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Learn moreNov 2020
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Consumer health is expected to see slower current value growth in 2020 than was seen the previous year. One of the factors dictating growth in this year is expected to be COVID-19.
Large gatherings were restricted from 15 March, with restrictions on locals venturing more than 100m from their homes introduced on 25 March. Full lockdown was introduced on 7 April, although the permissible movement was later extended to 500m from home for exercise and sporting activities.
Teva Pharmaceutical Industries Ltd ended its joint venture with Procter & Gamble, PGT Healthcare, in April 2018 and reclaimed its OTC portfolio and its lead in consumer health, a position it retained in 2020. It now holds the leading position in OTC, cough, cold and allergy (hay fever) remedies and paediatric consumer health.
Health and beauty specialist retailers is expected to remain the leading channel for the distribution of consumer health products in 2020. Although many retail outlets were shut from March and again in September for several weeks, this did not apply to such essential retailers, helping to maintain the strong shares of these channels.
Consumer health is expected to see a slower increase in the growth rate overall in 2020, with a slightly higher rate of constant value growth expected in 2021, as consumers use up the products stockpiled during the early stages of COVID-19. Similar rates of growth is expected for the rest of the forecast period as purchasing patterns normalises as the virus is controlled.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Consumer Health industry in Israel with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Consumer Health industry in Israel, our research will save you time and money while empowering you to make informed, profitable decisions.
When you purchase this report, you also get the data and the content from these category reports in Israel for free:
The Consumer Health in Israel market research report includes:
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Why buy this report?
This industry report originates from Passport, our Consumer Health market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.