographies
Households with a Disposable Income Over USD25,000 - Azerbaijan

Wound Care in Azerbaijan

ANALYSIS

Headlines

Prospects

Hygiene and growing product offer support wound care sales
Price inflation underpins value growth
Drugstores/parapharmacies offers wider product ranges and competitive prices

Competitive Landscape

Agaoglu Saglik Urunleri Teksili takes the lead in 2018
International brands have a firm grip on wound care
Growing consumer awareness brings company activity

DATAGRAPHICS

Market Sizes

Sales of Wound Care
Sales Performance of Wound Care
Sales of Wound Care by Category

Distribution

Channel Distribution for Wound Care

Competitive Landscape

Company Shares of Wound Care
Company Share Performance in Wound Care
Retail Sales Performance by Company
Market Concentration of Wound Care by Company
Brand Shares of Wound Care
Brand Share Performance in Wound Care
Retail Sales Performance by Brand
Market Concentration of Wound Care by Brand

CONTEXT

International Context

Wound Care Retail Sales by Region
Wound Care in Azerbaijan

FMCG Index

Wound Care vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Azerbaijan vs Other Geographies
Households with a Disposable Income Over USD25,000 - Azerbaijan

Dietary Supplements in Azerbaijan

ANALYSIS

Headlines

Prospects

Immature dietary supplements grows with consumer awareness
“Other” herbal/traditional dietary supplements sees fastest value growth in 2018
Drugstores/parapharmacies extends lead in distribution

Competitive Landscape

Berko Ilac ve Kimya Sanayi leads a fragmented landscape
Dietary supplements is populated mainly by international brands
New product launches focus on children

DATAGRAPHICS

Market Sizes

Sales of Dietary Supplements
Sales Performance of Dietary Supplements
Sales of Dietary Supplements by Category

Competitive Landscape

Company Shares of Dietary Supplements
Company Share Performance in Dietary Supplements
Retail Sales Performance by Company
Market Concentration of Dietary Supplements by Company
Brand Shares of Dietary Supplements
Brand Share Performance in Dietary Supplements
Retail Sales Performance by Brand
Market Concentration of Dietary Supplements by Brand

CONTEXT

International Context

Dietary Supplements Retail Sales by Region
Dietary Supplements in Azerbaijan

FMCG Index

Dietary Supplements vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Azerbaijan vs Other Geographies
Households with a Disposable Income Over USD25,000 - Azerbaijan

Vitamins in Azerbaijan

ANALYSIS

Headlines

Prospects

Consumer awareness and softer price regulation support sales
Multivitamins and vitamin C see the fastest value growth in 2018
Drugstores/parapharmacies consolidates leading position

Competitive Landscape

Worwag Pharma continues to lead the field
Weak local presence in vitamins
Conventional consumers prefer established brands

DATAGRAPHICS

Market Sizes

Sales of Vitamins
Sales Performance of Vitamins
Sales of Vitamins by Category

Competitive Landscape

Company Shares of Vitamins
Company Share Performance in Vitamins
Retail Sales Performance by Company
Market Concentration of Vitamins by Company
Brand Shares of Vitamins
Brand Share Performance in Vitamins
Retail Sales Performance by Brand
Market Concentration of Vitamins by Brand

CONTEXT

International Context

Vitamins Retail Sales by Region
Vitamins in Azerbaijan

FMCG Index

Vitamins vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Azerbaijan vs Other Geographies
Households with a Disposable Income Over USD25,000 - Azerbaijan

Weight Management and Wellbeing in Azerbaijan

ANALYSIS

Headlines

Prospects

Weight loss trend continues to drive sales
Slimming teas and meal replacement advance
Modern pharmacy outlets the place for weight management and wellbeing

Competitive Landscape

Highly fragmented competitive landscape
International brands lead weight management and wellbeing
Potential side effects of Chinese products hamper sales

DATAGRAPHICS

Market Sizes

Sales of Weight Management and Wellbeing
Sales Performance of Weight Management and Wellbeing
Sales of Weight Management and Wellbeing by Category

Distribution

Channel Distribution for Weight Management and Wellbeing

Competitive Landscape

Company Shares of Weight Management and Wellbeing
Company Share Performance in Weight Management and Wellbeing
Retail Sales Performance by Company
Market Concentration of Weight Management and Wellbeing by Company
Brand Shares of Weight Management and Wellbeing
Brand Share Performance in Weight Management and Wellbeing
Retail Sales Performance by Brand
Market Concentration of Weight Management and Wellbeing by Brand

CONTEXT

International Context

Weight Management and Wellbeing Retail Sales by Region
Weight Management and Wellbeing in Azerbaijan

FMCG Index

Weight Management and Wellbeing vs Selected FMCG Industries

Socioeconomic Context

Population Growth Index
Azerbaijan vs Other Geographies
Households with a Disposable Income Over USD25,000 - Azerbaijan

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Megatrends

Country Report

Consumer Health in Azerbaijan

New Report Guarantee

Executive Summary

New Report Guarantee

Samples

Overview

Why buy this report?

Samples: (FAQs about samples):

Want to find out more about this report?

Table of Contents

Consumer Health in Azerbaijan

ANALYSIS

Executive Summary

Appendix

Sources

DATAGRAPHICS

Market Sizes

Distribution

Competitive Landscape

CONTEXT

International Context

FMCG Index

Socioeconomic Context

Analgesics in Azerbaijan

ANALYSIS

Headlines

Prospects

Competitive Landscape

DATAGRAPHICS

Market Sizes

Distribution

Competitive Landscape

CONTEXT

International Context

FMCG Index

Socioeconomic Context

Cough, Cold and Allergy (Hay Fever) Remedies in Azerbaijan

ANALYSIS

Headlines

Prospects

Competitive Landscape

DATAGRAPHICS

Market Sizes

Distribution

Competitive Landscape

CONTEXT

International Context

FMCG Index

Socioeconomic Context

Dermatologicals in Azerbaijan

ANALYSIS

Headlines

Prospects

Competitive Landscape

DATAGRAPHICS

Market Sizes

Distribution

Competitive Landscape

CONTEXT

International Context

FMCG Index

Socioeconomic Context

Digestive Remedies in Azerbaijan

ANALYSIS

Headlines

Prospects

Competitive Landscape

DATAGRAPHICS

Market Sizes

Distribution

Competitive Landscape

CONTEXT

International Context

FMCG Index

Socioeconomic Context

Herbal/Traditional Products in Azerbaijan

ANALYSIS

Headlines