In 2023, Cambodia seems to have recovered from the COVID-19 pandemic. Meanwhile, consumer health demand is rising due to modernisation, urbanisation, and health risks from harmful chemicals.
In 2023, Cambodia’s economy is expected to expand and grow by 30%, according to Cambodia National Institute of Statistics. This is expected to have a significant impact on perception and investor confidence, with Cambodia’s private debt to GDP ratio set to decrease by 180% to approximately 140%.
Traditional medicine is widely used in Cambodia, with the country being home to several traditional medicine systems including indigenous Khmer medicine and imported systems such as traditional Chinese medicine and Indian Ayurveda. Workers using traditional indigenous medicine are known as Kru Khmer (Khmer teachers), with many specialising in areas such as bone-setting or herbalism.
Currently, Cambodia is in the post pandemic recovery phase from COVID-19, marked by a full reopening of the country with no restrictions. Daily infection rates and active COVID-19 cases are very low, showcasing strong herd immunity and minimal risk exposure to new variants.
Chemists/pharmacies and drugstores/parapharmacies remain the most significant distribution channels for OTC, due to offering the widest range and also attracting many by offering advice. Unregistered chemists/pharmacies and drugstores/parapharmacies are a significant problem in the country, with some estimates stating these outlets outnumber those registered with the Department of Drugs and Food (DDF).
The regulation of pharmaceuticals is controlled by the Management of Pharmaceuticals Act (MPA), which was enacted in 1996 and strengthened by an amendment in 2007. This legislation aims to ensure that medicines distributed in the country are safe, genuine and effective.
Vitamins and dietary supplements are regulated in the same manner as OTC products in Cambodia and products should be registered with the DDF. However, as with OTC, a lengthy and complicated registration process results in many unregistered products being available in the country.
Following the pandemic and the revival of tourism, consumer health will experience significant growth over the forecast period. This growth can be attributed to the increased availability and distribution of regulated packaged medicines, meeting the rising demand for these products.
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Understand the latest market trends and future growth opportunities for the Consumer Health industry in Cambodia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:
If you're in the Consumer Health industry in Cambodia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
It is the aggregation of OTC, Vitamins and Dietary Supplements (VDS), Sports Nutrition, and Weight Management and WellbeingSee All of Our Definitions
This report originates from Passport, our Consumer Health research and analysis database.
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