Competitive Landscape
Leading Manufacturers Consolidate Shares through Premiumisation and Marketing Strategies
Qatar’s hair care demonstrated a moderately concentrated structure with Procter & Gamble Gulf FZE holding the leading position at 21% retail value share in 2025. Unilever Gulf FZE followed with 15%, while L’Oréal Middle East FZE maintained a significant presence at 11%.
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Overview:
Understand the latest market trends and future growth opportunities for the Hair Care industry in Qatar with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Hair Care industry in Qatar, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Hair Care in Qatar report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Hair Care in Qatar?
- Which are the leading brands in Qatar?
- How are products distributed in Qatar?
- To what extent is e-commerce changing the retail environment and consumer demand?
- How are sales of mass versus premium beauty products evolving?
- Which products are seeing rising demand in the wake of COVID-19?
- Why are changing lifestyles and consumer behaviour patterns stimulating growth of some categories but not others?
- How is the macroeconomic environment shaping demand?
- Where is future growth expected to be most dynamic?
Hair Care in Qatar - Category analysis
Key Data Insights
Hair Care Summary
Premiumisation and Digital Channels Fuel Hair Care Growth among Discerning Consumers
Salon Professional Hair Care Expands through Personalised and Treatment-Led Offerings
Korean Hair Care and Personalised Solutions Reshape Consumer Preferences and Retail Channels
Premium Consumers to Drive Growth through Personalised Hair Care Offerings
Salon Professional Hair Care to Lead Growth Fuelled by Bespoke Treatments
Innovative Imports and Experiential Services to Reshape Consumer Expectations and Engagement
Leading Manufacturers Consolidate Shares through Premiumisation and Marketing Strategies
Supermarkets and Hypermarkets Consolidate Leadership in Mass-Market Hair Care
Beauty and Personal Care in Qatar - Industry Overview
2025 Developments
Key Data Insights
Digital Consumer Journey Fuels Innovation and Retail Transformation
Fragrances Lead in Value While Colour Cosmetics and Skin Care Show Dynamic Expansion
Longevity Demands Fuel Anti-Ageing and Brightening Innovations
Digital Innovation to Drive Consumer Engagement and Personalised Experiences
Fragrances to Lead Growth as Colour Cosmetics and Skin Care Expand
Mass and Premium Segments to Adapt to Value and Wellness Demands
Multinational Leaders Sustain Leadership Amid Gradual Fragmentation
Beauty Specialists and Pharmacies Leverage Trust and Innovation to Lead Offline Sales
Retail E-Commerce Surges as Convenience and Product Variety Attract Consumers
Country Reports Disclaimer
The following categories and subcategories are included:
Hair Care
- 2-in-1 Products
- Colourants
- Conditioners and Treatments
- Hair Loss Treatments
- Perms and Relaxants
- Salon Professional Hair Care
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- Medicated Shampoos
- Standard Shampoos
- Styling Agents
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Hair Care research and analysis database.
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