Health trends will continue to make themselves felt in savoury snacks over the forecast period, showing up in taste and flavour as well as in functional and beneficial ingredients. As more producers of savoury snacks strive to assume a healthier positioning, they are likely to launch new products marketed as low-calorie and gluten-free and made without sugar or with less salt.
Over the forecast period, with the healthy living trend expected to gather pace, players in potato chips in particular will continue to innovate and reach a wider audience. Underdeveloped areas such as rice snacks will also see value sales grow as more healthy products are launched.
Overall, savoury snacks is predicted to show excellent resilience to the financial repercussions of COVID-19, with year-on-year current value growth expected throughout the forecast period. Health-focused options in particular will perform well, and regular innovation in this direction may shift purchases away from some less healthy options.
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Understand the latest market trends and future growth opportunities for the Savoury Snacks industry in Greece with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Savoury Snacks industry in Greece, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Savoury Snacks
This is the aggregation of chips/crisps, extruded snacks, tortilla/corn chips, popcorn, pretzels, nuts and other sweet and savoury snacks
See All of Our DefinitionsThis report originates from Passport, our Savoury Snacks research and analysis database.
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