All categories of savoury snacks are predicted to register retail volume growth over the forecast period. However, the growing demand trend for healthier snack options observed in 2020 and 2021 is expected to prove robust.
In the forecast period, the trend for snacks enriched with protein is predicted to strengthen, especially among athletes and other health-conscious consumers. Consumers who are not satisfied with classic protein bars can increasingly find protein products in different shapes, tastes and formats.
The growth drivers in salty snacks in the forecast period are expected to be attributable to the health and wellbeing trend. The products that are most likely to be successful are those that include the use of 100% Italian ingredients, such as extra virgin olive oil and flours, production processes other than frying, and adhere to sustainable production and environmental care.
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Understand the latest market trends and future growth opportunities for the Savoury Snacks industry in Italy with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Savoury Snacks industry in Italy, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of chips/crisps, extruded snacks, tortilla/corn chips, popcorn, pretzels, nuts and other sweet and savoury snacksSee All of Our Definitions
This report originates from Passport, our Savoury Snacks research and analysis database.
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