Consumer health in Ecuador continues to see conservative growth, with sales being led by vitamins and dietary supplements. However, growth in 2019 was below the review period CAGR in current value terms, with the mass consumption and service industries facing an economic recession since 2016.
Although consumer health has seen constant growth over the last 10 years, the economic contraction in 2016 resulted in more moderate growth. With the recent improvement in the economy and confidence boosting government measures, consumer health has also seen a small recovery in terms of current value growth.
Although local companies increased their offer and production over the last few years of the review period, international companies continue to lead consumer health sales. Many consumers have switched from imports to local production in order to become more competitive as some import restrictions remain in place.
Consumer health sales are largely concentrated in chemists/pharmacies and drugstores/parapharmacies for OTC and vitamins, while direct selling is popular for dietary supplements, sports nutrition and weight management and wellbeing. Other healthcare specialist retailers is also an important sales channel, especially in the country’s largest cities, such as Quito and Guayaquil, where these stores are present in large shopping centres.
OTC medicines are expected to see slower value growth over the forecast period. Nevertheless, some areas such as meal replacement, dietary supplements, and herbal/traditional products will continue to perform strongly.
You have no recently viewed reports.
Why not browse through our Featured or Trending Reports to see what we have to offer?
Discover the latest market trends and uncover sources of future market growth for the Consumer Health industry in Ecuador with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Consumer Health industry in Ecuador, our research will save you time and money while empowering you to make informed, profitable decisions.
When you purchase this report, you also get the data and the content from these category reports in Ecuador for free:
The Consumer Health in Ecuador market research report includes:
Our market research reports answer questions such as:
Why buy this report?
This industry report originates from Passport, our Consumer Health market research database.